As part of the ongoing Channel47 project, which uses the power of local resources and entertainment to share Japan and its local culture with the world, a new travel experience titled ‘DEEP EXPERIENCE THE INAKA -TENRYUKYO・IIDA CITY-’ is now on sale, taking visitors to Iida, Nagano Prefecture.

Iida City in Nagano Prefecture will be the location for the tour, with the city selected by the Japan Tourism Agency in 2024 for its ‘Project to Promote Expansion and Quality of Inbound Tourism by Providing Special Experiences for Visitors.’ The Minami Shinshu Tourism Bureau helped to create the tour for inbound travelers to experience the “real” Japanese countryside found in the Tenryu Gorge area of Iida City by funding farmhouse homestays in the area.

By creating a travel experience that takes advantage of the local resources of Tenryu Gorge in Iida City, we aim to promote sustainable tourism activities by communicating the charm of the region to people in both Japan and abroad, revitalizing local production, passing on traditional culture, and strengthening cooperation between local communities.

Snow Miku has teamed up with Sanrio’s popular character Kuromi to promote the beautiful prefecture of Hokkaido! A new collection of goods went on sale starting December 14, 2022. 

Goods

Clear Folder

Pen with Clip

Mini Sign Board

Mini Towel (Set of 2)

Pin

Framed Magnet with Stand

Sticker

T-Shirt

Tapestry

Acrylic Stand

Acrylic Keychain

Rubber Keychain

Silver Foil 2-Layer Magnet

Snow Miku debuted during the Sapporo Snow Festival in 2010 when an incredible snow sculpture of Hatsune Miku was unveiled. Ever since then, Snow Miku festivals have popped up in Hokkaido each winter, and the character dons costumes designed by popular internet creators.

Kuromi is back this year, with Miku’s outfit dyed black and tons of adorable art featuring the rock ‘n roll character. The life-size version of Miku was designed by illustrator PiPi, and the chibi character was designed by illustrator Yoi. Between Miku’s cute idol energy and Kuromi’s edginess, this is the perfect collab for all audiences!

The items are available in two versions: Day, featuring Hokkaido’s beautiful landscapes covered in snow, and Night, featuring twinkling winter lights. 

Don’t miss out on these exclusive items!

The cities of Hirosaki and Hakodate in Hokkaido have announced that they will team up with Hatsune Miku’s popular iteration Snow Miku to promote tourism in the area this winter. A number of activities will begin in December 2022.

[Snow Miku x Hirohako] Collaboration Project

■Hirohako Winter Tourism Campaign Poster Featuring Snow Miku

・Period: Mid-November~February 28, 2023

・Locations: Facilities in both cities, tourist facilities, hotels, shopping areas

■Snow Miku Illustration Contest Exhibition Event

Over 50 illustrations have been submitted under the theme of Snow Miku and Hakodate / Snow Miku and Hirosaki. These will be on display through the winter!

・Running: December 1, 2022 – February 28, 2022

・Venues: Hirosaki Municipal Tourist Center (Hirosaki)
                    Kanemori Red Brick Warehouse (Hakodate)

■Snow Miku Photo Spot

Snow Miku panels featuring shamisen and apples from Hirosaki will be on display, while the Hakodate version will include references to squid fishing and footbaths. 

・On Display: December 1, 2022 – February 28, 2022

・Locations: JR Hirosaki Station, Chuohirosaki Station (Hirosaki)
                        JR Hakodate Station, Hakodate Airport (Hakodate)

■Digital Stamp Rally Using the Mikunavi App

A number of panels will be installed at five checkpoints in Hirosaki and Hakodate. A total of 1,000 people–500 in each city–will win original merch including a Snow Miku mask case and decorated masking tape. All you need to do is check in!

・Available: December 1, 2022 – February 28, 2022

・Locations: (Hirosaki) Hirosaki Municipal Tourist Center, Hirosaki City Machinaka  Information Center,

                         Hirosaki Tourist Information Center, Hirosaki Castle Information Center, Tsugaru-han Neputa Village

　　　　　　(Hakodate) Kanemori Red Brick Warehouse, Yunokawa Hot Spring Footbath, Goryōkaku Tower,

Hakodate Green Plaza C Block (Hakodate Lumi-Pop), Old Public Hall of Hakodate Ward

■Hirohako Winter Tourism Campaign Theme Song and Music Video 

The tourism theme song will get a new music video that will be broadcast on YouTube, at local tourist facilities, and on TV and radio!

・On Air: December 1, 2022~

・Theme Song: Mahou no Keshiki (Lyrics/Composition: ryuryu)

■Snow Miku Welcome Announcements to be Broadcast at Tourism Facilities, etc. 

A one-minute welcome announcement by Snow Miku will air at tourist facilities!

・Running: December 1, 2022 – February 28, 2022

・Locations: Tourist areas in both cities

■Snow Miku Filters Using AR

When each barcode is scanned with a smartphone, Snow Miku will appear on the screen! Visitors can take pictures with Snow Miku to commemorate their winter trip to Hirosaki and Hakodate.

・Available: December 1, 2022 – February 28, 2022

The word ‘kawaii’ is now commonly used around the world. Sanrio is largely to thank for this, and the beloved company has announced that the 60th Anniversary Sanrio Exhibition will open at the Hokkaido Museum of Modern Art from February 11 until April 2, 2023. Advance tickets will include a discount and will be available until November 14 online. 

“Sanrio celebrated its 60th anniversary in 2020, and the company continues to share Japan’s character culture with fans around the world,” Sanrio said in a comment. “Kawaii is now a universal language, and this is very much thanks to the over 450 characters that are part of Sanrio’s history, from Hello Kitty to My Melody. 

This exhibition traces the history of Sanrio and guests can enjoy seeing rare materials including merchandise, publications, and early designs from the company’s founding. We want to continue to grow and develop our characters while valuing communication with our fans, ensuring that our adorable characters are loved by generations to come.”

The Sanrio exhibition is something that generations of fans can enjoy, so come immerse yourself in this kawaii world! For more details, visit the official website. 

New performers and events have been announced ahead of the start of Tomakomai Mirai Fest 2022 in Tomakomai, Hokkaido on September 17 and 18. The event will be held in one of the most gorgeous towns on the island and excitement is building!

The purpose of this event is to promote the appeal of the Tomakomai region, not only to those living in Japan but to those living abroad. In addition to music, the event will also feature art, food, technology, and more content that can be enjoyed by kids, families, and people of all ages and genders.

Tomakomai Civic Hall, Large Hall

Incredible live performances will be held in a futuristic setting. Along with Awesome City Club, Kyary Pamyu Pamyu, and Little Glee Monster, guests can look forward to seeing HY, Wednesday Campanella, Taichi Mukai, and Atarashii Gakko!

Tomakomai Civic Hall, Parking Lot

DJ performances and food trucks will welcome guests to the futuristic area, and the illuminations are sure to impress!

Kirakira Park

An AR system accessible by smartphone will allow guests to take pictures of the Tomakomai Mirai Fest logo for a surprise. During the daytime, a food truck area will provide visitors with different types of gourmet offerings and a stage will showcase local dancers and musicians from Tomakomai. A family-friendly picnic area will allow guests to relax and enjoy good food and live music.

At night, in addition to impressive illuminations and a live stage showcasing Hokkaido’s best talent, an island bar will amplify the mood.

O-machi/Nishiki-machi

During the daytime, a gourmet area will feature Tomakomai’s famous curry ramen, local craft beer, craft spices, and more. At night, visitors can enjoy restaurants in the O-machi and Nishiki-machi areas while still enjoying the vibe of the event.

And More!

A stamp rally will be held during the event, and guests finding stamps at each location will be eligible to win fantastic prizes. A bus service is also planned.

More performers and details will be announced soon, so stay tuned!

On September 17 and September 18, the Tomakomai Urban Renewal Project Committee will hold Tomakomai Mirai Fest 2022, inviting guests to celebrate the area around Tomakomai in Hokkaido. 

The purpose of this event is to promote the appeal of the Tomakomai region, not only to those living in Japan but to those living abroad. In addition to music, the event will also feature art, food, technology, and more content that can be enjoyed by kids, families, and people of all ages and genders.

The main venue of the event will be the Tomakomai Civic Hall. Musical acts announced so far include Awesome City Club, Kyary Pamyu Pamyu, and Little Glee Monster.

In the Tomakomai Civic Hall parking lot and the nearby Kirakira Park, guests can enjoy free DJ performances, mini-concerts, art and technology installations, food trucks, picnic areas, and more. In addition, the Nishikimachi and Omachi areas will be decorated with digital art, and food and beverages will be available.

Advanced 2-Day tickets are available now on Ticket Pia by lottery. More performers and additional content will be announced soon, so keep an eye on social media and the official website.

Hokkaido Ballpark F Village, a commercial space coming in 2023 and located on the south side of ES CON Field Hokkaido, will feature a unique attraction. Visitors to Hokkaido won’t want to miss checking out THE LODGE, an information center focusing on unique experiences and attractions that can only be found on Japan’s northernmost island.

THE LODGE will be located in the center of F Village, connecting the ES CON Field to the waterfront area. Guests will be able to get valuable tips about local attractions and one-of-a-kind experiences.

In addition to a showroom where visitors can discover the charms of neighboring areas, the building will also serve as a tourism hub where tenants can enjoy outdoor activities and workshops. The location hopes to create a larger sense of community, and guests are encouraged to learn more about each unique and distinct area of Hokkaido. 

Materials unique to Hokkaido (Hokkaido larch, local cedar wood, Ebetsu bricks) were used to create the space, and the roof was made to reflect the local mountain range. The creators are excited to welcome guests to this warm and inviting space next year!

The JOZANKEI NATURE LUMINARIE -WATER LIGHT VALLEY- event is coming back in 2022! The event, which shows off the natural beauty of Jozankei’s rivers, valleys, and forests, from June to October. Guests can enjoy an illuminated walk along the Toyohira River in the Jozankei area of Hokkaido and wander across the picturesque Futami Suspension Bridge. 

This year, the park area at the entrance to the event has been redesigned with new lights. A 2.5-meter-high blue dome will welcome guests with an image of water, and the trees and wisteria trellises will be decorated with twinkling golden lights.

Welcome Light Lake *Image from 2021

River Road

Forest Water Ripple

Nature Projection

Futami Valley

Visitors will encounter a variety of unique light art as they stroll through the rich nature of Jozankei guided by the elusive kappa, known to be the guardian Gods of the region. As visitors approach, the river begins to glow while flowers bloom in this interactive art experience. By using projection mapping across the Futami Suspension Bridge and an all-encompassing light show within the canyon, the event hopes to remind visitors that nature is important and worth preserving. 

How would you like to spend your summer deep in the illuminated nature of Hokkaido?

Everyone’s favorite lazy bear Rilakkuma is turning 20! To commemorate this big event, Sanrio is holding a special tour that will travel around Japan. From July 13 until August 31, events will pop up in three cities in Hokkaido–Sapporo, Obihiro, and Hakodate.

Merchandise

Rilakkuma & Todok Collaboration Cotton Gloves

The environmentally-friendly event will offer locally designed products made from recycled materials. A special Hokkaido Ocean Cleanup will also be held with a group in Sapporo, and those participating in the event will receive a limited edition pair of cotton gloves.

Prior to the start of the event, the official Twitter account of the Rilakkuma tour (@rk_ensembletour) is running a limited-time campaign until May 29. 10 lucky people will win a magnet sticker not available for sale! To enter, just follow the account and retweet the tagged Tweet.

An exhibition focusing on the Mugen Train and Entertainment District Arcs of Demon Slayer: Kimetsu no Yaiba will open at Sapporo Factory in Hokkaido from July 15 until August 7, 2022.

Fans of the series won’t want to miss this huge showing of Demon Slayer materials, including a video exhibit showing off some of the best fight scenes from the film and anime series on a massive screen. 

Stay tuned for more details!

©吾峠呼世晴／集英社・アニプレックス・ufotable

Cafe Accueil Ebisu is currently offering a limited Sakura-themed menu featuring pancakes, afternoon tea, and drinks until April 10, 2022.

Sakura & Strawberry Pancakes

Sakura Afternoon Tea

Special Latte with Cherry Blossoms

The seasonal menu includes Sakura & Strawberry Pancakes with pale pink and strawberry red accents, and savory items such as a croissant with cherry cheese cream. Guests can also enjoy Sakura Afternoon Tea, a colorful 12-item menu featuring cherry and strawberry delights. Come enjoy the coming of spring at this gorgeous Tokyo cafe!

People flock to Kanda Myojin to pray for good luck at the start of the new financial year, surrounded by beautiful pink blooms. The shrine offers beautiful sights during the day, and this year, it’s collaborating with digital art collective NAKED to host a beautiful light-up event every evening from March 26 until April 10, 2022.

Kanda Myojin is a hidden cherry blossom viewing spot in Tokyo. This spring-only event is held in the hope that people will pray at Kanda Myojin, one of the most popular power spots in Tokyo, for a great start to the new year.

Guests will be able to see cherry blossom trees lit up in iridescent lights with pink petals projected on the ground. Some of the digital sakura are interactive and change shape and color when you’re nearby. Digital art is even incorporated at the hand sanitizing station, where you’ll see vivid pink sakura projected onto your palms. Visitors will also be handed a special Naked Distance Lantern, which naturally creates distance between others as you hold it up.