Japanese confectionery brand Tabemas is releasing new cherry blossom flavoured Rilakkuma and Kiiroitori confections. You’ll find them at Lawson convenience stores around Japan from March 26.
‘Tabemas’ is an abbreviation of the Japanese words taberareru masukotto, meaning ‘mascots that you can eat.’ It is a Japanese confectionery series that combines well-known characters and Japanese sweets made from ingredients like red bean paste, sugar and rice flour. Their products are hugely popular in Japan and are described as being too cute to eat. These delicate treats are the perfect dessert for the hanami season.
This product was originally released back in 2017, but this time they have made it even more delicious and fitting for the springtime. Rilakkuma is posed holding a pink cherry blossom flower while Kiiroitori is wearing one on his head. Inside both of them are two different bean pastes: Rilakkuma is brown sugar syrup flavoured while Kiiroitori is cherry blossom flavoured.
They not only taste delicious but are carefully crafted by hand so perfectly that you’ll find them nearly too cute to eat!
Information
Tabemas Rilakkuma Sakura Rilakkuma
Price: ¥366 (Before Tax)
Release Date: March 26, 2019
Available: At the chilled desserts corner of Lawson branches in Japan.
*Not available at Lawson Store 100 branches.
*Limited stock. Products will discontinue once all have been sold.
*Select branches may receive stock at a different date from that of the release date.
*Select branches not stocking.
*Photos are for illustrative purposes only. Actual product may differ slightly.
*”食べマス” is a registered trademark of Bandai Co., Ltd.
To commemorate the 20th anniversary of Rilakkuma and his adorable friends, the Rilakkuma 20th Anniversary Cafe will open in Omotesando, Tokyo from March 9 until April 16, 2023. You’ll want to come and spend a peaceful time looking back at two decades of everyone’s favorite lazy bear!
The menu features colorful and festive dishes inspired by Rilakkuma, Korilakkuma, Kiiroitori, and Chairoikoguma. The characters express their thanks for 20 successful years, and fans can enjoy floats topped with Rilakkuma and friends wearing ribbons and topped with ice cream, a jelly soda inspired by Chairoikoguma and his friends in the honey forest, and a hot drink inspired by Rilakkuma's favorite pudding.
Menu
Rilakkuma’s Honey Mustard Hamburger
コリラックマのクリームパスタ
Korilakkuma’s Cream Pasta
Kiiroitori’s Egg Burger
Chairoikoguma’s Cheese Curry
Rilakkuma and Friend’s Celebratory Cake
Congratulatory Flower Parfait
You Can Choose♪ Rilakkuma and Friends Mini Ice Cream
You Can Choose♪ Rilakkuma and Friends Floats
Honey Forest Jelly Soda
Relaxing Pudding Drink
Take-Out Drink Bottle
Original Merch
Acrylic Clip (7 varieties, random)
Acrylic Keychain (5 varieties, random)
Mini-Bottle / Muddler with Charm (4 varieties)
Lunch Tote / Drawstring Bag
Acrylic Stand with Clip / Cork Coaster
Stuffed Animal
In addition, the cafe will offer original goods, special offers, and a Twitter campaign to celebrate Rilakkuma's 20th anniversary.
Come enjoy the elaborate original menu and goods while sharing memories at this limited time themed cafe!
RILAKKUMA 20th Anniversary Cafe
Venue: BOX cafe&space Omotesando
Running: March 9 – April 16, 2023
Address: Pine Under Flat B1F (5-13-2 Jingumae, Shibuya-ku, Tokyo)
Reservation Fee: ¥715 (Tax included) *Reservations include bonuses.
*Reservations can be made for up to four guests per application.
Character-inspired Japanese confectionary series Tabemas has announced two new sweets inspired by Kirby and Waddle Dee from the popular game series! These will be available at select AEON and AEON Style locations starting November 18.Kirby is celebrating his 30th anniversary in 2022, and the popular character has been seeing plenty of press time and special events to celebrate. Now, fans can snag these traditional sweets–though they might be too cute to eat!The character’s round and puffy body have been recreated perfectly with mild sweetness and a smooth custard flavor.While the bean paste inside the Kirby sweet is custard-flavored, Waddle Dee features a smooth chocolate flavor. Grab these while supplies last!(C)Nintendo / HAL Laboratory, Inc. KB22-P4730」
Information
Tabemas Kirby 2022
Varieties:
Kirby (Custard)
Waddle Dee (Chocolate)
Release Date: November 18, 2022~
Where to Buy: AEON and AEON Style locations nationwide (Not available in the Tohoku region on Okinawa)
The eight members of BT21 are the latest to be picked up by the character-inspired Japanese confectionery series Tabemas. These tasty treats will go on sale at FamilyMart stores across Japan starting November 8, 2022. Two characters will be included in each pack, and fans can snag either KOYA & RJ, SHOOKY & COOKY, MANG & CHIMMY, or TATA & VAN. Each pack will cost ¥398 (Tax Included).
About Tabemas and BT21
All eight characters from BT21, a globally popular character brand featured as part of LINE FRIENDS, have been transformed into Japanese sweets. KOYA, RJ, SHOOKY, MANG, CHIMMY, TATA, COOKY, and VAN are cuter than ever before in these 3D treats, and this is the first time that the Tabemas series has revealed all eight characters in a collaboration. When all of the sweets are gathered together on a plate, it will look like the characters are having a party!
Why not enjoy a fun and tasty time with your favorite members of BT21?
(C)BT21
Maholova Minds Miura, a hot spring resort on the Miura Peninsula in Kanagawa Prefecture, celebrated its 30th anniversary in June 2022. Royal Salon Yamato, a popular spot for coffee and parties since its opening, was transformed into the Rita Cafe this summer.On September 23, Rita Cafe will begin selling its own original cream soda!
Rilakkuma’s Miura Ocean Cream Soda / Korilakkuma’s Watermelon Cream Soda
Rilakkuma Room (Bedroom/Living Room)
To celebrate the special Rilakkuma room and Korilakkuma room, guests can enjoy two new drinks: Rilakkuma’s Miura Ocean Cream Soda and Korilakkuma’s Watermelon Cream Soda. The rooms aren’t too easy to book, but even if you can’t, at least you can see plenty of adorable pictures on social media!
Information
Rilakkuma’s Miura Ocean Cream Soda / Korilakkuma’s Watermelon Cream Soda
Cinnamoroll, Pompompurin, and Pochakko are the latest to be picked up by the character-inspired Japanese confectionery series Tabemas. These tasty treats will go on sale at Lawson stores across Japan starting August 2, 2022.
Tabemas Sanrio Characters 2022
Cinnamoroll with RibbonsPompompurin with RibbonPochakko with RibbonThree of the most popular Sanrio characters have been transformed into traditional wagashi sweets! Pompompurin, Cinnamoroll, and Pochakko are dressed in their finest attire, complete with ribbons. Cinnamoroll’s filling is milk-flavored, while Pompompurin is pudding-flavored and Pochakko is filled with banana sweetness. Be sure to take some pictures before chowing down! Honestly, these might be too adorable to eat.
Information
Tabemas Sanrio Characters 2022
Cinnamoroll with Ribbons
Pompompurin with Ribbon
Pochakko with Ribbon
Release Date: August 2, 2022
Where to Buy: In the chilled desserts section of Lawson convenience stores across Japan
*Not available at Natural Lawson or Lawson Store 100
*Available while supplies last. Some stores may not offer all three products.