MARC JACOBS Launches Summer Campaign For The Color Collection

01.July.2021 | FASHION

MARC JACOBS debuted The Color Collection this month, and in promotion of it, the brand is holding three special campaigns in Japan.



The first campaign is rolling out on MARC JACOBS Japan’s official LINE account which will see fashion and fortune teller editor Yoshifumi Aoki help people find happiness in the second half of 2021 through fashion styles.

 

The second campaign, also spearheaded by Aoki, will see the ‘Catch the Lucky Color’ service roll out across MARC JACOBS stores in Japan where people can get their hands on a limited-edition Lucky Color Card detailing the strengths and characteristics of that colour and how that might help them coordinate it into an outfit.



The final campaign launched on June 22 and will give all people who spend over ¥22,000 on The Color Collection online in Japan a free charm for their face masks. The charms feature the brand’s iconic Double J logo and are available exclusively online at MARC JACOBS Japan.

 

MARC JACOBS designed the everyday colourful capsule collection “to celebrate comfort, creativity, and self-expression for a bright and bold forecast ahead.” The unisex line-up features t-shirts, biker shorts, one pieces, sweaters, tote bags, sneakers, and more.

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    16.November.2021 | FASHION

    Tomo Koizumi is one of Japan’s most popular up-and-coming young designers. At a young age, he began creating custom outfits for his female friends, and eventually, the editor of Vogue Italia Sara Maino posted an image of his incredible work on Instagram, netting him instant fame. Now, the creator is collaborating with Marc Jacobs on a Japan-only collection scheduled to be released on November 17, 2021. 

     

     

    At the 2019 New York Fashion Week, Koizumi was invited by Marc Jacobs to show his designs at the Marc Jacobs Madison Avenue store. The designer is known for his experimental and unique approach to clothing, always managing to shock audiences. This new collaboration will feature a number of colorful pieces featuring the signature stylings of Marc Jacob with Tomo Koizumi’s incredible ruffles. To celebrate this new limited-edition collab, Koizumi himself appears in many of the campaign images. Actress Yumi Adachi will also appear as a model. 

     

    Marc Jacobs’ iconic bag ‘The Snapshot’ serves as the centerpiece of the collection, along with plenty of ruffles and hairbands. A special series of one-of-a-kind garments handcrafted from scrap stock fabrics laying around in Jacobs’ atelier will be sold in limited quantities. 

     

    Tomo Koizumi x Marc Jacobs pop-up stores will appear at Isetan Shinjuku and HANKYU Umeda for a limited time from November 17 until November 23, 2021. 

     

  • Marc Jacobs The Snapshot Bag Collection Receives Exclusive Colours Release in Tokyo

    10.June.2021 | FASHION

    Marc Jacobs’ iconic The Snapshot Bag has released in two exclusive colours at Shibuya PARCO in Tokyo as well as their Japanese online store, serving early summertime vibes.

    The Snapshot | Shibuya PARCO & Marc Jacobs Japan Online Exclusive

    Left Photo: Exclusive Models – Both ¥47,300 | Right Photo: 3D Painted Flowers – ¥71,500, Crystals – ¥62,700 (Tax Included)

    Arriving first on the 2016 Spring/Summer runway, the Marc Jacobs Snapshot is a collection of cute and compact bag purses made to wear across the body. Each model is kitted out with audacious colours with oversized double-J hardware. All come with a detachable strap.


    The new and exclusive duo of blue coloured bags come with webbed straps showcasing the detail that goes into the brand’s craftsmanship. Both models add a sense of freshness to a look. Additionally, the Marc Jacobs Shibuya PARCO store branch also offering their Customization Capsule collection, allowing customers to freely customise their bags.

  • Japanese Artist Hideyuki Tanaka Holds Exhibition at Marc Jacobs Bookstore BOOKMARC

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    Japanese artist Hideyuki Tanaka, who has penned work for street fashion, video games, the music scene and more since the late 90’s, has announced his own exhibition which will take place at New York-based fashion brand Marc Jacobs’ bookstore BOOKMARC in Shibuya from April 30 to May 12.

    The exhibition is centred on the work Tanaka did for Marc Jacobs’ new line Heaven. There will also be a special limited-edition artbook on sale of the anime character Super Milk-chan designed by Tanaka.

  • Japanese Art Director Collaborates With Marc Jacobs To Promote New Line

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    The Japanese art director Hideyuki Tanaka has directed a special movie to promote the 2nd season of Marc Jacob’s new line “Heaven by Marc Jacobs” as a contributor of this season.

     

    ROBOT GIRL BABY TEE ¥14,300 (tax included) / ROBOT GIRL PILLOW ¥12,100 (tax included)

     

    Special Movie:https://www.marcjacobs.jp/contents/heaven.php

     

    The original graphic robot, Heaven is pop and cute, yet her poisonous ambience with Chinese character “Heaven” on her forehead is iconic. Heaven’s motto is to protect Double-headed Teddy. To celebrate the collaboration, Marc Jacobs launches a compact baby T-shirt decorated with a playful three-dimensional patchwork and a pillow cushion featuring Heaven with scribbles as a print. Don’t miss out the exclusive items and special movie of Heaven by Marc Jacobs.

  • Marc Jacobs Tote Bag Pop-Up Shop to Open in Ginza in March

    28.February.2021 | FASHION / SPOT

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    THE MESH SMALL TRAVELER TOTE BAG: ¥33,000 (Before Tax) / THE MESH TRAVELER TOTE BAG ¥36,000 (Before Tax)

    The pop-up shop will include pre-sales of the brand’s newly-updated mesh tote bags made from lightweight material. Each bag on show will feature playful designs in many variations such as shoulder bags, purses, and more.

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