Hokkaido-based luxury resort Hoshino Resorts Tomamu is set to sell a limited-time selection of original craft beers this summer from July 1 to August 31.
Tomamu Pilsner
Tomamu Amber Ale
Tomamu Black Ale
The Japanese word for corn is toumorokoshi, but in Hokkaido it’s called toukibi. This collection of corn beers is made with natural water drawn from Hokkaido along with other tasty ingredients. These beers are each made in collaboration with North Island Beer, The Heavy Snow Beer, and Onuma Beer, and come in response to the decrease in occasions to be able to enjoy chilled glass of beer as a result of COVID-19.
The beers have sweet notes of corn and are each made in the style of the three respective beermakers who each have their own malt, hops, and flavours they pick.
Information
Tomamu Original Craft Beers
Running: July 1, 2021 – August 31, 2021
Location: Hoshino Resorts Tomamu
Official Website: https://www.snowtomamu.jp/winter/
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Snow Miku has teamed up with Sanrio’s popular character Kuromi to promote the beautiful prefecture of Hokkaido! A new collection of goods went on sale starting December 14, 2022. Goods
Clear Folder
Pen with Clip
Mini Sign Board
Mini Towel (Set of 2)
Pin
Framed Magnet with Stand
Sticker
T-Shirt
Tapestry
Acrylic Stand
Acrylic Keychain
Rubber Keychain
Silver Foil 2-Layer Magnet
Snow Miku debuted during the Sapporo Snow Festival in 2010 when an incredible snow sculpture of Hatsune Miku was unveiled. Ever since then, Snow Miku festivals have popped up in Hokkaido each winter, and the character dons costumes designed by popular internet creators. Kuromi is back this year, with Miku’s outfit dyed black and tons of adorable art featuring the rock ‘n roll character. The life-size version of Miku was designed by illustrator PiPi, and the chibi character was designed by illustrator Yoi. Between Miku's cute idol energy and Kuromi's edginess, this is the perfect collab for all audiences! The items are available in two versions: Day, featuring Hokkaido’s beautiful landscapes covered in snow, and Night, featuring twinkling winter lights. Don't miss out on these exclusive items!Information
Hokkaido Exclusive – Snow Miku x Kuromi Hokkaido
Available: December 14, 2022
Official Site: https://snowmiku.com/
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The cities of Hirosaki and Hakodate in Hokkaido have announced that they will team up with Hatsune Miku’s popular iteration Snow Miku to promote tourism in the area this winter. A number of activities will begin in December 2022. [Snow Miku x Hirohako] Collaboration Project■Hirohako Winter Tourism Campaign Poster Featuring Snow Miku・Period: Mid-November~February 28, 2023・Locations: Facilities in both cities, tourist facilities, hotels, shopping areas ■Snow Miku Illustration Contest Exhibition EventOver 50 illustrations have been submitted under the theme of Snow Miku and Hakodate / Snow Miku and Hirosaki. These will be on display through the winter! ・Running: December 1, 2022 - February 28, 2022 ・Venues: Hirosaki Municipal Tourist Center (Hirosaki) Kanemori Red Brick Warehouse (Hakodate) ■Snow Miku Photo SpotSnow Miku panels featuring shamisen and apples from Hirosaki will be on display, while the Hakodate version will include references to squid fishing and footbaths. ・On Display: December 1, 2022 - February 28, 2022・Locations: JR Hirosaki Station, Chuohirosaki Station (Hirosaki) JR Hakodate Station, Hakodate Airport (Hakodate)
■Digital Stamp Rally Using the Mikunavi AppA number of panels will be installed at five checkpoints in Hirosaki and Hakodate. A total of 1,000 people–500 in each city–will win original merch including a Snow Miku mask case and decorated masking tape. All you need to do is check in!・Available: December 1, 2022 - February 28, 2022・Locations: (Hirosaki) Hirosaki Municipal Tourist Center, Hirosaki City Machinaka Information Center, Hirosaki Tourist Information Center, Hirosaki Castle Information Center, Tsugaru-han Neputa Village (Hakodate) Kanemori Red Brick Warehouse, Yunokawa Hot Spring Footbath, Goryōkaku Tower, Hakodate Green Plaza C Block (Hakodate Lumi-Pop), Old Public Hall of Hakodate Ward ■Hirohako Winter Tourism Campaign Theme Song and Music Video The tourism theme song will get a new music video that will be broadcast on YouTube, at local tourist facilities, and on TV and radio!・On Air: December 1, 2022~・Theme Song: Mahou no Keshiki (Lyrics/Composition: ryuryu) ■Snow Miku Welcome Announcements to be Broadcast at Tourism Facilities, etc. A one-minute welcome announcement by Snow Miku will air at tourist facilities!・Running: December 1, 2022 - February 28, 2022・Locations: Tourist areas in both cities ■Snow Miku Filters Using ARWhen each barcode is scanned with a smartphone, Snow Miku will appear on the screen! Visitors can take pictures with Snow Miku to commemorate their winter trip to Hirosaki and Hakodate.・Available: December 1, 2022 - February 28, 2022 Information
Hirosaki x Hakodate x Snow Miku Tourism Campaign
Beginning December 2022
Details: https://www.hirosaki-kanko.or.jp/edit.html?id=hirohako
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Starting February 1, 2023, visitors to Nagano will be able to experience an unforgettable winter experience at Hoshino Resorts KAI Alps. The Kamakura Footbath will invite guests to soak their feet in a warm bath as they sit in a traditional Japanese igloo while sipping local amazake and enjoying the snowy scenery.
Soak your Feet Inside a Hot Footbath Inside a Kamakura
During February when snowfall is the heaviest, these kamakura, or igloos, can be spotted in the hotel’s courtyard. A private footbath is available inside each structure, which will keep guests from experiencing the cold wind. According to many, having a cool body and warm feet is the perfect recipe for a good night’s sleep and good health. Taste Amazake from a Local Brewery
Kurazukuri Amazake is brewed at Hokuan Brewery in Omachi, Nagano. Made exclusively from home-grown, expertly polished sake rice, the sweet beverage has a delicate flavor similar to wagashi. Why not warm your body from the inside out with this traditional drink? Enjoy the Winter Landscape Illuminated by Bamboo Lights
Around each kamakura are a sea of bamboo lanterns, popular in the area. Guests can gaze out at the cold winter landscape beneath the awesome peaks of the Japanese Alps while pondering what the spring will bring. Information
Kamakura Footbath
Running: February 1 – 28, 2023
Price: ¥2,000 (Tax Included)
Reservations: https://hoshinoresorts.com/ja/hotels/kaialps/activities/9929/*Reservations are required by noon the day before.
Time Slots: 18:00-18:45 / 19:00-19:45 / 20:00-20:45Capacity: Up to 3 guests per session
*Must be staying at the hotel.
**Bookings may be canceled due to weather. -
Craft beer subscription service Otomoni opened orders for a new Tsundere-themed Hazy IPA on November 15, 2022. The beer has a sweetness level that changes on its temperature and was brewed as part of the 15th installment of the JAPANESE BEER ODYSSEY, which aims to share aspects of both traditional and modern Japanese culture through craft beer.
For better or worse, Japan’s otaku culture is now a major part of the country’s appeal to people around the world. Japan’s video game and anime market is now legendary around the globe, and millions flock to the country each year to become more immersed in its popular culture. Just look at the annual Comiket event–over 700,000 visitors attend each year! To celebrate the upcoming Comiket, a new beer has been brewed that pays homage to modern otaku culture. The Tsundere Hazy IPA is perfect for otaku who love a little challenge when it comes to their love life. Brewed with NOMCRAFT Brewing in Wakayama Prefecture, the Tsundere Hazy IPA features two distinct flavors, each coming out more strongly depending on the beer’s temperature. When poured, the beer has a very tropical aroma, and when ice-cold, it’s more refreshing and less sweet. As the temperature of the beer rises, the smell becomes more fruity and strong, with the smell of hibiscus certain to make your mouth water. Whether you like bitter or sweet, this may be the perfect beer for you. Would you try this tsundere-themed beer? -
Hoshino Resorts KAI Tsugaru, a hot-spring hotel located in Owani, Aomori Prefecture, will hold a special snow and sake event from February 1 until February 28, 2022. Hotel guests will be invited to enjoy drinks before dinner with a special winter twist–under a kamakura! A kamakura is the Japanese equivalent of an igloo, and local sake will be cooled by the snow as guests enjoy a glass while taking in the gorgeous scenery.
Famed author Osamu Dazai described the seven types of snowfall found in the Tsugaru region in his work Tsugaru. To allow visits to enjoy the many different types of snow in Aomori, seven unique sakes will be prepared and depending on the snowfall each day, the sake guests are served will change. This unique experience is sure to leave an impression. Who would you like to bring along? Tsugaru Snow Lanterns Seven lanterns designed by Iemasa Yamahata will be placed on the inside of the kamakura. Each has a different color and pattern and each is based on one of the seven types of snow: powdery snow, large snowflakes, grainy snow, watery snow, granular snow, sleet, and crusted snow. Information
Tsugaru Snow Festival
Running: February 1 – February 28, 2023
Price: ¥1,000 per set (Tax Included, 20 sets available per day)
Included: 1 glass of local sake, 2 scallop snacks
Venue: Hoshino Resorts KAI Tsugaru, Water Garden
Hours: 16:30-18:00
*Only available to hotel guests.
https://hoshinoresorts.com/ja/hotels/kaitsugaru/ -
60th Anniversary Sanrio Exhibition: The Beginning of Kawaii to Open at Hokkaido Museum of Modern Art in February 2023
The word ‘kawaii’ is now commonly used around the world. Sanrio is largely to thank for this, and the beloved company has announced that the 60th Anniversary Sanrio Exhibition will open at the Hokkaido Museum of Modern Art from February 11 until April 2, 2023. Advance tickets will include a discount and will be available until November 14 online. “Sanrio celebrated its 60th anniversary in 2020, and the company continues to share Japan’s character culture with fans around the world,” Sanrio said in a comment. “Kawaii is now a universal language, and this is very much thanks to the over 450 characters that are part of Sanrio’s history, from Hello Kitty to My Melody. This exhibition traces the history of Sanrio and guests can enjoy seeing rare materials including merchandise, publications, and early designs from the company’s founding. We want to continue to grow and develop our characters while valuing communication with our fans, ensuring that our adorable characters are loved by generations to come.” The Sanrio exhibition is something that generations of fans can enjoy, so come immerse yourself in this kawaii world! For more details, visit the official website.Information
60th Anniversary Sanrio Exhibition: The Beginning of Kawaii
Running: February 11 – April 2, 2023
Hours: 9:30 – 17:00 (Last entry at 16:30)
Venue: Hokkaido Museum of Modern Art (17-chome Kita 1 Jonishi, Chuo-ku, Sapporo, Hokkaido)
Official Site: https://stv.jp/event/sanrio