HELLO KITTY SHOW BOX, a theater and restaurant offering Hello Kitty-themed shows and meals on Awaji Island, and HELLO KITTY APPLE HOUSE, an apple-shaped observation theater based on the popular character’s home, are both currently holding the Apple Halloween 2022 event until October 31! 

Guests can enjoy a mystery-solving event and some adorable photo spots inspired by apples and the Halloween season. By solving certain riddles, visitors will be rewarded with candy!

Come have fun this Halloween with Hello Kitty, friends, and family!

Started in October, the New Show ‘HELLO KITTY THE PARTIES’ Gets Rave Reviews

HELLO KITTY THE PARTIES, a new show at the theater and restaurant HELLO KITTY SHOW BOX, will run until December 30, 2022. The show features a new theme each month and currently features a jazz band.

October’s theme is Happy Halloween Party, and visitors can listen to a number of famous songs while enjoying tasty and healthy dishes packed with autumn flavors. At the end of the performance, a meet and greet with Hello Kitty will be held. November’s theme will be Hello Kitty’s Birthday Party, while December will focus on a Christmas Party!

Starting September 3, Keio Plaza Hotel Tama will offer a special dinner and dessert buffet inspired by the Sanrio characters Hello Kitty and Wish Me Mell. The adorable event will take place at the Jurin restaurant on the 4th floor, and guests will be able to enjoy some cute dishes and desserts inspired by the character’s gratitude. The event will run until October 30 and will only be held on weekends and holidays. 

The restaurant’s patissier has designed a collection of sweet dishes based on the two characters, from strawberry shortcakes inspired by Wish Me Mell’s outfit to pastel-colored cakes and rainbow jello. Cream-filled fruit sandwiches cut to look like Hello Kitty’s face are sure to offer guests the perfect photo op! For those wanting something savory, over 15 dishes will be available, including roast beef, pasta and cheese, curry, and more.

Special seats including large stuffed animal versions of Hello Kitty and Wish Me Mell will be available, limited to two tables per day.

Come enjoy a relaxing meal with these two adorable characters!

Yoshikitty, a character formed in collaboration between Hello Kitty and rock legend YOSHIKI, is being featured in an adorable new collection! Items in the Moon Pastel collection are now available to preorder at the Asunaro Online Store and the yoshikitty Online Shop.

Yoshikitty first debuted in 2009 as a collaboration between YOSHIKI of X JAPAN and Sanrio’s popular character Hello Kitty. These new plushies were inspired by YOSHIKI’s hairstyle when he first debuted and his classic purple eyeshadow.

Since the character’s creation, over 10 different designs have been released. The Pastel Moon Series is a first, showing a different side to the usual grungy rock ‘n roll vibe. No one expected a fluffy unicorn yoshikitty with such soft colors!

Medium Plush : ¥5,800 (Tax Included) / Large Plushie: ¥8,800 (Tax Included)

Colorful Charm (Chain not included) : ¥1,100 (Tax Included)

The collection includes two plush toys, a mascot keychain, a colorful charm, and two reusable bags. Will you be snagging anything?

ⓒ 2022 SANRIO CO., LTD. APPROVAL NO. L630897   

ⓒ 2022 Japan Music Agency Co., Ltd.

Yoshikitty, a character formed in collaboration between Hello Kitty and rock legend YOSHIKI, now has an online shop!

Yoshikitty first debuted in 2009 as a collaboration between YOSHIKI of X JAPAN and Sanrio’s popular character Hello Kitty. The character’s first goods collection sold out immediately, with additional items also selling out online the same day. Yoshikitty’s popularity isn’t limited only to Japan, with global fans also anxious to snag some of this sought-after merchandise.

Since 2015, Yoshikitty has been nominated for the Sanrio Character Awards, rising in popularity year after year and keeping up with other beloved Sanrio personalities.

To commemorate the eighth consecutive year of her appearance in the Sanrio Character Awards, the Yoshikitty Online Shop has opened its doors. Fans can now purchase a number of exclusive items whenever they please!

Opening Announcement Video

https://www.youtube.com/watch?v=YFDArLVYAuw

Pouch (3 colors: Purple, Red, Blue): ¥2,600 each (Tax Included)

Cushion (3 colors: Purple, Red, Gray):  ¥4,400 each (Tax Included)

To celebrate the shop’s opening, a new collection of lace goods is on sale now, featuring the character alongside roses and musical notes in elegant black lace. Items available include pouches, tote bags, and plenty of other goods perfect for both everyday use and formal occasions.

©️ 2022 SANRIO CO., LTD. APPROVAL NO.L630057    

©️ 2022 Japan Music Agency Co., Ltd.

Sanrio has announced the Hello Kitty SDG series of products, scheduled to release on March 25, 2022. The designs for the series were developed in collaboration with the United Nations with the aim of spreading knowledge about Sustainable Development Goals (SDGs) throughout the world. These items will be available at Sanrio stores, in department stores, and online.

The Hello Kitty SDGs series features a lineup of goods made from environmentally friendly materials. These items are perfect for daily use, and all were designed to raise awareness of SDGs and the global environment with Hello Kitty in the office, at school, and at home.

Merchandise at a Glance

Tote Bag: ¥2,750

Each Tote Bag is made of 100% organic cotton canvas.

Clear Folder: ¥594

Made of recycled polypropylene.

Mug: ¥1,980

Each mug is made of recyclable materials.

Neck Strap: ¥1,980

Recycled PET bottles were used to create this product.

In September 2018, Hello Kitty launched her own YouTube channel to promote peace and harmony around the world.

As of March 16, Hello Kitty has uploaded 27 videos, so be sure to watch them all!

©‘21、’22 SANRIO　著作（株）サンリオ

New items from the Hello Kitty Museum Art Collection, a series in which Sanrio’s popular character Hello Kitty collaborates with a number of classic masterpieces, are now available at the Asunarosha Online Shop!

Hello Kitty Reimagined in 7 Iconic Paintings

・The Scream – Edvard Munch
・Mona Lisa – Leonardo da Vinci
・The Milkmaid – Johannes Vermeer
・The Fifer – Edouard Manet
・Woman with a Parasol – Claude Monet
・Portrait of Mademoiselle Irene Cahen d’Anvers – Pierre-Auguste Renoir
・The Green Dancer – Edgar Degas

Merchandise

Sliding Puzzle (3 varieties)

Cube Puzzle

Picture Frame Magnets (5 varieties)

Stickers (7 varieties)

Mini Mascot Stickers

Scratch Art (Pack of 10)

The Hello Kitty Museum Art Collection transforms Hello Kitty into famous masterpieces that everyone has seen before. The first collaboration in 2013 saw the popular character in Edvard Munch’s The Scream and was a massive hit! Which piece of art is your favorite?

Ⓒ 2022 SANRIO CO., LTD. Ⓛ

Cotomono Marche’s original brand ‘BUTTON&CUFFLINKS’ has released a selection of earrings and brooches inspired by popular Sanrio characters! These are available online and at select Cotomono Marche stores. 

The accessories are inspired by Hello Kitty, Cinnamoroll, Pompompurin, My Melody, Kuromi, and Little Twin Stars, and are perfect for Sanrio fans of any age. 

Earrings: ¥2,750 (Tax Included) / Brooch: ¥1,650 (Tax Included)

Hello Kitty debuted in 1974 and continues to captivate fans around the world. The character peeking out from behind an apple is an original design for the collaboration. 

Pompompurin and Cinnamoroll have been transformed into adorable accessories, while My Melody and Kuromi are featured in two different color palettes: seasonal pastel or vivid. 

The Little Twin Stars accessories are perfect for wearing with a friend, with a different character on each ear!

On February 22, Hello Kitty released her first collaboration video with the popular YouTube channel Mochimaru Diary, which currently has over 1.6 million subscribers!

Mochimaru Diary follows the uneventful life of Mochimaru, a Scottish Fold, whose life is documented by his owner. The collaboration was planned as a celebration of Cat Day, which takes place in Japan on February 22. 

In the video, Hello Kitty talks passionately about the 10 most adorable things about Mochimaru. Be sure to give it a watch!

Hello Kitty is a Mega-fan?! Video Highlights and Screencaps

Comment from Hello Kitty

I’ve been such a big fan of Mochimaru for so long, I can’t believe we finally get to collab~

We had a super happy day talking about all the things Mochi likes!

I’m a little embarrassed to be THIS excited, but I’m just so happy to bring everyone this video for Cat Day!

Give it a watch for me! ♡

©’22 SANRIO　S/F・G　著作（株）サンリオ

Japanese hotel chain Resi Stay is known for having some stylish rooms. After a Hello Kitty-themed room opened at the hotel’s Kyoto Nishiki branch, Resi Stay The Hotel Kyoto in the center of the city has now opened a brand-new Hello Kitty room!

The new concept room combines the cuteness of the Sanrio character with traditional Japanese elements like sliding doors and paper screens. Made to look like a Kyoto teahouse, guests also won’t leave empty-handed–those reserving the room will get a free Hello Kitty tote bag, mask, hand sanitizer, and mask case. 

© 2022 SANRIO CO., LTD. APPROVAL NO. L622077

Sanrio characters Hello Kitty and Cinnamoroll are collaborating with the potato chip brand Pringles, which are sold in over 140 countries around the world. The new products were made just in time for White Day, and are currently available for purchase on the Sanrio Online Shop, at Sanrio stores nationwide, and at Sanrio corners in major department stores.

Pringles and Plushie

Pringles Pen Holder

Pringles Drawstring Bag

Pringles Pouch

Pringles Mini Tote Bag

Reuseable Bag

Mini Towel

Stickers

The two popular Sanrio characters are sporting fake mustaches to look like Mister P. These gifts are paired with the popular snack and are perfect not only for White Day, but just to give to a friend for fun! The Pringles & Plushie sets come with detachable fake mustaches for the stuffed animals as well.

The Pringles paired with Hello Kitty is the traditional salty flavor, while Cinnamoroll is in charge of Sour Cream & Onion. 

After a year on hiatus, Universal Studios Japan will be bringing back the daytime parade with the  ‘NO LIMIT! PARADE,’ scheduled to be held for a year starting in Spring 2022.

The ‘NO LIMIT! PARADE’ is like a dance party, unifying each guest as one with the power of dance. The energetic entertainment turns everybody into “the protagonist.”

In addition to well-known 

park characters like the Minions and Hello Kitty, Mario and his Nintendo friends will also be joining the parade from their home in the super popular Super Nintendo World™, bringing some Pokémon buddies along for the ride. The various worlds will collide to a range of party tracks, from 60’s rock to modern EDM, with each character performing a representative dance.

By dancing with these iconic characters and entertainers, everybody can become “The Protagonist” – young or old! The grand finale of each parade truly pushes the meaning of NO LIMITS, with production exceeding all expectations. Each visitor will feel their mind and body growing “Super Energetic” from all the fun with this all-new entertainment experience!

Become one with the all-star cast at the ‘NO LIMIT! PARADE!’

 WIZARDING WORLD and all related trademarks, characters, names, and indicia are © & ™ Warner Bros. Entertainment Inc. Publishing Rights © JKR. (s21)
Minions and all related elements and indicia TM & © 2021 Universal Studios. All rights reserved.
© Nintendo
TM & © 2021 Sesame Workshop
© 2021 Peanuts Worldwide LLC
© 2021 SANRIO CO., LTD.　APPROVAL NO. EJ1100402
TM & © Universal Studios & Amblin Entertainment
© 2021 UNIVERSAL STUDIOS
©2021 Pokémon. ©1995-2021 Nintendo/Creatures Inc. /GAME FREAK inc.
TM & © Universal Studios. All rights reserved.

Japanese cosmetics brand Shu Uemura is releasing two new holiday collections in collaboration with beloved Sanrio character Hello Kitty! The first collection, featuring twelve items, will go on sale on November 1, 2021, and the second collection, featuring four items, will be available on November 15, 2021. Only limited quantities will be available. Preorders are now available on the official online store. Certain products will also be available at Sanrioworld GINZA 1F starting October 30 to celebrate the new collaboration. 

Bold, edgy, and chic makeup looks

Rich Collection Lineup

1st Collection Lineup

Rock the Party Palette (6 limited-time colors/ 4 existing colors): ¥9,900 (Tax Included) 

Discogram Eye Palette (6 limited-time colors): ¥7,150 (Tax Included) 

Unlimited Disco Glitz Lipstick (2 limited-time colors): ¥4,070 (Tax Included) 

Unlimited Satin Lipstick (2 limited-time colors): ¥4,070 (Tax Included) 

Unlimited Lacquer Shine Lipstick (1 limited-time color/1 existing color): ¥3,740 (Tax Included)

Unlimited Cream Lipstick (2 limited-time colors): ¥4,180 (Tax Included) 

Ulim8∞Sublime Beauty Cleansing Oil (Limited-time packaging) 450ml: ¥12,650 (Tax Included) / 150ml: ¥5,060 (Tax Included)

Limited-Time Channel Goods

*Available only at the official online store and Global Flagship Beauty Boutiques

Unlimited Satin Lipstick VIP Auburn: ¥4,070 (Tax Included) 

Hard Formula 9 Seal Brown: ¥2,860 (Tax Included) 

Rock the Party Premium Makeup Box: ¥35,200 (Tax Included) 

Rock the Party Mini Lipstick Set: ¥7,150 (Tax Included) 

*Available only at the official online store and Global Flagship Beauty Boutiques

The new collaborative collection is inspired by Tokyo nightlife and is perfect for creating both a glamorous rock ‘n roll look or something more soft and sweet. A number of new shades of eyeshadow and lipstick appear in this holiday collection, so why not snag some of these high-quality goods before they’re gone? 

© 2021 SANRIO CO., LTD. APPROVAL NO. L614617