Yokohama Coffee Festival is coming back for the first time in three years! The event will bring together the best coffee from around Japan, showing off the personality and individuality of each shop. The festival was created to build bridges between shops and customers and to spread coffee culture in Yokohama. Coffee fans should head to Yokohama Park on October 23, 2022. 

Coffee tickets–four cups for ¥1,000–will be available to purchase on the day of the event, allowing visitors to compare different shops. From those who are just starting to enjoy coffee to those who are coffee fanatics, this event will allow everyone to enjoy coffee to the max! Be sure to chat with the charming baristas as you explore the festival!

Taisho Pharmaceuticals has announced a new flavor of Vicks Medicated Drops available only in Japan! The Matcha flavor will be available starting October 1, 2022.

VICKS Medicated Drops are lozenges perfect to relieve sore throats, and in an attempt to make a product for everyone’s taste, 14 flavors have been developed so far–five fruit types, three refreshing types, and six sugarless types.

Matcha has become a more popular flavor among both young and old people in recent years, and this Japan-only flavor is sure to be a hit. The active ingredient, CPC, disinfects and sterilizes the mouth, so the next time you feel a cold coming on, try one of these lozenges out.

Located in Uji, Kyoto, matcha shop Itohkyuemon was founded in the late Edo period. Three cozy locations have just launched a Hydrangea Parfait, perfect for spring.

Hydrangea Parfait

Hydrangea Coaster

The shop’s main location is headquartered in Uji, which is also home to Mimuroto Temple, known for its hydrangeas. The flowery location attracts thousands of tourists during the rainy season. 

The Hydrangea Parfait has been offered since 2013, now celebrating its 10th year. The popular seasonal treat features matcha hydrangea mashed sweet potatoes, hydrangea-colored jelly, leaf-shaped matcha cookies, and blueberries. Those ordering a parfait will also receive a hydrangea coaster as a gift, so why not enjoy the rainy season with something sweet to lift your spirits?

Hibiya Hayashiya Shinbei in Tokyo Midtown Hibiya is now offering a scrumptious Strawberry Matcha Parfait until April 24, 2022! If that’s not up your alley, four Kyo Hayashiya locations in Shinjuku, Omiya, Yokohama, and Ikebukuro will begin offering a Matcha and Berry Mascarpone Parfait from April 1 until May 8, 2022. 

Strawberry Matcha Parfait

The Strawberry Matcha Parfait is an eye-catching mix of green and pink, reminiscent of cherry blossoms and bright green grass. Green tea blends with rose jelly and lychee sorbet, offering a refreshing taste with a hint of bitterness. The sweet accent of crunchy chocolate feuillantine gives each bite a little kick.

Matcha and Berry Mascarpone Parfait

The Matcha and Berry Mascarpone Parfait mixes the deep, bitter taste of Uji matcha, the sweet and sour taste of berries, and the gentle sweetness of mascarpone cream. The berry sauce is blended with crunchy chocolate feuillantine, a layer of whipped cream, green tea jelly, green tea ice cream, and milk panna cotta. To finish, it’s garnished with refreshing raspberry sorbet, bittersweet matcha ice cream, and fresh strawberries.

McDonald’s Japan locations with ‘McCafe by Barista’ areas will begin selling special spring treats for a limited time starting April 6, 2022. Customers will be able to grab the ‘Strawberry Uji Matcha Frappe’ and the ‘Uji Matcha Mont Blanc Tart.’

McCafe by Barista invites guests to enjoy high-quality frappes and smoothies. The Uji Matcha Frappe was added to the regular product lineup in June 2021, and features a mellow matcha flavor. The Strawberry variant is coming back for the first time in three years. The Mont Blanc Tart is a new addition, and is a perfect treat to enjoy with this popular frappe! 

Strawberry Uji Matcha Frappe: ¥490

The Strawberry Matcha Frappe mixes together the full-bodied flavor of matcha together with sweet and sour strawberries. It includes both a strawberry paste made from whole strawberries and a strawberry whipped cream at the bottom. The drink is topped with more strawberry whipped cream and a sprinkling of matcha powder. The refreshing taste of the strawberry sauce coupled with the whipped cream serves to elevate the great flavor of the Uji Matcha even more.

Uji Matcha Mont Blanc Tart: ¥390

The Uji Matcha Mont Blanc Tart is made with Uji Matcha batter, Uji Matcha whipped cream, white bean paste, and green tea cream. The refined sweetness is complemented by the mellow aroma and slight bitterness of Uji Matcha.

How would you like to enjoy these treats beneath the cherry trees?

Sony Park Mini, a tiny experimental art space in Ginza, is going to hold fans over until Ginza Sony Park opens in 2024. 

Sony Park Mini is located in a small 3.5 square meter space on B1F of the Nishiginza parking lot adjacent to Ginza Sony Park, which is currently under construction. The concept of the space is to “hold events that highlight local artists.”

More than 30 experimental programs will be held throughout the year highlighting unique creators and artists from all backgrounds including music, film, art, food, fashion, and shopping. Depending on which programs are popular, the project may extend to other cities. 

The first event, ‘Ayatake Exaki presents None Session,’ will run from March 23 until April 5, 2022, and will feature the musician and his piano.

Program Schedule
1: March 23 – April 5, 2022 / Ayatake Ezaki (Musical Artist)
2: April 6 – April 19, 2022 / Takuro Tamayama (Contemporary Artist)
3: April 20 – May 2, 2022 / Chiaki Kadota (Painter)
4: May 3 – May 16, 2022 / Neo Sora (Film Director), Aiko Masubuchi (Film Curator)
*The period of these events is subject to change. Any changes will be announced on Sony Park Mini social media accounts.

The Nishiginza Parking Lot Coffee shop, located inside Sony Park Mini, will offer a lineup of drinks made from carefully selected coffee beans. Vegan donuts and cookies made with natural ingredients will also be available.

The Yojiya Café, opened by the Yojiya brand famous for its Aburatorigami, or facial oil blotting paper, will be renewing its menu from September 13. The popular face parfait, which features the logo alongside a Kyoto woman with a mole, comes in three flavors available – Kinako, Matcha, and Milk Tea. Each parfait comes with a sauce, so you can adjust the taste as you eat.

Kinako Parfait: ¥1,200 (Tax Incl.)

Matcha Parfait: ¥1,200 (Tax Incl.)

Milk Tea Parfait: ¥1,200 (Tax Incl.)

The Yojiya Café is currently open in two locations, Gion and Sagano Arashiyama, offering a relaxing space to rest between shopping and sightseeing.

The café has renewed their iconic Kinako Parfait, which combines Japanese Kinako and Western Maple Syrup, along with the Matcha Parfait, which is packed full of matcha ice cream, jelly, and cookies. The Milk Tea Parfait is made with a rich Japanese Tea and Earl Gray ice cream.

Take a trip to Yojiya and find out which parfait is your favorite!

UCC Ueshima Coffee is currently developing the Food with Coffee themed ‘UCC CAFE@HOME’ selection, pairing snacks with a perfectly matching coffee. Doraemon is the latest to appear in the CAFE@HOME series in the new collaboration, designed by Sanrio. The new series features coffee and gifts based on the Doraemon characters’ favorite snacks and was released on September 3, Doraemon’s birthday.

CAFE@HOME Doraemon Series

UCC CAFE@HOME DORAEMON Dorayaki Suited Coffee VP10g: ¥281 (Tax Incl.)

UCC CAFE@HOME DORAMI Melon Pan Suited Coffee VP10g: ¥281 (Tax Incl.)

UCC CAFE@HOME NOBITA Caffeine-free Coffee VP10g: ¥281 (Tax Incl.)

Gifts

UCC CAFE@HOME Doraemon Secret Gadget Print 6-piece Set: ¥1,901 (Tax Incl.)

UCC CAFE@HOME Doraemon Open Lot Printed 6-piece Set: ¥1,685 (Tax Incl.)

Goods

Doraemon Mug (Dorayaki): ¥1,540 (Tax Incl.)

Doraemon Cotton Handkerchief (Yellow) ¥990 (Tax Incl.)

Present Campaign Freebie: Original Coaster

CAFE@HOME, main product and cafe brand of UCC Group’s COFFEE STYLE UCC, are releasing a lineup of Doraemon themed coffees, each to be drank with the characters’ favorite snacks: One to go with Doraemons beloved Dorayaki, one for Dorami’s preferred Melon Pan, and a caffeine-free blend for the sleep-loving Nobita.

UCC has been researching coffee and food combinations for many years, using taste sensors to analyze both the coffee and food before diagnosing the comparability rating between each product. The company has patented their ‘Food Matching System’ technology, which has now been used to find out which coffee would be best suited to Doraemon’s Dorayaki.

An in store campaign has been announced to celebrate the release of CAFE@HOME’s Doraemon series, starting on September 3. During the campaign, customers who spend over ¥3,000 on CAFE@HOME’s Doraemon series will receive a free coaster. The coasters are only available in store and are limited in quantity.

Taste the world of Doraemon for yourself with UCC CAFE@HOME’s special coffee technology!

Classic Japanese coffee chain Key Coffee has teamed up with fashion brand THE SHOP TK for the second time. New merchandise is now available at THE SHOP TK locations nationwide!

Coffee Shop Photo T-shirts 

Key Motif Embroidery

Jet Brew

Jet Brew Tops, perfect for autumn weather

The two first collaborated in March 2009, releasing items under the theme of ‘life with coffee.’ The merchandise was incredibly well-received, and this new collaboration has a curious new theme: junkissa, or coffee shops which don’t serve alcohol. These establishments have been popular with young people in recent years.

The photo T-shirts in the collection feature images taken by photographer Toshiaki Kitaoka. Each photo was taken in carefully selected coffee shops, picked by Rina Namba, a director of the Tokyo Coffee Shop Research Institute. These include Coffee House Rouen, Koushuya, COFFEE SHOP Galant, and Cafe Crown. Each of these have a classic Showa feel, so if you get the chance, definitely check them out for that retro-Japan feel.

The sustainable material is made from post-brewed coffee powder, and is perfect for cool autumn weather. As with the first collection, the left sleeve is embroidered with the symbolic Key Coffee logo.

Grab some of these pieces for the coffee drinker in your life!

In Japan, McDonalds McCafe by Barista will be releasing the new Kuromitsu Uji Matcha Frappe beginning September 1. The sweet autumn drink will only be available for a limited time.

McCafe by Barista has been popular with customers looking for sweet beverages, such as Frappes and smoothies. The Uji Matcha Frappe was added to the regular product lineup in June 2021, and features a mellow matcha flavor. With this release, kuromitsu, or Japanese black sugar syrup, has been added to enhance the drink’s flavor.

Kuromitsu Uji Matcha Frappe: ¥490 (M), ¥560 (L)

The Kuromitsu Uji Matcha Frappe is made with powdered Uji Matcha tea from Kyoto, mixed with milk and topped with Kuromitsu jelly, known for its gentle sweetness and rich flavor. Brown sugar from Okinawa Prefecture along with whipped cream is added on top.

Uji Matcha Frappe: ¥440 (M), ¥490 (L)

The regularly available Uji Matcha Frappe is made with Uji Matcha powder from Kyoto, milk, and fluffy whipped cream. Dark green matcha powder and pure white whipped cream gives the beverage a gorgeous appearance, along with a truly Japanese flavor.

These are two drinks not to miss if you’re in Japan!

SarutaHiko Coffee have announced that as part of their 10th anniversary celebrations, their fifth celebratory project will be a collaboration with iconic Japanese bag brand PORTER. The bag will be available to preorder on the SarutaHiko Coffee webshop fromAugust 28, 2021. The collaboration bag features a mouton badge that has been dyed using SarutaHiko coffee.

PORTER x SarutaHiko Coffee ‘Coffee Bean Shoulder Bag (Bourbon) and Bean Mouton Badge: ¥22,000 (Tax Included)

PORTER x SarutaHiko Coffee 2-way Tote Bag S & Bean Mouton Badge: ¥28,600 (Tax Included)

PORTER x SarutaHiko Coffee 2-way Tote Bag L & Bean Mouton Badge: ¥33,000 (Tax Included)

The unique coffee bean shaped shoulder bag is the perfect size to fit your smartphone, keys, and other small necessities. The product is named after the Bourbon coffee bean, a bean famous for its high quality, calling back to the previous SarutaHiko Coffee collaboration. The 2-way tote bag features the SarutaHiko Coffee and PORTER logo on both sides, so you can swap it around to suit your mood. The bag also has pockets conveniently placed on both the inside and the outside. The L-size tote is suited to daily use, perfect for school and work as it can fit A4 documents and laptops, with a pocket on the side to fit a water bottle or umbrella.

The conveniently sized S-size bag is perfect for neighbourhood shopping trips or short outings.

The bag is dyed a deep coffee brown and has been crafted in a handy unisex design. All collaboration bags come with a removable Bean Mouton badge. The badge is made using mouton that has been dyed using the same beans that are used in SarutaHiko Coffee’s

espresso.

These collaboration items would make the perfect gift to any coffee-loving friend!

TZEN, a company dedicated to promoting traditional Japanese culture around the world, has teamed up with Yamamasa Koyamaen, a tea wholesaler in business since the Edo period, to open a new matcha cafe in Tokyo!

ATELIER MATCHA, a quick walk from Ningyocho station, is harnessing the concept of ‘the third wave of matcha,’ serving up premium matcha in a cozy atmosphere. 

MATCHA Cookies & Cream Shake: ¥748 (Tax Included) 

MATCHA with Warabimochi and Red Bean Topping: ¥748 (Tax Included)

MATCHA Jelly Cider: ¥660 (Tax Included)

MATCHA Granola and Yogurt Latte: ¥715 (Tax Included)

MATCHA Cotton Candy Milkshake: ¥748 (Tax Included)

MATCHA Affogato: ¥660 (Tax Included)

MATCHA Shot (Espresso Style): ¥220 (Tax Included) / MATCHA Water: ¥275 (Tax Included) / MATCHA Green Tea: ¥330 (Tax Included)

Supreme MATCHA Terrine: ¥660 (Tax Included)

(This is a partial menu, all prices are for those dining in.)

Matcha is becoming popular around the world. ATELIER MATCHA was created to offer customers a unique experience which showcases the true taste and culture of this beloved tea grown in Japan. 

Yamamasa Koyamaen is a Kyoto institution, cultivating and grinding matcha tea leaves for 160 years. Over 1,000 tea retailers, department stores, domestic and international trading companies and hotels stock their high-grade matcha, gyokuro, sencha, and other specialty teas, making them one of the most recognized and respected names in this traditional Japanese art. The company even prefers to call themselves a ‘studio’ rather than a ‘factory’, using the 800-year history of tea cultivation in Uji, Kyoto as a starting point to create their masterpieces. 

ATELIER MATCHA is Yamamasa Koyamaen’s first cafe, and also the company’s first experience selling directly to consumers. 

Blending the highest-grade matcha with locally made sweets, the cafe hopes customers will enjoy these original creations while surrounded by the relaxing aroma of tea. 

The matcha used in the cafe includes signature Yamamasa Koyamaen blends, including Ogurayama and Tennozan, both varieties often used in tea ceremonies. For a limited time, the cafe is offering a single-origin blend with one rare variety of matcha, as well as a beverage made with tencha, which are the leaves used to make matcha before being ground down in a stone mortar. Visitors can also enjoy gyokuro and hojicha teas, made from carefully selected leaves. 

Pulling recipes from Yamamasa Koyamaen’s book ‘Kyoto Uji-Koyamaen: Simple Matcha Drinks to Enjoy at Home,’ the menu features refreshing drinks blending the traditional with the modern, with unexpected combinations of soda, fruit and yogurt. Seasonal drinks will also be making an appearance, including shaved ice in summer and chocolate drinks in winter. 

The name MATCHA SHOT packs a punch, using matcha instead of espresso for a needed pick-me-up. MATCHA WATER, a refreshing cup of watered-down tea, offers a way to fully enjoy the fullness and more hidden flavors of this popular Japanese tea. 

As expected, ATELIER MATCHA also has a sweets menu set to impress: these sweet treats feature only the best, created with the top 0.03% of total national matcha production. This insanely high-quality matcha is a part of Yamamasa Koyamaen’s ultimate matcha experience project, titled “ALL FOR ONE,” which provides these rare leaves to some of the country’s top professionals in various fields. 

At opening, only limited qualities of the Supreme MATCHA Terrine, made by well-known pâtissier Toshi Yoroizuka, will be available. 

These authentic matcha creations are perfect for a hot summer’s day, or as a gift for a friend. When in Tokyo, don’t miss it!