Kumamon Promotes Strawberry and Whipped Cream Pastry For Pasco Kumamoto Project

07.June.2021 | FOOD / SPOT

The Pasco Kumamoto Prefecture Project is a collaboration between the Japanese pastry company Pasco and Kumamoto Prefecture which has appointed Kumamon, the mascot of Kumamoto, as its head to promote local foods.

 

The project was started as a reconstruction and restoration effort to help support Kumamoto after the devastating earthquake that struck in 2016 and the 2018 Japan floods. For every select product sold, 0.5 yen is donated to the relief effort to aid victims of the disasters.

The Pasco Kumamoto Prefecture Project is set to run until end end of September this year. It released two items on April 1 as part of the project. It is now releasing two new products: the “Strawberry Jam & Milk Whipped Cream” pastry and “Pancake Omelette Custard & Milk Whipped Cream.” The milk, strawberries, and eggs used for these confections are all sourced from Kumamoto

The pastry recipe creates whipped cream from milk and layers it with a strawberry jam made from yuubeni, a popular brand of strawberry grown in Kumamoto, before baking. The pancake omelette is a combination of Jersey milk, eggs, and custard cream to create a fluffy dessert.

 

Pasco carefully selects ingredients as part of Kumamon’s promotional products

The ingredients used in the recipes for these food products are all carefully selected to go deliciously well with Pasco’s bread. This includes milk, eggs, and yuubeni strawberries. Pasco plans to used Kumamoto-grown rice for a new product in August.

 

Scan the code on the packaging and meet Kumamon!

A special Kumamon AR service has also been created as part of the project. If you scan the code on the packaging of these products using a smart device, you can take a photo together with Kumamon as pictured above. He has the same design as on the packets.

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    Enjoy Fresh Strawberries with 10 Condiments

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    *See Shizuoka Prefecture’s official website for more information.

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    [Official Kumamoto Tourism Association] Motto, motto, Kumamoto!

     

    Instagramでこのプロフィールを見る

     

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    GoodDay北海道(@goodday_hokkaido) • Instagram写真と動画

     

    Hokkaido is an area rich in gourmet seafood and dairy, but its spectacular landscapes are reason enough to visit. GoodDay Hokkaido shows off both the common and uncommon elements of Hokkaido life, often introducing little-known areas. Each photo is vividly colored, and followers can see different seasons at every time of day as they scroll through the feed. See the best images from Japan’s northernmost island each and every day on your smartphone!

     

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  • The Crayon-Shin Chan Nohara Family Get Appointed as Official Restoration Supporters of Kumamoto

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    ©臼井儀人/双葉社・シンエイ・テレビ朝日・ADK
    ©2010熊本くまモン

     

     ⒸNeos Corporation
    Nintendo Switchのロゴ・Nintendo Switchは任天堂の商標です。

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    Migaki-Ichigo Pudding | 3 Flavours

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    Migaki-Ichigo Pudding – Condensed Strawberry Milk | ¥486 (Tax Included)

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    The new ICHIBIKO store also sells the brand’s most popular beverage, ICHIBIKO Milk, as well as baked confections, and fresh Migaki-Ichigo strawberries sourced directly from farmers.

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    Kirin Group launched a similar project in 2011 called the ‘Kirin Bond Project.’ in 2016, they began efforts to support the people of Kumamoto after the earthquake that struck there that year – to ‘bind’ them to the future. From then until 2018, they also shot commercials for their Gogo no Kocha milk tea brand at Miharashidai Station, Shirakawa River, and other places around Kumamoto, as well as promoted the village of Minamiaso to showcase its beautiful natural environment.

     

    The Gogo Tea Happiness Project takes Kirin back to Kumamoto to continue helping to support restoration efforts, something the company has been doing since July 2011 after the Great East Japan Earthquake struck. For every bottle of Gogo no Kocha for HAPPINESS Kumamoto Strawberry Tea sold, not only does 3.9 yen of the proceeds go towards supporting Kumamoto, it also gives people around Japan the chance to try a type of strawberry grown in Kumamoto called yuubeni. The project also ties in with the 35th anniversary of Kirin’s Gogo no Kocha tea.

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