ASICS Tiger release a brand new pastel-coloured sneaker! A commemorative event will also be held at ASICS Tiger Osaka Shinsaibashi
ASICS Tiger have announced their brand new pastel-coloured sneaker “GEL-LYTE V.” The new “Pastels Pack” project will go on sale from June 16th, 2017.
The GEL-LYTE V uses a certain lightweight running shoe released in 1993 as a base to create an entirely new super elastic and well-fitting sneaker.
The uppers of the GEL-LYTE V are soft and adapt well to your feet, using a completely natural material made of pig skin. The shoes come in 3 different colours: green and blue, pink and grey, and beige and orange. They are calm and subtle colours, but are brought to life by the additional shine from the gorgeous pastel colouring.
In line with the new release, ASICS Tiger are collaborating with the sneaker care product makers Marquee Player. If you purchase the GEL-LYTE V from either ASICS Tiger Osaka Shinsaibashi or the ASICS Tiger Daikanyama Pop-up Store, you will receive a deodorant for your sneakers absolutely free.
Moreover, ASICS Tiger Osaka Shinsaibashi are holding a special event to commemorate the release of the GEL-LYTE V called “Happy Rainy Day!” where they will be selling the “Pastels Pack.” The concept behind the event promotes enjoying pastel colours every day even if it’s raining. There will be a photo spot for you with cute puddles where you can take photos. A DJ will also be performing from the evening time. People who attend will be able to receive a special “pastel colour” drink.
The rainy season is imminent in Japan. Make your rainy days happier by picking up the Pastels Pack from ASICS Tiger.
Information
GEL-LYTE Ⅴ
Stock Number: HL7KO
Price: ¥14,000 (tax excluded)
Colours: Apricot Nectar×Mid-Grey, Reef Waters×Birch, Mauvewood×Aluminium
Sizes: 4.0-6.5″, 7.5-10.0″, 11.0-12.5″, 14.0″
Location: ASICS Tiger Osaka Shinsaibashi, ASICS Tiger Daikanyama Pop-up Store, ASICS Tiger Online Store, and select sneaker stores
Happy Rainy Day!
Location: ASICS Tiger Osaka Shinsaibashi
Date/Time: June 17th, 2017 @ 11:00-20:00
The pastel colour special drink (limited to 150 people) and DJ performance is at 17:00-20:00.
ASICS Tiger Official Website: https://japanstore.asicstiger.com/store/u_page/20170609_pastelspack.aspx
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