Sangacio Collaborates With New York City to Release Japanese NYC Sneakers

28.November.2018 | FASHION

Sangacio have combined the official NYC trademark with the Japanese character “にゅ” (Nyu, meaning “New”) to create their new “NYU YORK” logo.

The design is a linguistic fusion that takes the “Nyu” from the brand’s “Nyuuzu” collection which itself comes from the Japanese phrase for “New Shoes.” The sneakers have the official City of New York stamp of approval on them along the bottom as well as the Central Park symbol on the tongue.

NYU YORK GREEN: ¥30,240 (Tax Included)

Every pair of these sneakers is made to order and crafted from carefully selected material by shoe experts. They come with a year’s free guarantee and offer repairs during that period.

NYU YORK NAVY: ¥28,890 (Tax Included)

 

The funky Japanese hiragana characters offer a fun design while also promoting the fact they are made in Japan to the world. Pick your pair and incorporate them into your outfit!

RELATED ENTRIES

  • Converse Sneakers Now Available with Designs by ASOBISYSTEM Illustrator Kayoubi

    06.December.2022 | FASHION

    White atelier BY CONVERSE, a directly-managed Converse store in Tokyo and Fukuoka, is now offering a lineup of custom shoes featuring designs by illustrator Kayoubi.

    Customers can create an original pair of shoes by choosing from a selection of four different illustrations, which can be placed on the outside of the shoe and the tongue.

    These sneakers will be available online and at White atelier BY CONVERSE locations.

     

  • 1BLOCK Lupin The Third NFT Collection Sell Out Instantly

    23.August.2022 | ANIME&GAME / FASHION

    The web3 creative studio 1BLOCK, based in Los Angeles and Tokyo, released a 3D NFT collection on August 12 to massive fan response. The Lupin the Third x MetaSamurai NFT set sold out instantly. The AIR SMOKE ZERO, Japan’s first virtual sneakers, feature a younger Lupin and friends. 

     

    The NFTs sold out immediately after going on sale, and the collection was temporarily ranked 7th in the world based on transaction volume on OpenSea, the largest global NFT marketplace. The price of a single item has also quadrupled since it was first sold.

     

    The collection is based on Takeshi Koike’s long-running Lupin the Third series. Each item is one-of-a-kind. 

     

    To celebrate the release of the collaboration collection, a commemorative NFT will be airdropped to those holding MetaSamurai NFTs on August 19. Check out the 1BLOCK Discord for more details.

  • Lupin the Third Inspires Collaboration NFT Sneakers

    28.June.2022 | ANIME&GAME / FASHION

    Takeshi Koike’s Lupin the Third series has inspired something truly unique. web3 creative studio 1BLOCK, inspired by a younger Lupin and friends, will be offering up some virtual sneakers in summer 2022. These sneakers are part of MetaSamurai, a 3D avatar project. Each of these NFTs will be the only one of their kind in the world.

     

    MetaSamurai was inspired by Lupin III, Daisuke Jigen, and Goemon Ishikawa from the Lupin the Third series. The virtual sneakers were created with designs based on the three series: Lupin the Third: The Gravestone of Daisuke Jigen, Lupin the Third: The Blood Spray of Goemon Ishikawa, and Lupin the Third: Fujiko Mine’s Lie.

     

    Watch out for the world’s first Lupin the Third 3DNFT project!

     

    原作:モンキー・パンチ ©︎TMS

  • Latest Collaboration Sneakers from Adidas and Y’s Available for Preorder

    02.June.2022 | FASHION

    The Y’s SEEULATER X GSG9–the newest collaboration sneaker between Y’s and Adidas–will go on sale on June 3, with preorders starting on May 28. 

     

    Designed with military elements in mind, the Y’s SEEULATER X GSG9 was based on the more rugged SEEULATER model. The new sneakers incorporate the GSG9 sole, and pairs will be available in black on black or white on black. Featuring detailed finishes and an urban feel, these high-performance kicks can be paired with any and all outfits. 

    The SEEULATER, a hiking shoe from the ADVENTURE series, was originally launched in 1995. Not originally released in Japan, many now regard it as a legendary masterpiece in footwear. The sturdy shoe’s name comes from the phrase “see you later,” usually said when passing a fellow runner on the trail. Originally made for the German tactical police, the GSG9 features shock-absorbing soles that help to maintain a stable, strong grip on any terrain. 

    The sneaker’s body features a combination of smooth cowhide leather and breathable mesh. This perfect blend of function and design showcase the best parts of both Y’s and Adidas. Will you be grabbing a pair of these classic and contemporary kicks?

  • Nike’s Newest Sneakers Coming to atmos pink Locations, New Visual Featuring bala. Unveiled

    27.May.2022 | FASHION

    Nike’s newest sneakers, the ‘W AIR MAX 90 FUTURA,’ will be available at atmos pink locations nationwide starting May 28, 2022.

    The W AIR MAX 90 FUTURA is an easy-to-wear sneaker combining classic Nike style and an updated patchwork design in a number of colors. Heavily inspired by Tokyo streetwear, the newest visual for the sneakers feature the up-and-coming artist group bala. The visual has been directed by OWNCEAN from the duo UNA+MATCHA, who is also active as a DJ and model. The five female members of bala. are known for their modern style and freedom of expression. For those interested, a new interview with bala. is available only on the official atmos pink Instagram page.

     

    bala.

    In 2022, the new project bala. was launched to gather artists and creators presenting cutting-edge music, fashion, and art from Japan to the rest of the world. bala. will link with the global music scene and present fans with an honest vision of Tokyo culture. The project aims to be a collective of artists that connects both underground and overground cultures, pop and alternative genres, and Japan and Asia with the world. The collective is led by MANON, an iconic presence in the Japanese rap scene; ASA Wu, a trilingual singer from Taiwan; SUNNY ONLY1, a Gen-Z alternative pop singer and model; and a creative crew called  ‘KissGelz’ (MANON, Dan, Kayno). They will create a new cultural hub under the bala. umbrella. 

  • Nike Opens First Installment of the Sneaker Museum at Hankyu Men’s Tokyo

    31.March.2022 | FASHION / SPOT

    Everyone loves a nice pair of kicks, and no one makes sneakers quite like Nike. For 50 years, sneakerheads have coveted everything the brand creates, and a new museum project is leading fans down memory lane. The first phase of this sneaker museum is now open at Hankyu Men’s Tokyo until April 7, 2022, and focuses on sneakers produced from 1972 until 1980. 

     

    A group of curators knowledgeable about various sneaker models and historical backgrounds have gathered to handpick items by era and theme, and guests are welcome to brush up on their shoe history. 2022 marks 50 years that Nike shoes have been manufactured in Japan, and this exhibition will take place for several months over several installments. 

     

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  • Sneakers and Art Come Together at artrA Season 2 in Tokyo, Nagoya, Kyoto

    22.March.2022 | FASHION / SPOT

    Street culture is ever-evolving, and sneakers play a big part in street fashion. Combining sneakers and art, the artrA project finished up its first 7-city tour last year, and is now ready to start Season 2!

     

    Season 2 will also be sponsored by ASOBISYSTEM. The shoe store atmos, on a mission to promote Tokyo’s sneaker scene to the world, and the news app SmartNews are also contributing to the project as content partners to bring the event to Tokyo, Nagoya and Kyoto.

     

    A total of 16 up-and-coming creators are participating in the exhibition. Illustrators, graphic designers, and painters will display their unique artwork based on the simple theme of one famous pair of sneakers. The original art will be sold and also transformed into artrA original merchandise. A sneaker lottery will be held, and 10 pairs of sneakers (100 pairs in total during the event) will be given away at the venues each day.

     

    Participating Creators

    an / Illustrator 
    https://www.instagram.com/aooooo1995/ 

    BEY / Illustrator 
    https://www.instagram.com/beytaro_0912/ 

    BANBU / Artist 
    https://www.instagram.com/banbu.daishi/ 

    hitotsume / Illustrator 
    https://www.instagram.com/hitotsume/ 

    Jeremy Yamamura / Artist 
    https://www.instagram.com/jeremy_yamamura/ 

    KENTOO / Artist 
    https://www.instagram.com/k2rocker/ 

    kousuke Shimizu / Artist, Art Director
    https://www.instagram.com/kousuke_kou/ 

    KRAP / Artist 
    https://www.instagram.com/krap_sae/ 

    Morita Manabu by WOOD / Artist 
    https://www.instagram.com/wood_dw/ 

    MOYA / Painter 
    https://www.instagram.com/moya_mk16/ 

    SHIOTSU (Cartoon Mafia) / DJ, Illustrator 
    https://www.instagram.com/djshiotsu/ 

    tarou2 / Animator, Illustrator 
    https://www.instagram.com/tarou2/ 

    T.D BRUDER / Artist
    https://www.instagram.com/t.d.bruder/

    TM paint / Artist 
    https://www.instagram.com/tmpaint/ 

    itui / Illustrator 
    https://twitter.com/it_ui 

    Shouko Nagamine / Illustrator
    https://www.instagram.com/sn___illust/

  • Cedar Crest Collaborates with Tokyo Revengers Anime Series for Sneaker Collection

    13.March.2022 | ANIME&GAME / FASHION

    Shoe brand Cedar Crest has released three unique sneakers based on the Tokyo Revengers anime series at Shoe Plaza locations nationwide and online. The new lineup includes designs featuring popular characters and famous scenes from the series. 

    Special Edition with Shoe Box and Clear Folder  (3 designs)

     

    Lineup

     

    TR-PRIDE ~Kamikaze Clothing~

     

    TR-BOND ~Character Motif~

     

    TR-CRYBABY ~Animation~

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    (C)和久井健・講談社/アニメ「東京リベンジャーズ」製作委員会

  • atmos and PINKS Collaborate on Classic Sneaker-Inspired ‘SNEAKER PINKS’ Collection

    19.January.2022 | FASHION

    atmos, a shop sharing Tokyo’s sneaker culture with the world, has collaborated with the mysterious character PINKS, created by Acky Bright, for an intense new collection. Blending the classic and the futuristic, SNEAKER PINKS and atmos have begun selling the new items at atmos-Tokyo.com

     

    Sola-031

    Personality: The leader of the PINKS, she easily combines both power and kindness.
    Her megaton kick can destroy any armor with ease.
    She can also freely control her long blue hair.

     

    Hanna-700

    Personality: The speediest member of PINKS. Using her overwhelming agility, she easily tosses her opponents and tears them apart with her sharp claws. She always goes for the gold.

     

    Pauley-800

    Personality: The mood maker of the group, she’s full of energy and always smiling. She can jump over a building in a single leap. Even when things are tough, she can turn the situation around with her natural positivity.

     

    Sui-025

    Personality: Quiet and calm, she’s the group’s chief strategist. 
    With plenty of combat experience, unparalleled intelligence, and ample physical strength, she’s admired by the other members.

     

    Aoi-401

    Personality: Although she’s the smallest member of PINKS, she makes up for it with her blunt tongue and powerful personality.
    A maniacal warrior, she cuts her enemies down with her laser blade.

     

    En-040

    Personality: The most mysterious of the group, En-040 is like everyone’s little sister.
    Always aiming for top marks, she’s tough and dependable, but also moody and sometimes unpredictable.

     

    Vivi-071

    Personality: With a consistent poker face, she always gets her work done without hesitation or complaint.
    She can fire powerful laser beams from the palms of her hands and is able to fly, making her the best at aerial combat.

     

    Lily-111

    Personality: The idol character of PINKS, she has amassed plenty of male fans. With a calm personality, she’s always smiling. 

     

    Nico-100

    Personality: The group’s secret weapon, she’s packed with the latest technology.
    Her ability to bury her enemies with ease has earned her the respect of the other members of the group.

     

    Mona-125 / Mone-101

    Personality: These twins have been around since the early days of the group.
    With strong legs and massive arms, they’re as tough as they look.

     

    Acky Bright has worked across a number of genres and mediums, including character design, concept art, and live painting. He has also provided cover art for DC Comics. For the third installment of this collaboration, 10 different sneakers were designed as ‘prototypes,’ with each being based on a specific mecha suit. 

     

    These unique characters and concept are still shrouded in mystery. Their identities and future developments will be posted on social media, so be sure to follow the official atmos account! Which girl is your favorite?

     

  • HENSHIN by KAMEN RIDER Sneakers Now Available in Limited Edition of 100 Pairs at atmos

    08.December.2021 | FASHION

    HENSHIN by KAMEN RIDER, a company that develops sneakers featuring Heisei era Kamen Riders, has released its long-awaited new “Kamen Rider Genm Sneaker” and “Wolf Orphnoch Sneaker” on the official website of atmos and HENSHIN by KAMEN RIDER.

     

    Line-up

    atmos × HENSHIN by KAMEN RIDER TYPE EX-AID SNEAKERS T-SHIRT atmos original ve

    atmos × HENSHIN by KAMEN RIDER TYPE RYUKI SNEAKERS T-SHIRT atmos original ver.

    BANDAI HENSHIN by KAMEN RIDER Kamen Rider Genm Sneaker

    BANDAI HENSHIN by KAMEN RIDER Wolf Orphnoch Sneaker

    BANDAI HENSHIN by KAMEN RIDER Kamen Rider Ex-Aid Sneaker

    BANDAI HENSHIN by KAMEN RIDER Kamen Rider Ryuki Sneaker

     

     

    The long-awaited new release of these two pairs are inspired by the characters that play an important role in each story, and not only the backbone of the character, but also the details of the character have been designed with great care. An original T-shirt commemorating the collaboration has also been released.

     

    The sneakers are produced using an original atmos body with a comfortable fit, featuring unreleased illustrations of “Kamen Rider Ryuki” and “Kamen Rider Ex-Aid” on the front. The back of the sneakers features the logos of both atmos and HENSHIN by KAMEN RIDER.

    This time, the looks depicted the scenes in which each character appeared, making it a must-have look for any fanatic.

     

    These sneakers are available until December 19, 2021. The collaboration tee shirt is available only at atmos online. The sneakers are limited to the first 100 pairs of each type, so don’t miss out on these products which are sure to be a hit with Kamen Rider fanatics and sneakerheads alike!

     

  • Sneaker Art Project artrA to Hold Final Exhibition in Osaka and Tokyo

    12.November.2021 | FASHION

    Street culture is ever-evolving, and sneakers play a big part in street fashion. Combining sneakers and art, the artrA project is about to wrap up its first successful season. SNKRDUNK, Japan’s premier sneaker selling app and popular shoe shop atmos have teamed up for this exhibition, which will feature the famous AIR JORDAN 1. These exhibitions have taken place in seven cities across Japan since July. The final exhibitions will be held in Osaka in November and in Tokyo in December. 

     

    A total of 26 up-and-coming illustrators, graphic designers, and even ukiyo-e artists have come together for this unique event. The artwork in this exhibition will incorporate the AIR JORDAN 1 brand, and merchandise featuring this street-styled artwork will be available at the venue.

     

    Those who purchase a T-Shirt on-site will be entered into a raffle to win a pair of AIR JORDAN 1 sneakers. In addition, a special lottery will allow winners to purchase a pair of sneakers to take home. 

     

    Be sure to keep an eye out for the second season of the artrA project brought to you by ASOBISYSTEM!

  • New Balance 327 Web Commercial Features AKB48 Performing New Single

    27.September.2021 | FASHION / MUSIC

    AKB48’s new single Nemohamo Rumor has been making waves with its catchy beat and incredible choreography. The group’s first new single in a year and a half, members Nana Okada, Yui Oguri, Hitomi Honda, and others are performing the track in a new web commercial for New Balance 327 sneakers! The CM is available on ABC Mart’s official website, as well as AKB48’s official YouTube channel. 

     

    To commemorate the release of the new commercial, 48 lucky people will receive a purchase bonus, including an original photo card and snapbook in a new app lottery campaign. A special pop-up will also be held on the second floor of ABC-MART GRAND STAGE Ginza starting September 23, 2021. 

     

     

    ABC-MART GRAND STAGE Ginza 2F Special Pop-Up

    Participating AKB48 Members

     

     

    Behind-the-Scenes

    While the choreography for Nemohamo Rumor is incredibly complex and demanding, the members didn’t show a single sign of exhaustion or fatigue during shooting, instead happily chatting with each other and commenting on each other’s performance the entire time. As we checked the footage, we were incredibly impressed by how the shoes looked as they performed. 

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