Japanese fashion variety store ITS’DEMO is supporting the promotion of the upcoming Ojamajo Doremi anime film Looking for Magical Doremi by releasing a collection of merchandise which will be released first on the company’s online store on May 26, 2020.
Looking For Magical Doremi is an upcoming anime film set to release in fall this year for the 20th anniversary of the popular magical girl anime series Ojamajo Doremi. The story follows college student Sora Nagase who aspires to become a teacher, office worker Mire Yoshizuki who just returned to Japan, and freelancer Reika Kawatani who are drawn together by a magical gem which sends them onto a magical journey.
ITS’DEMO collaborated with Ojamajo Doremi last year with a collection of fashionable items which were a huge hit with fans. In this second collaboration, we see two different pieces of art used: a pastry chef design and a fairy design. The collection ranges from stationery to pouches, snacks to towels, and more.
The collection will be available online first. In-store sales will be announced at a later date.
©Toei Animation
Information
Release Date: May 26, 2020 (Online Pre-Sale)
*In-store release date TBA
Available: ITS’DEMO Online Store / ITS’DEMO branches
Line-Up: 94 items ranging from ¥260-¥3,400 (before tax) including stationery, pouches, towels, food, and more
ITS’DEMO Official Website: http://itsdemo.jp
Looking for Magical Doremi Official Website: https://www.lookingfor-magical-doremi.com
RELATED ENTRIES
-
Shiseido’s makeup brand Integrate will launch three products inspired by the anime series Ojamajo Doremi on April 21, 2022 in limited quantities! Each will come in packaging designed in collaboration with Toei Animation. Fans can grab the Integrate Pro Finish Foundation Special Set D, the Integrate Pro Finish Liquid Special Set D, and the Integrate Nuance Eyebrow Mascara D while supplies last.
Those in their 20s and 30s remember Ojamajo Doremi fondly as a series they watched during their childhood. The series followed three elementary school girls–Doremi, Hazuki, and Aiko–as they become witch apprentices. For the collaboration, a special set of two popular foundations and three limited-edition colors of eyebrow mascara will be available while supplies last. The character illustrations on the packaging were created exclusively for this release, so fans won’t want to miss it! To celebrate the release, a Twitter and Instagram campaign is currently underway, and fans who take a test on the official Integrate website will be able to see which character is most like them and which makeup would suit them best. ©東映アニメーション Information
Integrate Pro Finish Foundation Special Set D
Integrate Pro Finish Liquid Special Set D
Integrate Nuance Eyebrow Mascara D
Launch: Limited Quantities Available April 21, 2022
Integrate Official Site: https://www.shiseido.co.jp/ie/
-
CreerBeaute, a cosmetic brand managed by Bandai, launched pre-orders for their new Ojamajo Doremi themed Pirika Pirilala Apprentice Tap blusher balls via the online store Premium Bandai on Wednesday.
Pirika Pirilala Apprentice Tap Colour Ball Cheek | ¥4,620 (Tax Included)
The blusher ball set is based on the Apprentice Tap used in the Ojamajo Doremi anime series which the characters use to transform into a witch. It comes after the success of the Pirika Pirilala Magical Ball Face Powder sold in 2016 which was also inspired by the same Apprentice Witch item.The blusher balls come in three different shades of pink to add a natural blush to your cheeks, leaving a cute and healthy impression. The balls also contain squalene, a natural organic compound that moisturises. The case design features the same colours as well as the music note seen on the Apprentice Witch Taps, so you too can look and feel like a magical girl. ©Toei Animation Information
Pirika Pirilala Apprentice Tap Colour Ball Cheek
Pre-Orders: October 7, 2020Shipping: March 2021
-
Barcelona-based art candyshop Papabubble is celebrating the upcoming release of Looking For Magical Doremi, an anime film being produced in celebrating of Ojamajo Doremi's 20th anniversary. Ojamajo Doremi is an original magical girl created by Toei Animation that ran from February 1999 to January 2003. The series's 20th year milestone is being commemorated in many ways, such as the new themed cafes set to open in Tokyo, Osaka, and Aichi later this month. Papabubble is also getting in on the action with their collaborative candy which will be sold in Japan. The designer for the candy is someone who grew up with Ojamajo Doremi when they were little and still adores it to this day.
BAG | ¥649
Apprentice Tap
The apprentice witch tap with its eight buttons made into a sweet and shiny candy.Majo Rika
Majo Rika's face with a crystal ball colour. The candy craftwork is so good you forget it's all handmade!Witch's Hat
A must-have for any witch. If you look super close you'll spot a yellow music symbol. If you're wondering what flavour it is, if you've watched the series and know Hana-chan's favourite food, then that's your answer!OJAMAJO 20
The OJAMAJO 20 design celebrates 20 years of Ojamajo Doremi and is strawberry flavoured. There's colours representing each character including Doremi, Hazuki, Aiko, Onpu, and Momoko.If you love magical girls, especially Doremi, and you love candy, then you won't want to miss out on this special collaboration with Papabubble. ©Toei・Toei Animation Information
Ojamajo Mix
Released: October 6, 2020 (Early November at Papabubble branches in Fukuoka and Sapporo Stellar Place)
Available: Papaubble branches in Nakano, Daimaru Tokyo, LUCUA Osaka, Aoyama, Sotetsu JOINUS, as well as the online shop
Papabubble Japan Official Website: https://www.papabubble.jp/Looking For Magical Doremi
Release Date: November 13, 2020
Official Website: Lookingfor-Magical-Doremi.com -
Japanese company LEGS has announced the opening of the limited-time Ojamajo Doremi Cafe 2020 ~FRUITS PARLOR~. The themed cafes will open in Tokyo on October 29, Osaka on October 30, and Aichi on October 23.
Ojamajo Doremi is an original magical girl created by Toei Animation that ran from February 1999 to January 2003. To celebrate the series’s 20th anniversary last year, LEGS opened a different Ojamajo Doremi limited-time themed cafe in collaboration with Cafe&Kitchen which welcomed lots of magical girl fans. This year once again welcomes Etoile et Griotte as the art director for the fruit parlor-inspired cafe. Ojamajo Doremi Cafe 2020 ~FRUITS PARLOR~ celebrates the 20th anniversary of Ojamajo Doremi Sharp is the second series in the Ojamajo Doremi series. Fans will be able to get their hands on a range of exclusive magical merchandise as well as tuck into pastel coloured fruity food. FOOD
Doremi’s Cheese Steak Doria in Cherry Sauce | ¥1,699
Steak is Doremi-chan’s favourite food, so it was a must-have on the menu. The cream cheese is coloured like Doremi, and there’s a cute musical note topping too. It comes with a cute lunch mat that looks like Doremi’s skirt.Hazuki’s Omurice in Porcino & Orange Cream Sauce | ¥1,399
The omelette is made to look like Hazuki’s yellow skirt. Enjoy together with the delicious porcino sauce and orange combination.Onpu’s Waffles With Crepe & Mascarpone | ¥1,299
Blueberry sauce-drizzled and mascarpone-topped waffles served with a mashed potato skirt. The sweet and sour mix is to die for.DESSERT
Aiko’s Blueberry Float | ¥999
A fresh blueberry float inspired by Ai-chan. Mix everything together to create a different flavour.Momoko’s Lemon Cheesecake Parfait | ¥1,399
A fresh lemon cheesecake packed parfait with lots of enjoyable flavours and textures.Rhythm Tap Tart | ¥1,300
Inspired by the Rhythm Taps seen in the series, the tart imagines Doremi’s transformation scene in Ojamajo Doremi Sharp.DRINK
Onpu Melody Drink (5 Flavours) | ¥1,099
A rainbow line-up of colourful Onpu drinks available for takeout.Movie Theater Menu
Girls Meet Sushi | ¥1,299
Inspired by the meat sushi that Sora and the gang eat in the animated film Majo Minarai wo Sagashite. Comes with an original postcard.Exclusive Merchandise
Acrylic Keyrings (6 Designs) - ¥600 Each
Letter Set (1 Design) - ¥1,200 | Folder Set (2 Designs) - ¥700
A selection of super kawaii cafe-original merchandise is available for fans to grab.Bonus Items
Those who book a table in advance, order a drink, or spend more than ¥2,000 at the cafe will receive one of six possible A5 folders. Become a magical girl like Doremi at the Ojamajo Doremi Cafe 2020. ©Toei Animation Information
Ojamajo Doremi Cafe 2020
Tokyo Cafe
Running: October 29, 2020 – December 6, 2020
Location: SHIBUYA BOX cafe&space
Address: Shibuya LOFT 2F, 21-1 Udagawacho, Shibuya, TokyoOsaka Cafe
Running: October 30, 2020 – November 23, 2020
Location: Abeno Q’s Mall 4F
Address: Abeno Contact, 1-6-1 Abenosuji, Abeno Ward, OsakaAichi Cafe
Running: October 23, 2020 – November 23, 2020
Location: NAGOYA BOX cafe&space
Address: LACHIC B1F, 3-6-1 Sakae, Naka-ku, Nagoya, Aichi -
KIDDYLAND has announced a fair centred on the TV anime series Ojamajo Doremi which celebrated its 20th anniversary last year. The fair will run from July 30, 2020 to August 14, 2020 at nine branches of KIDDYLAND in Japan. Ojamajo Doremi is a popular magical girl anime series which first aired in 1999. A new anime film, Looking For Magical Doremi, is set to release in fall this year for the 20th anniversary of the popular magical girl anime series Ojamajo Doremi. The story follows college student Sora Nagase who aspires to become a teacher, office worker Mire Yoshizuki who just returned to Japan, and freelancer Reika Kawatani who are drawn together by a magical gem which sends them onto a magical journey.
Doremi and her friends will cast their magical girl charm on nine KIDDYLAND stores. A new line of merchandise will be sold featuring the main cast riding paintbrushes—rather than your typical broom. Ojamajo Doremi Acrylic Keyrings (5 Designs) | ¥900 Each (Before Tax)
Ojamajo Doremi Masking Tape Collection (12 Designs) | ¥450 Each (Before Tax)
Customers who spend over ¥1,500 (tax included) on this new merchandise will receive a free original postcard. If you're in Japan this summer then don't miss out on this magical fair. ©Toei AnimationOjamajo Doremi Face Towels (2 Designs) | ¥1,500 Each (Before Tax) Information
Ojamajo Doremi Happy Lucky Minna ni Todoke!
Running: July 30, 2020 – August 14, 2020Official Website: https://www.kiddyland.co.jp/event/ojamajo_happy_lucky/
-
Sanrio and Toei Animation are teaming up to release a new collection of 130 items featuring the characters from both Sanrio and Ojamajo Doremi. The collection will be released on July 30 in Japan. The sparkly and kawaii line-up includes everything from pouches to charms and more.
ⓒToei Animation
Ojamajo Doremi is a popular magical girl anime series which first aired in 1999. A new anime film, Looking For Magical Doremi, is set to release in fall this year for the 20th anniversary of the popular magical girl anime series Ojamajo Doremi. The story follows college student Sora Nagase who aspires to become a teacher, office worker Mire Yoshizuki who just returned to Japan, and freelancer Reika Kawatani who are drawn together by a magical gem which sends them onto a magical journey.The design concept for the collaborative collection is "Everyone Gets Along For an Ojamajo Anniversary!" The illustrations have the familiar faces of Ojamajo Doremi and the Sanrio character cast together dressed in matching colourful outfits. Mascot Holders (6 Designs): ¥3,080 Each *Except Hana x Corocorokuririn which is ¥2,860
Check out their special matching costumes - everyone looks super cute!Flat Pouch: ¥1,760
A sparkly and colourful pouch useful for any magical girl who needs to take their little trinkets around. The pouch filled with hearts and stars which dance around when you shake it.Secret Mascot Charms (10 Designs): ¥770 Each
These charms are inspired by the Pollon wands seen in Ojamajo Doremi and are fitted with cute illustrations of the Sanrio characters. The charm you receive in the box is totally random, adding a level of fun to the buying experience.
Don't miss out on this ultra-kawaii Sanrio x Doremi collaboration, and remember, this is just a sneak peek into what is an even bigger collection of available items.Information
Ojamajo Doremi x Sanrio Characters
Release Date: July 30, 2020
Available: Japan (Sanrio stores, department stores stocking Sanrio merchandise, and elsewhere)Full Shop List: https://www.sanrio.co.jp/goodsinfo/mx-doremi-202007/
Sanrio Shop Online: https://shop.sanrio.co.jp/