A new color has been added to the New Balance 237 collection, a modern sneaker which debuted in 2021, inspired by the 1980s New Balance models 420, 1300, and Gator. The 237 was released following the release of the popular 327 in 2020. The fresh and modern design is combined with a retro twist - The upper combines a variation of materials, while the tongue is cut and the outsole is rolled. The design also features the same 70s motifs as the 327, with a large N logo and notched eyelets making a huge impact on the sneaker. The retro design is versatile and easy to style.   Plus, dance-rock band 'DISH//,' a band that continues to grow and refine their activities, have featured in a must-see new visual wearing the brand-new 237 shoes! Be sure to check it out.  

Singer, actor, and model Takumi Kitamura has been crowned Japan’s first-ever ambassador for the Tommy Hilfiger brand. The popular talent is now being featured in promotional content for the FALL 2021 menswear collection.

The Tommy Hilfiger brand has roots in the world of music, and this collaboration is meant to celebrate Takumi Kitamura’s leadership of the popular band DISH//, and his genuine efforts to make a meaningful contribution to his community. Recently, the musician offered his music free to students who had been negatively impacted by the COVID-19 pandemic. The Tommy Hilfiger brand began a new campaign for positive social change in spring, called the ‘Moving Forward Together’ campaign, and Kitamura embodies the spirit of the new initiative.   Tommy Hilfiger himself commented on the new ambassador. “I’m incredibly thrilled to feature Mr. Kitamura in the FALL 2021 collection. We love Japan, and we love Japanese fans. This collaboration will allow us to pay tribute to Japan’s unique culture, while also expressing Mr. Kitamura’s thoughts on community in a modern way.”   The FALL 2021 menswear collection blends classic American heritage with the great outdoors. The color palette combines amber yellows and bold orange shades with simple neutrals like olive, camel, and heather gray.   Takumi Kitamura is now featured in campaign visuals and commercials in shops around Japan and abroad, as well as on the online store. A special website has also been launched to commemorate this momentous collaboration. New visuals will continue to be released until the end of the season, so be sure to check regularly!   A Twitter campaign will also be held on the official Tommy Hilfiger Japan account, using the hashtag #TOMMYXTAKUMI. By following the account (@TommyHilfigerJP) and retweeting the relevant tweet, five lucky people will win one of the looks modeled by Mr. Kitamura.  

Comment from Takumi Kitamura

“I’m Takumi Kitamura, and I’m honored to announce that I have been chosen as a brand ambassador for the historic Tommy Hilfiger brand. While shooting the visuals for the FALL 2021 collection, there were a number of combinations that surprised me! Hopefully, I can convey plenty of Tommy Hilfiger’s character through this collaboration. Thank you so much for this opportunity.”     Be sure to check out Takumi Kitamura rocking these new autumn looks!

Known for breaking a move while playing their instruments, dancing rock band DISH// are the new campaign ambassadors for popular shoe brand New Balance! A special website is now open, showing new visuals of the group wearing the autumn/winter apparel collections ‘NB ATHLETICS’ and ‘NB ESSENTIAL.’   DISH// is composed of four extremely talented members: Takuma Kitamura (Vocals/Guitar), Masaki Yabe (Choreography/Guitar), To-i Tachibana (DJ/Keyboard), and Daichi Izumi (Drums). They released their first major single, ‘I Can Hear,’ in 2013.      ‘NB ATHLETICS’ brings authentic styles together with trendy designs, while ‘NB ESSENTIAL’ features a collection of designs inspired by classic sports motifs with a more preppy feel, making it easy to combine items to create a unique personal style. While their main focus is music, DISH// has been slowly expanding their activities across different mediums, from movies and dramas to stage performances and modeling.   

DISH// Member Comment: 

“New Balance’s classic style isn’t only about fashion, but about representing the thoughts and feelings of younger generations, so we want you to definitely check out the new releases. Even though we wore a ton of different shoes this time around, New Balance has even more products. They really do offer something for everyone!”   

The Japanese pop rock band DISH// will celebrate the release of their new album X, which is their first in almost two years, with an exhibition at PARCO FACTORY inside Ikebukuro PARCO in Tokyo from February 13 to 28.   The exhibition will feature a variety of displays related to the new record as well as explanations of the song lyrics in voice recordings by the band members themselves. There will also be a shop set up selling exhibition merch. X will be released on February 24, 2021.

Four-member dance rock band DISH// just dropped the music video for their song Henteko on YouTube.  

The song was written and composed by Aimyon. This marks the second song she has written for the band, the first being Neko which was included on DISH//'s 2017 single Bokutachi ga Yarimashita. Henteko features on the band's latest album Junkfood Junction which was released this year on April 3.   DISH// are set to perform alongside Aimyon at Zepp Tokyo on June 15. The new music video was released to commemorate this concert. DISH// will perform their biggest outdoor concert at Fuji-Q Highland on August 18. More details below.