Cosmetics brand SHIRO to Release Natural Makeup that Improves Your Skin

26.December.2019 | FASHION / FEATURES

Cosmetics brand SHIRO is known for producing makeup that both looks after your skin and brings out your natural beauty. From March 5, 2020, they will be releasing the Calendula Liquid Eyeshadow for a refined and sparkly finish to your eyes and the Calendula Liquid Cheek Tint for silky smooth cheeks and a natural complexion.

Calendula, often known as Pot marigold, is a plant known for its miraculous skin-treating abilities. SHIRO has harnessed its moisturising and healing properties, developing two new products that enjoy the benefits of locking moisture into the skin and a beautiful, natural look. Each Calendula plant is raised organically and harvested by hand in Shimokawa, Hokkaido.

Calendula Liquid Eyeshadow (Comes in 6 colours): ¥3,500 (Before Tax)

Apply the Calendula Liquid Eyeshadow to instantly capture anyone’s gaze. The eyeshadow is water-based, locking in moisture and adding a dynamic effect to your eyes. A small amount will spread far and evenly, instantly attaching to your skin for no risk of smearing. 

From top left  0C01 Dusk Orange0C02 Copper Brown0C03 Sparkle Light

From bottom left 0C04 Sand Beige0C05 Grayish Beige0C06 Sepia Brown

The eyeshadows come in six different colours: four glitter finishes and two matte finishes so you can change your look depending on the occasion.

Calendula Liquid Cheek Tint (Comes in 4 colours): ¥3,500 (Before Tax)

The Calendula Liquid Cheek Tint is oil-based and spreads evenly over your cheeks for a silky smooth, natural complexion. This is perfect for contouring your cheeks so you can enjoy both a radiant glow and healthier skin. 

From top left  0C07 Raw Umber/0C08 Foggy Pink,  From bottom left 0C09 Coral/ 0C10 Copper Red

This is available in four colours and can also be used as an eyeshadow or to colour your lips after using the 0C01 Copper Red Lip Liner.

 

SHIRO is not only available in Japan, but also has three shops in London and one in New York. SHIRO uses carefully-selected natural ingredients to bring out the natural beauty of your skin.

 

Rather than hiding your skin, this makeup embraces it, caring for it and adding a natural finish. 

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