Felissimo’s Museum Department has teamed up with Ad Museum Tokyo to release a collection of nail stickers inspired by famous works of art from the Edo Period. They also released an incense collection inspired by classic matchbooks on November 21, 2022. Nishiki-e is a type of Japanese multi-colored woodblock printing, and those interested in traditional art will love showing off their new style with these easy-to-apply stickers. 

Edo Trend Nishiki-e Gel Style Nail Stickers

One Hundred Beauties from Famous Places of Edo – Ninghocho

Sixteen Female Sennin

Keisei Oyodo – Ichikawa Masunojou

Showa Modern Incense with Matchbox Labels

These incense sets were inspired by classic matchboxes, each featuring ads from the time. Each stick burns for about 10 minutes, making them perfect for use in your spare time. After using the incense, these are perfect for using as boxes for jewelry or other small items!

On November 16, Felissimo unveiled a collection of original items inspired by Rumiko Takahashi’s popular manga series Ranma ½ on their official website. These items were made for adults to enjoy, and the collection includes plenty of apparel and items for the home. Whether you’re looking for pajamas, tote bags, or pillowcases, Felissimo’s got you covered!

Naruto Patterned Pajamas

These soft pajamas are perfect for the cold winter months and were inspired by the PJs Ranma wears in the series.

Fluffy P-chan Pouch

With his yellow bandana and fluffy body, this P-chan pouch is sure to brighten up your desk at school or work!

Pouch

This scene of Ranma walking along the fence while Akane follows on the ground is one of the most well-known moments in the series. Now, fans can relive it each time they reach for a pencil or pen.

Sweatshirt

This romantic moment from the series has been immortalized on a sweatshirt perfect for adults to wear with muted colors and a sleek design.

Pass Case

These pass cases are perfect for your Suica card and are each printed with popular battle poses from the series. 

2-WAY Earrings with Tassels

These earrings feature designs of Ranma, Akane, Shampoo, and P-chan. The tassels can be removed for a more subtle look. 

Reversable Tote Bag

This tote bag features a mature black design with a print of Ranma and friends. It’s also reversible, with the opposite side a sleek white with flowers. This bag easily fits A4-size items.

Character Nail Stickers

Decorate your nails with Ranma, Akane, and Shampoo! These gel-like nail stickers are decorated with gold and silver foil. Tip: paint your nails different colors for unique effects!

Socks

These socks can be paired with a number of styles. While they were inspired by the classic manga series, there’s no reason you can’t wear them with a proper dress for a night out!

Pillowcase

These pillowcases will bring some fun to your bedroom! Whether you want something romantic or cute, snag one of these while you can.

Felissimo’s small-scale urban winery f winery is teaming up with Cat Club! From August 11 until September 25, guests can enjoy three original wines, chocolates, bread, and other unique merchandise featuring everyone’s favorite kitties. This is the first collaboration between the portside winery and the popular cat collection.

Collaboration Products

Brown-and-White Sailor Cat (Cabernet Sauvignon & Merlot)

Tuxedo Sailor Cat (Sauvignon Blanc)

Grey Tabby Passenger Cat (Japanese Muscat Berry A)

Orange and Bitter Chocolate / Coffee and Bitter Chocolate / Matcha Chocolate

Collab Menu

Chocolate Plate with Wine (Example)

Blue Sky White Wine Jelly / Morning Sunrise Orange Jelly / Evening Sunset Red Wine Jelly

Chocolate Latte / Tea Latte / Tea Soda

The collaborative menu with Cat Club Parlor includes a wine set and a lineup of non-alcoholic drinks that everyone can enjoy. The original label wines will be available on the Felissimo website starting August 18, and one percent of the proceeds will be donated to the company’s foundation supporting dogs and cats and helping them to find foster homes, as well to prevent cat overpopulation. 

Be sure to check out these adorable products–they’ll make great gifts!

Felissimo’s ‘Little Bird Club’ has unveiled a new collection of mini Japanese-style marshmallows! These tasty treats, flavored with chocolate and Anko (red bean paste) are available to order online. 

Mini Japanese-style Parakeet Marshmallows Round 2 (Chocolate Anko)

Mini Japanese-style Parakeet Marshmallows Round 2 (Chocolate Anko)

These adorable sweets were a smash hit during their first release, and this new collection features a variety of colorful parakeets certain to delight bird lovers. Its cute packaging makes it a perfect gift, and there’s no doubt that these sweets will be a hit on social media. A portion of the sales will be donated to the Felissimo Little Bird Fund, which supports bird conservation activities.

In late 2020, Felissimo teamed up with the ‘King of Kawaii’ Sebastian Masuda to create KAWAII COMPANY, a project selling adorable original items. The company is now teaming up with Ikeri, a long-running Miwa Soumen shop in Nara, to create some colorful noodles to enjoy this summer. Five colors will be available, and these noodles can be purchased online until September 30, 2022. 

The Kawaii Soumen box includes five scents and flavors of noodle–purple sweet potato, plum, Kabosu, Blue Beefsteak Plant, and plain. The adorable box is also reusable!

Ikeri has been selling soumen in Nara for over 170 years. This new collaboration aims to introduce more ‘kawaii’ into traditional pieces of Japanese culture. Ikeri’s thin soumen noodles are made by hand one by one and shine like jewels when boiled.

Customers are welcome to try different arrangements with these gorgeous noodles. These are the perfect summer gift for adults who love tasty food, tradition, and appearance! The wooden box is handmade by craftsmen in Nara Prefecture.

How would you like to not only eat these tasty noodles but post them all over social media?

Romantic Taisho-style cafe Akihabara Nagomido and Felissimo’s Nekobe, a company that loves all things to do with cats, are teaming up for a collaboration cafe! Open until March 20, guests will be greeted at the door by an original cat illustration by Arisa Shimoda, a popular illustrator for Nekobe. Enjoy a special photo spot and a collaboration coffee shop menu complete with cat-themed dishes. Exclusive merchandise will be on sale at the goods corner and online, and 1% of all proceeds will be donated to a charity finding forever homes for cats and dogs. 

Collaboration Menu

Swordfish Tuna Steak Cutlet

Catwalk Tiramisu

Hide and Seek with Fluffy Cream! Mini Cat Parfait

Flying Fish?! Kitty Soda

Cafe Latte with Cat Design

Yoshino-chan’s Anmitsu with Marshmallows

Akihabara Nagomido Limited-Edition Collaboration Merchandise

Chocolate Rusk

Sweets in Tin

Sugar Cats

Japanese-style Marshmallow

Yoshino-chan, a tortoiseshell cat wearing a lovely kimono against a backdrop of Taisho-era stained glass, was created by Arisa Shimoda, a well-known illustrator.

Which of these dishes would you order?

From July 29 to August 11, over 320,000 people from around Japan voted for their favorite lesser-known local souvenir. Sponsored by Japanese e-commerce site Mercari, the contest highlighted 47 unique goods from around the country, one for each prefecture. The winners have been announced, and the White Rabbit of Inaba from Tottori Prefecture has won first place, receiving more than 60,000 votes.

A music video-style web commercial featuring the winning product is now being produced to support the shop and particular region of Tottori. The music will be performed by electro-pop group Frasco.

In Japan, the rabbit is known for bringing good fortune, and has been a beloved symbol since ancient times.  The white rabbit in particular, featured in the local Izumo myth ‘The White Rabbit of Inaba,’ plays a major role in connecting the characters Onamuchi-no-kami and Princess Yakami. In 1968, the famous confectionery ‘White Rabbit of Inaba’ was created in the hopes of bringing good luck to those visiting the area.

Much like how an indie music group has a small group of hardcore fans but may not be well-known outside of small circles, these indie souvenirs are popular with locals, but may not be known to those outside the community. On the official website, fans can see their favorite treats displayed on what looks like album covers as an homage to this fitting comparison.

On social media, there was incredible support for the project from all kinds of people: those who made the souvenirs in the first place, those who love their local area, and those who were seeing these treats for the first time and dying to try them.

Which of the 47 souvenirs would you be most happy to receive?

Felissimo and Sebastian Masuda’s cute and happy KAWAII COMPANY project released a new collection of multicoloured soumen noodles at Senjutei Somen Chaya on July 11 which are available for a limited time until August 31. The colours of the noodles are naturally-derived.

KAWAII COMPANY 5 Kawaii Soumen Noodles | 1 Set = ¥2,420 (Tax Included)

Digital Catalogue

The cute Miwa soumen noodles are made by Ikeri, a long-standing shop that was established in Nara over 170 years ago. Each noodle colour signifies a different colour: Japanese purple sweet potato, plum, kabosu citrus, beefsteak, and plain. The noodles are packaged in a wooden box featuring KAWAII COMPANY’s key visual designed by Sebastian Masuda along with golf leaf.

The noodles aren’t designed just to look cute – they are authentic in flavour and in how they are made with traditional Japanese techniques.

As part of Felissimo’s “Japanese Craftsman Project,” the fashion retailer released a new collection of jacquard hair turbans in collaboration with POLS, a textile brand based in Nishiwaki, Hyogo.

Green x Brown – Pink x Brown – Light Grey x Orange – Sky Blue x Yellow | ¥4,800 Each (Before Tax)

The hair turbans are made using a traditional Japanese weaving technique called banshu-ori whereby threads are dyed before they are woven, allowing for items to maintain their colour for much longer.

POLS is a textile company that uses a jacquard loom to create designs brimming with originality. The hair turban collection features colours that aren’t over the top so can be enjoyed by anyone and everyone. They are also a great item for doing your hair and makeup while working remotely and add a little something to your look if you’re in a situation when you need to wear a mask.

The popular Japanese LINE sticker character series USGMEN is now taking orders for a new collection of merchandise on Village Vanguard for a limited time. The collection dropped on March 13.

The Line-Up

USGMEN White T-Shirt | Medium, Large | ¥4,180 (Tax Included)

USGMEN Yellow T-Shirt | Medium, Large | ¥4,180 (Tax Included)

USGMEN Black Suuetto T-Shirt | Medium, Large | ¥5,830 (Tax Included)

USGMEN Hoodie | Medium, Large | ¥6,380 (Tax Included)

USGMEN Cap | ¥3,630 (Tax Included)

USGMEN Face Mask | ¥1,430 (Tax Included)

USGMEN Clear Pencil Case | ¥2,200 (Tax Included)

USGMEN – Usagi & Same Acrylic Key Rings | ¥770 Each (Tax Included)

USGMEN Tote Bag | ¥2,530 (Tax Included)

USGMEN Sacoche | ¥2,420 (Tax Included)

©︎うさぎメン

Felissimo and Sebastian Masuda have collaborated to launch the all-new KAWAII COMPANY.

KAWAII COMPANY opened its website on November 16, 2020. It is a project for those who love the kawaii side of life, aiming to add spice to everyday normality and expand everyone’s inner-kawaii. KAWAII COMPANY’s website will house a whole range of original items, such as the “Roomy Monster” outfit which lets you transform into a colourful monster.

Roomy Monster | ¥12,000 (Before Tax)

With many people working from home now, online meetings are the new norm, which can be a stress for a lot of us. But KAWAII COMPANY has come up with a way to bring smiles to fellow colleagues with their “Roomy Monster” outfit which is sure to elicit surprise and smiles when everyone sees a colourful monster on the webcam. The design is inspired by a monster that Sebastian Masuda conceived as a child, and now the colourful and fluffy beast has come to life.

Monster Multi Pouch | ¥3,400 (Before Tax)

This monster multi pouch is like a plush toy, featuring fluffy fur, colourful hair, sparkly eyes, and a flowing, frilly dress. Its enormous mouth is closed with a zip which when opened reveals a place for storing all your bits and bobs.

Mini Eco Bag | ¥1,500 (Before Tax)

These colourfully kawaii eco-bags may only be 19cm long they’re more reliable than they look. They can be wrapped up small for easy storage and unravelled for when you need to do a bit of shopping.

Double Gauze Mask | ¥1,600 (Before Tax)

Anti-bacterial Mask Case (Set of 3) | ¥1,400 (Before Tax)

Add some fun to your routine face mask wearing with a super cute mask and mask case for storage. They’re not just for show either – made with double gauze, the material is of high quality and feels soft on the face. The masks are pleated and so curve to fit the face nice and snug. The cases are also made so that they are anti-bacterial, keeping your mask hygienic.

Kawaii Tansan Senbei (5 Included) | ¥2,000 (Before Tax)

The Kawaii Tansan Senbei is the first entry to the KAWAII TANBO series in which items that KAWAII COMPANY discover while travelling Japan are made into ‘kawaii versions.’ These senbei rice crackers are light, crunchy, and have great flavour. They are tinned and wrapped in cute packaging too making for a perfect gift.

Discover and enhance your love of kawaii with Sebastian Masuda’s new project.

Felissimo has joined hands with popular Kyoto-based store Subikiawa to launch a new collaborative series of items. They are now available to purchase via Felissimo’s official website.

Who are Subikiawa?

Subikiawa is a tableware store known to all in Kyoto that’s open around three days a month. “Tabletop Circus” is the theme of their hand drawn tableware series which is mainly centred around glassware. Subikiawa first began their collaboration series with Felissimo back in 2016. Since then, they have teamed up to make yukata, jinbei, pyjamas, clothes, and moreーall with Subikiawa’s cute illustrative designs.

The new yukata and jinbei they have developed for this summer features a colourful underwater theme with various fishes, pebbles, and water plants.

Kyoto Subikiawa Shokki to Tsukutta Suichu Dance Yukata – ¥5,500 (Before Tax)

Kyoto Subikiawa Shokki to Tsukutta Suichu Dance Yukata (Women’s) – ¥7,300 (Before Tax)

The collection features yukata and jinbei made with designs so that parents and kids can dress up together. The clothes are made from 100% slub cotton yarn, giving them a nice feeling against the skin. The waist is also fitted with string so that even beginners to yukata can tie them easily.

Kyoto Subikiawa Shokki to Tsukutta Nail Seals (1 Set) – ¥1,400 (Before Tax)

Kyoto Subikiawa Shokki to Tsukutta Suichu Dance Bib Kit (1 Set) – ¥2,800 (Before Tax)

The new collection also includes nail seals to make your fingertips bright and beautiful, as well as an embroidery kit to make your own cute bibーthis is part of Felissimo’s brand Couturier. The bib is soft and made using 100% Banshu-ori cotton fabric. Banshu-ori is a fabric from Hyogo Prefecture. The cotton is also dyed before being woven so the colour won’t fade as quickly when washed.