LINE Stamp Character Usamaru Themed Cafes to Open in Harajuku, Osaka & Nagoya

21.October.2018 | FOOD

Popular LINE stamp character Usamaru is getting his very own themed cafes in Tokyo (Harajuku), Osaka (Umeda) and Aichi (Nagoya) which will open sequentially from November 2.

The food menu includes curry, a cheese fondue set and shortcake amongst other delicious treats, all of which include Usamaru motifs.

Drinks include a hot berry chocolate, hot cafe latte and hot matcha latte to warm you up for the coming cold winter.

 

Those who book a table at the cafe will receive one of three possible microfiber clothes chosen randomly as shown in the left picture above. Upon arrival, you will also receive one of four possible lunch mats as shown in the picture on the right above.

 

A special Christmas course will also be served during the Christmas season. Bookings for this begin on November 15.

 

Some of the tables at the cafe will also make use of projection mapping in collaboration with Sony Japan’s latest technology. Once your meal is placed on the table characters will appear through the projection mapping and perform animations with your food.

There’s limited edition merchandise to get your hands on too including stickers, key rings, pouches and more.

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  • LINE Sticker Character Usamaru Collaborates With ‘Yukimi Daifuku Cookies & Cream’ Ice Cream

    14.September.2018 | FOOD

    Lotte will release the popular cookies and cream flavour in its Yukimi Daifuku ice cream line on September 17. The company is teaming up with the LINE sticker character Usamaru for the product this year.   Usamaru is a very popular rabbit character on the Japanese messaging app LINE who was created by illustrator sakumaru. The cute and surreal bunny is especially with teenagers up to people in their 30s in Japan. Yukimi Daifuku Cookies & Cream are soft mochi-wrapped dollops of vanilla ice cream containing chocolate cookies. The flavour of the cookies have been made even richer this time around. There are 5 very cute Usamaru packaging designs to look out for each with small differences. Lotte are also holding a Yukimi Daifuku x Usamaru campaign where you can get your hands on an original clear file. Full details can be found on their website.   Enjoy this cute and delicious collaboration with Usamaru.  
    ■Information Yukimi Daifuku Cookies & Cream Available: Everywhere in Japan On Sale: September 17, 2018 RRP: ¥130 (Pre-Tax) Lotte Official Website: https://www.lotte.co.jp/   Yukimi Daifuku x Usamaru Original Clear File Present Campaign Running: From September 17, 2018 (*Select shops not stocking) Conditions: Purchase two Yukimi Daifuku Personal (47ml x 2) or one Yukimi Daifuku Multi (30ml x 9) to receive a free clear file Product: Obtainable with all Yukimi Daifuku products Present: A4 Original Clear File (Yukimi Daifuku x Usamaru)
     
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    07.October.2018 | SPOT

    The LINE CREATORS SHOP is a new permanent store for that will open along Tokyo Character Street in Tokyo Station Ichibangai on October 25. LINE Creators are those who create their own stamps which are sold on the LINE Creators Market to be used on LINE, a messenger app in Japan similar to WhatsApp. Many characters have become popular through this service  including Butata, Plump Dog & Plump Cat, Penguin and Cat Days, Love Mode, not to mention Usamaru. More recently, these popular characters have even gotten their own stuffed toys and stationary and have partnered up with certain projectors.   Usamaru is particularly loved having won the top prize at the LINE Creators Stamp Awards. He drew much attention recently for collaborating with the Yukimi Daifuku ice cream brand. The LINE CREATORS SHOP will be home to merchandise from the most popular LINE Creators. It will open along Tokyo Character Street in Tokyo Station's shopping complex Ichibangai. It's been a year since Tokyo Character Street expanded in summer 2017. In addition to the regular Usamaru merchandise, limited edition goods will also be sold at the LINE CREATORS SHOP.   Merchandise from even more LINE Creators will arrive at the store in near future. Be to sure to check it out if you're in Tokyo Station!

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    During the first half of the event, the pop-up shop will be serving food made in collaboration with the hot dog specialty restaurant HOTDOG CAFE STAND STATION TOKYO. The limited-edition menu includes the crazy Monster Dog, consisting of a monster holding a sausage in its mouth, and the monstrous Philly Cheesesteak, made with juicy tenderloin and tons of cheese.   The second half of the event will feature the Colorful Pop Burger Blue Monster (Teriyaki Chicken) from KAWAII MONSTER CAFE’s popular menu, along with French Fries with Monster Dip served with five different colorful sauces. Visitors are welcome to get into the Halloween spirit by enjoying the Monster Float during the pop-up event. <10/19~10/22 Exclusive Menu> Monster Dog: ¥880 (Tax Included) *In collaboration with HOTDOG CAFE STAND STATION TOKYO Philly Cheesesteak: ¥1,350 (Tax Included) *In collaboration with HOTDOG CAFE STAND STATION TOKYO   <10/26~10/31 Exclusive Menu> Colorful Pop Burger Blue Monster (Teriyaki Chicken): ¥1,200 (Tax Included) French Fries with Monster Dip: ¥700 (Tax Included) Monster Float: ¥800 [Rose/Passionfruit/Kyoho Grape]  

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      ©2023 San-X Co., Ltd. All Rights Reserved.
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