Stylish Pokémon Bags and Accessory Line-Up Revealed by French Luxury Leather Goods Company Longchamp
Longchamp, a French luxury leather goods company which first opened in Paris back in 1948, is collaborating with Pikachu from the Pokémon series on a playful new collection which will be released worldwide on October 14, 2020. Pre-sales of the collection will launch in Japan on October 9, 2020 when it will be released at Longchamp in Omotesando and Ginza, as well as online.
LE PLIAGE® Collection
See Longchamp’s iconic LE PLIAGE® collection turn kawaii with Pikachu designs. The line-up maintains the elegance of the brand while adding a chic touch of Japanese pop culture. The items also feature the Longchamp brand name written in an eye-popping monogram font.
LE PLIAGE® Cuir Pokémon (Limited-Edition Model)
This nylon bag features Pikachu wearing a jockey hat like Longchamp’s iconic logo.
LE PLIAGE® Cuir Pokémon
Only 500 of these LE PLIAGE® Cuir Pokémon bags will be sold worldwide, each with its own unique serial number. The bags also have a Pikachu hidden on the back, and the strap too features a special logo.
“Our Le Pliage bag has become a platform where all the different aspects of Longchamp can be expressed and can also take us to unknown places,” explains Sophie Delafontaine, Artistic Director at Maison Longchamp. “We hadn’t explored entertainment and gaming before. It’s a very inspiring world, particularly with Pokémon and its iconic mascot, Pikachu. Our two worlds, real and virtual, blend perfectly in this collaboration.”
Pokémon GO players will also be able to get their hands on a Longchamp bag on the game’s store to fashion up their avatars.
©2020 Pokémon. ©1995-2020 Nintendo/Creatures Inc./GAME FREAKinc.TM, ®, and character names are trademarks of Nintendo.
Information
Longchamp x Pokémon
Japan Pre-Sales: October 9, 2020 (Longchamp Omotesando/Longchamp Ginza/Online Store)
Worldwide Release: October 14, 2020
Official Website (Japan): https://www.longchamp.com/jp/ja/
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