KAWAII MONSTER CAFE HARAJUKU has announced MONSTER X, a new roster of characters who are like sisters to the cafe’s MONSTER GIRLS and are personifications of popular areas in the cafe: Mushroom Disco, Bar Experiment, and the Mel-Tea Room.
The theme and decor of KAWAII MONSTER CAFE HARAJUKU imagines customers inside the belly of a monster. But this is no ordinary digestion, as customers are pulled into a crazy and vivid world of colours. The cafe is split into various areas where you’ll find the new MONSTER X girls: the colourful mushroom forest Mushroom Disco welcomes MUSH, the bewitching jellyfish Bar Experiment says hello to JELLY, and the candy-filled Mel-Tea Room beckons MELTY. Let’s take a look at who these MONSTER X girls are.
MUSH
MUSH’s theme is “Cheer.” Her dress and hairstyle is fitted with lots of round mushrooms. She’s here to cheer everybody up with the power of her vivid, Harajuku-esque colours.
Area: Mushroom Disco
Mushroom Disco is a giant forest of colourful, poisonous mushrooms and plants from outer space.
JELLY
JELLY’s theme is “Deep.” Her dress and hairstyle personifies the bar which take son the image of a luminous deep sea jellyfish. Her glittery cool beauty will captivate all who see her.
Area: Bar Experiment
An enormously bright, glistening jellyfish has wrapped itself around this bar which also couples as a laboratory where people can experiment with different drinks.
MELTY
MELTY’s theme is “Sugary.” Her name speaks for her droopy dress and hairstyle which looks like it’s melting. She will heal all with her sweet and overwhelming aura.
Area: Mel-Tea Room
Follow the ants along the sugar trail and you’ll find the tea party room adorned with ice cream, chocolate, and macarons.
Fashion x Entertainment x Virus Precautions
KAWAII MONSTER CAFE HARAJUKU will continue to entertain customers while taking all the necessary COVID-19 precautions. The staff will coordinate masks to their outfits fitting of the KAWAII MONSTER CAFE while still paying respect to the spirit of Harajuku’s fashion style which encourages people to enjoy fashion however they like. When you look back at the history of Harajuku’s street fashion, decorative masks and gas masks have always been around, so it will be business as usual at the KAWAII MONSTER CAFE.
Jokin Dance (Bacteria Elimination Dance)
Before your meal at the KAWAII MONSTER CAFE, the MONSTER GIRLS will pay a visit to your table and invite you to join in doing the Jokin Dance (Bacteria Elimination Dance). KAWAII MONSTER CAFE HARAJUKU is an entertainment restaurant, and so it can make even taking precautions against something like COVID-19 a fun time.
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Illustrator BEY’s solo exhibition ‘NEW WAMERICAN’ will be held at TRUNK (HOTEL) in Shibuya starting November 1. BEY is known for his illustrations inspired by the ‘Wamerican’ theme, a blend of Japanese culture, including ukiyo-e, and American pop culture. Currently, he is attracting attention as an up-and-coming creator who also works on CD jackets for artists and window art for apparel brands. Canvas works newly painted for the exhibition will be exhibited and sold, and new merchandise such as teacups and Palo Santo with limited edition packaging will be available. [Comment from BEY] “I hope to approach this exhibition as the first of its kind to showcase the new expressions of ‘WAMERICAN,’ a style which has continued to evolve over the past seven years, with a focus on original paintings on canvas. I hope tons of people will come to visit!”
Information
BEY SOLO EXHIBITION ‘NEW WAMERICAN’
Dates: November 1 ~ November 4, 2024
Hours: 10:00~20:00
Venue: TRUNK (HOTEL) CATSTREET
5-31 Jingumae, Shibuya-ku, Tokyo[Reception Party]
Date: November 1, 2024
Hours: 19:00~24:00
Admission: Free
DJs: Yuuna Yabe / 50minimals[GOODS]
・L/S TEE
・Hat
・Hand Towel
・Hanafuda Playing Cards
・Teacup Mug
・Original Palo Santo
・StickersBEY’s Instagram:@beytaro_0912
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Harajuku-based Brand KAWAII MONSTER CAFE Opens a Traveling Shop, Halloween Pop-Up Shop Opens in Harajuku
The Harajuku-based brand KAWAII MONSTER CAFE has announced a traveling store, KAWAII MONSTER SHOP. As the project’s first event, a Halloween pop-up shop named ‘KAWAII MONSTER SHOP - Colorful Halloween’ will open for 10 days starting October 19 in the birthplace of the brand, Harajuku. KAWAII MONSTER CAFE is an entertainment restaurant that embodies the vibe of Harajuku in Tokyo, a town that swallows fashion and culture from places around the world and reimagines them into unrestrained originality. Originally opened in 2015 and produced by artist Sebastian Masuda, the colorful and crazy space offered photogenic food and drinks, and guests were served by the iconic Monster Girls clad in future Harajuku fashion. It became a ‘new Tokyo landmark,’ attracting over 700,000 visitors from both Japan and abroad. Even after the restaurant closed in January 2021, its one-of-a-kind concept has lived on in pop-up shops, events, and collaborations with various brands and creators. The pop-up shop, open in Harajuku for a limited time starting October 19, offers food and drinks, merchandise, special experiences, and photo spots themed around the spooky Halloween season. Additionally, a collaboration with the popular Harajuku accessory store 6%DOKIDOKI will be held from October 19-22. Colorful hair accessories will be on sale, and shop girls with Monster Girls makeup experience will be giving seasonal makeovers to visitors.■FOOD & DRINK
During the first half of the event, the pop-up shop will be serving food made in collaboration with the hot dog specialty restaurant HOTDOG CAFE STAND STATION TOKYO. The limited-edition menu includes the crazy Monster Dog, consisting of a monster holding a sausage in its mouth, and the monstrous Philly Cheesesteak, made with juicy tenderloin and tons of cheese. The second half of the event will feature the Colorful Pop Burger Blue Monster (Teriyaki Chicken) from KAWAII MONSTER CAFE’s popular menu, along with French Fries with Monster Dip served with five different colorful sauces. Visitors are welcome to get into the Halloween spirit by enjoying the Monster Float during the pop-up event.<10/19~10/22 Exclusive Menu> Monster Dog: ¥880 (Tax Included) *In collaboration with HOTDOG CAFE STAND STATION TOKYO Philly Cheesesteak: ¥1,350 (Tax Included) *In collaboration with HOTDOG CAFE STAND STATION TOKYO <10/26~10/31 Exclusive Menu> Colorful Pop Burger Blue Monster (Teriyaki Chicken): ¥1,200 (Tax Included) French Fries with Monster Dip: ¥700 (Tax Included) Monster Float: ¥800 [Rose/Passionfruit/Kyoho Grape] ■GOODS
New KAWAII MONSTER CAFE goods will make their first appearance at this pop-up shop! Guests can visit the Sweets Factory to create their own candy assortment by filling their favorite containers with chocolates, gummies, and other goodies. Harajuku Icing Cookies will also be available in collaboration with SHONPY, a popular cake shop. Be sure to grab some incredible souvenirs! In addition, popular KAWAII MONSTER CAFE collaboration items from years past will be available, along with adorable plushies from the globally beloved brand Ty. Visitors can also snag some unique zipit pouches and flexible PLUS PLUS blocks starting October 26.■EXPERIENCE
During the event, KAWAII MONSTER CAFE’s iconic Monster Girls and the character Choppy will greet guests and take photos, as well as shoot cute Halloween-inspired videos together. Visitors wishing to be transformed into Monster Girls themselves can speak to the store girls, clad in Decora fashion and rocking accessories from 6%DOKIDOKI. These ladies will provide POP Harajuku Monster makeovers featuring original tattoo stickers and unique hair accessories to get you ready for Halloween.■PHOTO SPOT
At the event, guests will find the 3-meter tall Sweets Cake Balloon inspired by the Sweets-Go-Round Cake, the symbol of KAWAII MONSTER CAFE. Surrounded by colorful decorations and captivating monsters, visitors are sure to leave with plenty of special memories.Guests of all ages are invited to spend the Halloween season surrounded by the unique wonders of Harajuku! Information
KAWAII MONSTER SHOP – Colorful Halloween
Running: October 19, 2023 – October 22, 2023/ October 26, 2023 – October 31,2023
Open: 12:00〜19:00
Venue: ASOBIFACTORY(3-21-8, Jingumae, Shibuya, Tokyo)
Access: 7 minutes walk from JR Harajuku Station, 5 minutes walk from Tokyo Metro Meiji-jingumae StationBe sure to follow where the pop-up shop will appear in the future!
Interested companies are welcome to contact us.
Learn more about KAWAII MONSTER CAFE here
https://asobisystem.com/brand/kawaiimonstercafe/ -
FRUITS ZIPPER Holds First Anniversary Concert, Announce Appearance at the ‘Sayonara Nakano Sunplaza Music Festival’ in June
On May 4, the 7-member idol group FRUITS ZIPPER held the first Tokyo performance of their first-anniversary concert tour at Toyosu PIT.
Tickets for both the Tokyo and Osaka shows sold out immediately after they went on sale. To celebrate the first anniversary of the group's debut, the lucky fans who were able to snag tickets came together at Toyosu PIT.
In the year since their debut, FRUITS ZIPPER has skyrocketed in popularity, performing live at several idol festivals and some of Japan's largest fashion events, and successfully touring Tokyo, Nagoya, and Osaka. Their show at LINE CUBE SHIBUYA garnered incredible attention.
For the first anniversary concert, the stage was transformed by a special set and the member appeared in new never-before-seen costumes. They performed a total of 17 songs, and each member expressed their gratitude to their fans during the MC segments.
During the performance, it was announced that the group would perform at the Sayonara Nakano Sunplaza Music Festival on June 26. The venue, which has seen countless performances over its long history, will be demolished and replaced to commemorate its 50th anniversary. Fans are excited to see their favorite artists perform on this legendary stage, and many are curious to see how it will be transformed in the future.
FRUITS ZIPPER has also released the song Cho Medetai Song ~Konnani Shiawasede Iinokana? ~ (The Super Joyful Song ~Is It Okay to Be This Happy?~) on all major streaming services. The track was co-written by Sho Yamamoto, who wrote the group’s hit song Watashino Ichiban Kawaiitokoro, currently with over 700 million views on TikTok, and Gento Miyano, who has written songs for numerous popular artists. The super-happy pop tune has a sound reminiscent of idol tracks from the 2000s and has been a smash hit at live shows, stirring the fans into a frenzy.
Information
<Sayonara Nakano Sunplaza Music Festival Performance Information>
Sayonara Nakano Sunplaza Music Festival
Date: June 26, 2023
Venue: Nakano Sunplaza (Tokyo)Ticket information and additional information will be posted on the official FRUITS ZIPPER Twitter page(@FRUITS_ZIPPER)as it becomes available.
<Release Information>
FRUITS ZIPPER New Single
Cho Medetai Song ~Konna ni Shiawase de Iinokana?~
Streaming Date: May 4, 2023
Streaming URL: https://kawaiilab.lnk.to/CSKSI
Available on all major music streaming and download sites1. Cho Medetai Song ~Konna ni Shiawase de Iinokana?~
2. Cho Medetai Song ~Konna ni Shiawase de Iinokana?~ -Instrumental-<FRUITS ZIPPER Tour Information>
FRUITS ZIPPER Japan Tour 2023 AUTUMN
9/3 – Zepp Namba (Osaka)
9/5 – Zepp Nagoya (Aichi)
9/8 – Zepp Fukuoka (Fukuoka)
9/10 – BLUE LIVE HIROSHIMA (Hiroshima)
9/13 – PENNY LANE24 (Hokkaido)
9/16 – KT Zepp Yokohama (Kanagawa) -
ZEROTOKYO, an entertainment mecca known for heating up Tokyo nights, is teaming up with ASOBISYSTEM to create an exciting new party! ASOBIZA, named after the origin of Kabukicho, will be held on April 28. The lineup includes music artists as well as charismatic figures at the top of their fields in fashion, beauty, and art. Transcending musical genres and generations, this night will embody ZEROTOKYO's concept of being a true “Entertainment Junction.” Additional performers may be announced in the future.
Information
ASOBIZA
Date: April 28, 2023
Venue: ASOBIZA (Tokyo)
Time: 21:00
Admission: ¥3,000 (Presale) / ¥3,500 (Day-of)Buy Tickets
https://zerotokyo.zaiko.io/e/ASOBIZA-230428Event Details
https://asobisystem.com/schedule/43726/ -
HARAJUKU COLLECTIVE, a Collaboration Between Hot Topic & Studio Ghibli, Gets Pop-Up Store at Shinsaibashi PARCO
Last year, the HARAJUKU COLLECTIVE collaboration appeared at AF Gallery in Harajuku from August 10 until August 28, garnering massive acclaim from fans. The collection is now being sold at Shinsaibashi PARCO until March 12, 2023.
HARAJUKU COLLECTIVE is a Studio Ghibli-inspired apparel collection by the popular American counterculture chain Hot Topic. Bringing more Japanese culture to the ongoing Studio Ghibli collaboration launched in 2014, Hot Topic stores began selling original items produced by nine Japanese creators and brands, as well as some original American items produced by Hot Topic’s executive designers.
The lineup of Japan-original items includes T-shirts, tote bags, and other items featuring exclusive artwork by up-and-coming creators. These items depict beloved characters from Studio Ghibli’s works, as well as logos created for the collaboration. Fans won’t want to miss grabbing these unique items!
Details on the Previous HARAJUKU COLLECTIVE Pop-Up Store: https://www.moshimoshi-nippon.jp/ja/625747
Information
HARAJUKU COLLECTIVE
Running: February 23 – March 12, 2023
Hours: 10:00-20:00
Venue: Shinsaibashi PARCO B1F Pop-Up Space (1-8-3 Shinsaibashisuji, Chuo-ku, Osaka)
Official Site: https://ghibli-harajukucollective-ec.com
Online Store (Open until March 31, 2023): https://ec.ghibli-harajukucollective-ec.com
HARAJUKU COLLECTIVE Official SNS:
Instagram: @harajuku_collective
(https://www.instagram.com/harajuku_collective)
Twitter: @harajuku_collect (https://twitter.com/harajukucollect)
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To commemorate the 20th anniversary of Rilakkuma and his adorable friends, the Rilakkuma 20th Anniversary Cafe will open in Omotesando, Tokyo from March 9 until April 16, 2023. You’ll want to come and spend a peaceful time looking back at two decades of everyone’s favorite lazy bear! The menu features colorful and festive dishes inspired by Rilakkuma, Korilakkuma, Kiiroitori, and Chairoikoguma. The characters express their thanks for 20 successful years, and fans can enjoy floats topped with Rilakkuma and friends wearing ribbons and topped with ice cream, a jelly soda inspired by Chairoikoguma and his friends in the honey forest, and a hot drink inspired by Rilakkuma's favorite pudding.
Menu
Rilakkuma’s Honey Mustard Hamburger
コリラックマのクリームパスタ
Korilakkuma’s Cream Pasta
Kiiroitori’s Egg Burger
Chairoikoguma’s Cheese Curry
Rilakkuma and Friend’s Celebratory Cake
Congratulatory Flower Parfait
You Can Choose♪ Rilakkuma and Friends Mini Ice Cream
You Can Choose♪ Rilakkuma and Friends Floats
Honey Forest Jelly Soda
Relaxing Pudding Drink
Take-Out Drink Bottle
Original Merch
Acrylic Clip (7 varieties, random)
Acrylic Keychain (5 varieties, random)
Mini-Bottle / Muddler with Charm (4 varieties)
Lunch Tote / Drawstring Bag
Acrylic Stand with Clip / Cork Coaster
Stuffed Animal
In addition, the cafe will offer original goods, special offers, and a Twitter campaign to celebrate Rilakkuma's 20th anniversary.
Come enjoy the elaborate original menu and goods while sharing memories at this limited time themed cafe!
©2023 San-X Co., Ltd. All Rights Reserved.Information
RILAKKUMA 20th Anniversary Cafe
Venue: BOX cafe&space Omotesando
Running: March 9 – April 16, 2023
Address: Pine Under Flat B1F (5-13-2 Jingumae, Shibuya-ku, Tokyo)
Reservation Fee: ¥715 (Tax included) *Reservations include bonuses.
*Reservations can be made for up to four guests per application.Online Shop: https://rilakkuma20th-cafe.jp/online_store/
Sales Open: March 9, 15:00 – April 16, 23:59
(Items will ship starting in early May 2023.)
Official Site: https://rilakkuma20th-cafe.jp