From March 13th-31st, we will have a booth for travelers visiting Japan set up on the 1st floor of Kinokuniya Bookstore in Shinjuku. Learn about unique cities like Koenji and Oku Shibuya and answer a survey to get postcards on these spots for free!
Have Some Extra Sightseeing Time? Let’s Head to the Bookstore!
Yearning to travel in Tokyo. You’ve made your travel plans down to the letter to do everything that you wanted, but now you find yourself with some extra time in your schedule. What is there to do?
Although we naturally recommend looking for information on our travel website, visiting a bookstore is another excellent option. At Tokyo’s Kinokuniya Bookstore in Shinjuku, we will have a booth for tourists on the first floor’s Books on Japan area for a limited time only – from March 13th to 31st, 2017. Here we will be introducing hidden attractions that can easily be reached on day trips from Shinjuku, and spots where you can enjoy the local atmosphere. By combining books and goods that enable you to experience this atmosphere on a deeper level, visitors to Japan will be better able to find more exciting places to visit during their stay.
Sumo, Art, Stylish Bars – Discover Little Known Spots in the City
This event is a collaboration between Kinokuniya, the Japan National Tourism Organization (JNTO), NAVITIME JAPAN, which develops applications for tourists visiting Japan, and MATCHA, our website for travelers. At this special booth, postcards showing various places in Tokyo will be distributed free of charge (please note, postcards can be obtained by answering questionnaires).
On postcards, attractive spots in Tokyo such as Ryogoku, Koenji, Ameyoko, Oku Shibuya and others will be available. By loading the QR code on the back of the postcard, you can find detailed information on each spot by jumping straight to MATCHA’s relevant articles.
If you find a spot you are interested in thanks to this event, you will easily be able to visit it right after stopping by our booth.
There are 12 types of postcards available. Thanks to the input from the helpful staff at Kinokuniya, we have put together special guides to “local Japan”, places that visitors might otherwise miss when traveling. For example, the following spots are just some of those found on these postcards.
RELATED ENTRIES
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Japan’s largest sake event, TOKYO SAKE FESTIVAL 2022, will run from October 4 until October 6 at the Shinjuku Sumitomo Building’s Triangle Square. The event’s aim is to make sake more mainstream around the world, with the first festival taking place in 2020. Tokyo Sake Festival blends sake with entertainment, showing off the very best of Japanese culture to those who may be new to craft sake. For the third year, former NMB48 member Yui Takano will serve as ambassador. Takano is known for leaving her idol career to manage the sake specialty store Yui Sake Shop. Tokyo Sake Festival 2022 is bringing together forty carefully selected sake breweries from around Japan, including Inoue Seikichi, winner of the Champion Sake award at IWC 2022. Tonoike Sake Brewery, winner of Kura Master 2022’s President’s Award, will also be in attendance. The full lineup can be found on the official website. Popular influencers and artists from Raphael to BOYS AND MEN and Ukon Takafuji will take the stage during the event, so be sure to swing by if you’re a fan of Japanese spirits!
Information
TOKYO SAKE FESTIVAL 2022
Dates:
October 4: Part 1 13:30-16:30 / Part 2 18:00-21:00
October 5: Part 1 13:30-16:30 / Part 2 18:00-21:00
October 6: 16:00-19:00
Venue: Shinjuku Sumitomo Building Triangle Square
(2-6-1 Nishishinjuku, Shinjuku-ku, Tokyo)Buy Tickets/Details: https://tokyosakefestival.bitfan.id/
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To celebrate the debut of Dev-c, the new VTuber unit from VEE, a giant ad has appeared in Shinjuku Station! Fans should head to the Promenade connecting Shinjuku Station to Shinjuku 3-come from September 5 until September 11 to catch a glimpse of these new talents!
The ad shows Uriyone, Anew Uparu, Cotonoha, Luminous Sweet, and Aomiya Yozuri strolling down a Tokyo street. Spread out behind them are images of the members of Dev-a and Dev-b, who previously debuted. VEE has managed to bring together some incredible talents so far. On the right side, fans will see Dev-c’s key visual and a message from VEE to fans, so if you’re near Shinjuku, be sure to check it out! Information
Dev-c Billboard Celebrating the Group’s Debut
On Display: September 5 – September 11, 2022
Location: Tokyo Metro Shinjuku Station – Promenade Area
Official Site: https://vee-official.jp/
*To prevent the spread of COVID-19, try to social distance and enjoy responsibly.
*Please do not contact station staff regarding the billboard. -
From September 1 until October 31, the District Brasserie, Bar, and Lounge at the Kimpton Shinjuku Tokyo will be offering a spooky Halloween-themed afternoon tea set. The tasty treats won’t be the only scary thing on the plate–the event will incorporate AR technology! By holding up your phone, you’ll be able to see monsters moving around on your plate.
The goodies will also be available for take-out, making them perfect for souvenirs or at-home Halloween parties! Nine types of Halloween sweets, six small dishes, and two tea sachets will be included. Why not spend Halloween in a more elegant way in 2022? Information
Kimpton Halloween MONSBLANC Afternoon Tea
Running: September 1 – October 31, 2022
Hours: 11:30-17:00 (Last Order at 15:00), 2-hour seatings
*Reservations must be made by 16:00 on the previous day.
Venue: Kimpton Shinjuku Tokyo, District Brasserie, Bar, and Lounge
Reservations/Details: https://bit.ly/3Qi5d3KOfficial Site: https://www.kimptonshinjuku.com/jp/
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Have you ever heard of Pickles the Frog? The adorable plush has become popular enough to inspire his own collaboration cafe in Shinjuku from May 25 until June 6! A special menu will be available at Brilliant Cafe located on the 11th floor of the Odakyu Department Store.
Green Curry Plate
Birthday Cake Plate
Fruit Tea Soda Float
As part of Pickle the Frog’s birthday celebration, the cafe will feature a limited menu of three delectable items. Why not come celebrate Pickle’s special day on June 1? A pop-up shop will also be opened soon, so keep an eye out!Information
Pickles the Frog x Brilliant Cafe
Running: May 25 – June 6, 2022
Venue: Odakyu Department Store Shinjuku 11F (1-1-3 Nishishinjuku, Shinjuku, Tokyo) -
Popular on LINE and other texting apps and illustrated by Jyuuno, mofusand is a curious collection of cute and slightly surreal cats. As with most things that go viral in Japan, these adorable characters will be featured in a themed cafe for a limited time! The Tokyo location will open on May 19 and the Osaka location will welcome visitors starting May 26, 2022.
Cafe Visitor Bonus: Sticker (6 varieties)
Drink Order Bonus: Coaster (6 varieties)
Menu
Fried Shrimp Sandwich Plate
Grilled Vegetable Curry
Nyanko Burger
Salmon Mentaiko Cream Pasta
Taiyaki
Nyanko Parfait
Black Cat Pancake
Nyan Lime Nata de Coco
Green Nyanko Float / Yello Nyanko Float / Blue Nyanko Float
Nyanko Cafe Latte / Nyanko Milk Tea
Merchandise
Sticker
Clear Folder
All menu items draw inspiration from the many mofusand characters and are perfect for posting on social media! Special bonuses will be given to those visiting the cafe and making select purchases, and a merchandise corner will be selling limited-edition goods featuring new artwork! ©mofusandInformation
mofusand cafe
Venue/Dates:
TokyoBOX cafe&space Shinjuku Mylord #2
May 19 – July 10, 2022
Shinjuku Mylord 7F (1-1-3 Nishishinjuku, Shinjuku-ku, Tokyo)
Osakakawara CAFE&DINING Shinsaibashi
May 26 – June 19, 2022
Shinsaibashi Opa 9F (1-4-3 Nishishinsaibashi, Chuo-ku, Osaka)Reservations / Official Site: https://mofusand-cafe.jp
mofusand cafe Official Twitter: @mofusand_cafe -
From April 13 until April 25, fans of Disney Pixar will want to visit the first floor of the Odakyu Department store in Shinjuku! The Pixar Fest Pop-Up Store by Small Planet will be selling a large collection of items featuring popular characters from Toy Story, Monsters, Inc., Cars, and more! A wide variety of PIXAR goods such as bags, towels, mugs, stationery, and apparel will be available, and the Disney Friend of Nature Pop-Up Store by Small Planet will be held simultaneously, featuring sustainable and eco-friendly Disney items.
PIXAR FEST POP UP STORE by Small Planet Goods at a Glance [Exclusive Event Item] IC Card Case: ¥2,310
[Event Exclusive Item] Drawstring Bag: ¥660 *On sale April 16
[Event Exclusive Item] Random Pin Collection (12 varieties): ¥440 each
Purchase Bonus: Tote Bag
Purchase Bonus: Acrylic Coaster
Starting April 13, guests spending ¥6,600 (including tax) or more at the venue will receive one special tote bag while supplies last! Starting April 23, guests spending ¥2,750 (including tax) will receive a Toy Story acrylic coaster. Disney FRIEND OF NATURE POP UP STORE by Small Planet Goods at a Glance[Event Exclusive Item] Mug Made from Recycled Goods "Green Vibes Only!": ¥2,310
[Event Exclusive Item] Eco Bag "Green Vibes Only!": ¥3,190 *On sale April 15
Be sure to visit the pop-up shop to grab some exclusive merch while you can! ©Disney/Pixar ©DisneyInformation
Pixar Fest Pop-Up Store by Small Planet
Disney Friend of Nature Pop-Up Store by Small Planet
Running: April 13 – April 25, 2022
Hours: 10:00-20:30 *Closes at 20:00 on April 17 and April 24
Venue: Odakyu Department Store Shinjuku Main Building 1F, Special Venue (In front of the Central Entrance)
Address: 1-1-3 Nishishinjuku, Shinjuku-ku, Tokyo
Access: In front of the Shinjuku Station West Entrance
Official Site: https://www.odakyu-dept.co.jp/