The all new Matsuyama Tourist Information Centre is set to open in the heart of Matsuyama—the capital city of Ehime Prefecture in Japan— in Okaido on May 27. In celebration of its opening, this new featured series by MOSHI MOSHI NIPPON will explore the wonders of Matsuyama, a city abundant with places to shop, leisurely hot spots, must-visit restaurants, and opportunities to dive deep into its history and culture. You’re sure to discover something new and exciting about Matsuyama in this series.
Machia in Matsuyama Gintengai offers support for the machipay Service
In Episode 2 of All About Matsuyama, we’re looking at ‘machipay,’ a special service exclusive to Matsuyama that opens opportunities for a great value shopping experience.
Matsuyama’s shopping districts serve as the foundation of the lives of those residing in Matsuyama. Even visiting as a tourist for shopping and sightseeing you can enjoy an inherently ‘Matsuyama’ experience. Something that will make that experience even better is using the city’s machipay service which combines points, electronic money, and coupons all in one place. The service was created for both locals living in the city as well as tourists to create a more convenient shopping experience.
The machipay card and app feature three functions: Points, Electronic Money, and Shopping Coupons. It is compatible at countless popular stores around Matsuyama including Okaido, Gintengai, Matsuchika Town, Matsuyama Ropeway Shopping Street, and elsewhere. Every ¥100 of electronic money spent using the service nets you one point, and one point is equivalent to ¥1. Putting money on the card and paying with it means you’ll start collecting lots of points which can be used at these various stores. Coupons offered around the shopping districts and its stores can also be saved onto your machipay app, making it a very handy shopping companion.
But shopping isn’t the only way to earn machipay points. Attending events in the city, getting involved in voluntary work, and other activities that involve living in or like the people of Matsuyama will also garner you points.
The “machica Card” which is used for the service is sold at the machia shop (pictured above) in Matsuyama Gintengai everyday from 10:00-19:00. There’s also an app. As of April 30, 2021, there are 1,200 stores in Matsuyama that are participating in the service.
If you’re planning a trip to Matsuyama, make sure to use machipay.
Information
machipay
Contact machipay: 0570-055-081
machica shop Address: 3-7-10 Minatomachi, Matsuyama, Ehime 790-0012, Japan
machia Official Website: https://machica.jp
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[Channel47] Inbound Travel Product Allowing Visitors to Experience the “Real Japanese Countryside” in Iida, Nagano Prefecture Now on Sale
As part of the ongoing Channel47 project, which uses the power of local resources and entertainment to share Japan and its local culture with the world, a new travel experience titled ‘DEEP EXPERIENCE THE INAKA -TENRYUKYO・IIDA CITY-’ is now on sale, taking visitors to Iida, Nagano Prefecture. Iida City in Nagano Prefecture will be the location for the tour, with the city selected by the Japan Tourism Agency in 2024 for its ‘Project to Promote Expansion and Quality of Inbound Tourism by Providing Special Experiences for Visitors.’ The Minami Shinshu Tourism Bureau helped to create the tour for inbound travelers to experience the “real” Japanese countryside found in the Tenryu Gorge area of Iida City by funding farmhouse homestays in the area. By creating a travel experience that takes advantage of the local resources of Tenryu Gorge in Iida City, we aim to promote sustainable tourism activities by communicating the charm of the region to people in both Japan and abroad, revitalizing local production, passing on traditional culture, and strengthening cooperation between local communities.Information
■Tour Name
DEEP EXPERIENCE THE INAKA -TENRYUKYO・IIDA CITY-■Tour Summary
This is a special tour that allows inbound visitors to experience the traditional culture and beautiful landscapes of Minami-Shinshu. By participating, guests can leave the hustle and bustle of the big city behind, appreciating the true essence of Japan by spending time in the quiet region of Tenryukyo, Iida City, Nagano Prefecture.◼︎Main Points
・A Three-day, two-night all-inclusive tour departing from JR Toyohashi Station with time spent in the Tenryukyo area in Iida City, Nagano Prefecture
・An exclusive train car on the JR Iida Line
・Special snacks and drinks supervised by Yukimoto, a famous restaurant in Iida that was awarded Gold on Tabelog.
・Various experiences in nature in each of the four seasons (such as rafting on the Tenryu River, scenic sky walk, agriculture and livestock farming experiences, etc.)
・Experience traditional Japanese culture (mochi pounding, Fire Festival, Wayuraku, Ningyo Joururi, etc.)
・Stay in a farmhouse homestay to experience real life in the Japanese countryside◼︎Dates
① January 10-12, 2025
② January 12-14, 2025
③ January 17-19, 2025
④ January 19-21, 2025
⑤ January 24-26, 2025◼︎Optional Menu
Dinner at ‘Yukimoto’
*Courses and drinks are not included in the tour price.◼︎Details/Contact
Minami Shinshu Tourism Bureau Sales Page: https://www.mstb.jp/gentei/deepexperience_the_inaka/
Official Tour Instagram: https://www.instagram.com/inaka_tenryukyo/ -
The cities of Hirosaki and Hakodate in Hokkaido have announced that they will team up with Hatsune Miku’s popular iteration Snow Miku to promote tourism in the area this winter. A number of activities will begin in December 2022. [Snow Miku x Hirohako] Collaboration Project■Hirohako Winter Tourism Campaign Poster Featuring Snow Miku・Period: Mid-November~February 28, 2023・Locations: Facilities in both cities, tourist facilities, hotels, shopping areas ■Snow Miku Illustration Contest Exhibition EventOver 50 illustrations have been submitted under the theme of Snow Miku and Hakodate / Snow Miku and Hirosaki. These will be on display through the winter! ・Running: December 1, 2022 - February 28, 2022 ・Venues: Hirosaki Municipal Tourist Center (Hirosaki) Kanemori Red Brick Warehouse (Hakodate) ■Snow Miku Photo SpotSnow Miku panels featuring shamisen and apples from Hirosaki will be on display, while the Hakodate version will include references to squid fishing and footbaths. ・On Display: December 1, 2022 - February 28, 2022・Locations: JR Hirosaki Station, Chuohirosaki Station (Hirosaki) JR Hakodate Station, Hakodate Airport (Hakodate)
■Digital Stamp Rally Using the Mikunavi AppA number of panels will be installed at five checkpoints in Hirosaki and Hakodate. A total of 1,000 people–500 in each city–will win original merch including a Snow Miku mask case and decorated masking tape. All you need to do is check in!・Available: December 1, 2022 - February 28, 2022・Locations: (Hirosaki) Hirosaki Municipal Tourist Center, Hirosaki City Machinaka Information Center, Hirosaki Tourist Information Center, Hirosaki Castle Information Center, Tsugaru-han Neputa Village (Hakodate) Kanemori Red Brick Warehouse, Yunokawa Hot Spring Footbath, Goryōkaku Tower, Hakodate Green Plaza C Block (Hakodate Lumi-Pop), Old Public Hall of Hakodate Ward ■Hirohako Winter Tourism Campaign Theme Song and Music Video The tourism theme song will get a new music video that will be broadcast on YouTube, at local tourist facilities, and on TV and radio!・On Air: December 1, 2022~・Theme Song: Mahou no Keshiki (Lyrics/Composition: ryuryu) ■Snow Miku Welcome Announcements to be Broadcast at Tourism Facilities, etc. A one-minute welcome announcement by Snow Miku will air at tourist facilities!・Running: December 1, 2022 - February 28, 2022・Locations: Tourist areas in both cities ■Snow Miku Filters Using ARWhen each barcode is scanned with a smartphone, Snow Miku will appear on the screen! Visitors can take pictures with Snow Miku to commemorate their winter trip to Hirosaki and Hakodate.・Available: December 1, 2022 - February 28, 2022 Information
Hirosaki x Hakodate x Snow Miku Tourism Campaign
Beginning December 2022
Details: https://www.hirosaki-kanko.or.jp/edit.html?id=hirohako
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Mizu to Takumi, a company associated with the Toyama West Tourism Promotion Association, has teamed up with SKYTREK to offer guests a once-in-a-lifetime chance to visit the area via private jet. Reservations for the incredible experience began on June 17, 2022. Offering an entirely new tourism experience in Toyama Prefecture, visitors can see the area’s natural wonders from miles above the Earth. The program also aims to share local culture and more about traditional craftsmanship and cuisine.
Toyama Prefecture boasts dramatic topography, from the massive peaks of the Northern Alps and the Tateyama Mountains to the deep waters of Toyama Bay. To better allow visitors to see the sights, these private jet tours will be chartered on special courses different from standard airlines. After the flights, guests will be welcomed to explore Takaoka’s deep history and culture. Kane no Sanzun, a restored and preserved inn, will welcome visitors, offering a relaxing and rejuvenating time. Visitors can also book optional excursions to further explore the area, such as a Zen meditation experience at a famous temple in Takaoka, a traditional crafting workshop, and a tour and tasting of the only whiskey distillery in the Hokuriku region. Come enjoy a trip to Toyama with a whole new perspective! Information
Travel to Toyama by Private Jet
Available: June 17 – October 26, 2022
Travel Period: June 22 – October 31, 2022
Details: https://www.skytrek.co.jp/tours/toyama-private-jet-plan
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Airbnb boasts one of the largest travel communities in the world, filled with users offering up lodging and those eager to visit somewhere new. The Japanese subsidiary of the company has revealed the top spots added to Japanese users ‘Favorites (Wish Lists)’ from May 1 to May 17, 2022. Where will travelers in the country be headed this summer? Golden Week is long gone and users are starting to think about where to visit during the hottest part of the year. This national ‘Wish List’ might make it easier to pick a spot, with many locations highlighting lesser-known areas!
Gujo Hachiman Villa, Limited to 1 Couple Per Day (Gifu)
This completely private rental villa was made for sauna enthusiasts. One lucky pair per day can book this suite along the Yoshida River flowing through Gujo Hachiman, known as the “City of Water and Dance.” Currently booked through the end of August, reservations for September and beyond will be available in early June. Book a stay to enjoy the gorgeous autumn foliage!A House Surrounded by Lush Greenery in the Countryside (Tottori)
Hosted by a family of musicians and architects, this guesthouse invites guests to enjoy gorgeous Nordic-inspired interiors and the serene quiet of the countryside. For those looking to escape the hustle and bustle of the city, this is the perfect spot.Hoshina Satomachi, Limited to 1 Couple Per Day (Nagano)
There’s nothing like spending the summer in a traditional Japanese home. Enjoy a barbeque on the terrace and relax on the massive lawn. This is the perfect spot for families with children or pets!Coastal Cabin (Chiba)
You can’t have summer without a pool. This luxurious coastal retreat boasts a 15-meter pool, outdoor Jacuzzi, bonfire space, and a barbeque. Relax by the pool while listening to your favorite songs or soak in the outdoor bath as you watch the waves crash along the shore.An Elegant and Peaceful Log Cabin (Nagano)
Located at 1,300 meters above sea level on the Iizuna plateau, this log cabin is situated in the midst of a dense forest. A perfect space for couples, families, or small groups of friends, guests are welcome to enjoy hiking through this gorgeous landscape in the center of Japan! -
Kyary Pamyu Pamyu made waves with music lovers around the world last month when she performed at Coachella, one of the largest and most famous music festivals on Earth. On May 28, Kyary will perform in Ehime, and the artist has released details about another collaboration as part of the LOCAL POWER JAPAN Project, launched to energize Japan through the appeal of regional towns and cities.
In Ehime Prefecture, Kyary is teaming up with Poeme, a famous sweets shop in Setouchi close to the Seto Inland Sea. The shop itself opened in 1950 with a different name and quickly became popular for its Butter Manju. The buns, baked in a buttery biscuit dough with red bean paste, were an extravagant confectionary at the time. In the late 1950s, a friend of the founder Okada Kazutarou tasted the Butter Manju and said “This is a poem,” hence the current name of the location. After 76 years, the name of the shop still reflects Poeme’s mission that has been present since the company’s founding just after WWII. The collaboration logo for the project was inspired by Kyary’s 2018 album Japamyu, which was released after four successful overseas tours. The album cemented the artist as one of Japan’s top talents, and the logo combines Poeme with Japamyu to make Poemyu. A collaborative T-shirt is also on sale featuring the new logo and the singer’s 10th-anniversary logo. The shirt is only available until June 8 on the official LOCAL POWER JAPAN Project website. Information
Ehime’s Poeme x LOCAL POWER JAPAN Project
Collaboration T-shirt
Price: ¥3,300 (Tax Included)Where to Buy:
LOCAL POWER JAPAN Project Online ShopAvailable until June 8 at 23:59
https://store-localpowerjapan.com/Official Site: https://localpowerjapan.com
*Please allow two weeks to one month from order completion to product shipment.*A portion of T-shirt sales will be donated to local projects and social programs.
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JR Tokai Tours has released a new travel plan for fans of Laid-Back Camp Season 2, which aired from January to March 2021. The tour will take place in the Izu area, which was heavily featured in episodes 10, 11, and 12. Guests can enjoy a travel plan with single lodging and original goods starting May 23 until June 29, 2022.
Original Stickers
The slice-of-life series Laid-Back Camp is currently serialized in COMIC FUZ. Set in Yamanashi and Shizuoka Prefectures, Laid-Back Camp is a relaxing series following a group of high school girls going camping and enjoying their daily lives. The series is based on the author Afro’s personal experiences and interviews, and since serialization in 2015, the series has attracted fans from around the world. The original comic has sold over 7 million copies. In 2018, the first anime series premiered, inspiring a spin-off Room Camp in 2020 and a second season in 2021. Four years after it was announced in 2018, a Laid-Back Camp animated film will arrive in theaters this summer.Information
Laid-Back Camp Season 2 Model Trip Plan
Release Date: May 16, 2022
Trip Dates: May 23 – June 29, 2022 *Some dates are excluded.
Shop: https://www.jrtours.co.jp/plan/shizuoka/yurucamp/Official Site: https://www.jrtours.co.jp/