Japanese Snack Company Meiji Announces Collaboration to Celebrate 5th Anniversary of Pop Group SutoPuri

09.August.2021 | FOOD

Snack company Meiji has announced a collaboration between the popular six-member pop group Strawberry Prince (shortened to SutoPuri) and their newest sweets, Strawberry & Chocolate Kinoko no Yama and Strawberry & Chocolate Takenoko no Sato! While these sweets are celebrating their one-year anniversary, Strawberry Prince has already been putting out catchy songs for five years! Can you believe it? 

 

The Kinoko no Yama/Takenoko no Sato Super Strawberry Festival is happening for a limited-time, from August 3, 2021 to October 2, 2021. 

 

 

Strawberry & Chocolate Kinoko no Yama

Strawberry & Chocolate Takenoko no Sato

 

How to Play

 

 Campaign Prize: Kinoko Takenoko Super Strawberry Festival Set

How to Enter the Photo Campaign

 

Special Collaboration Video

 

 

 

A popular name on streaming sites, SutoPuri currently has more than 1.48 million followers on their official YouTube channel, with over 4 million views between its six members. Their third full-length album ‘Strawberry Prince’ was released in November 2020, and reached #1 on the Oricon Weekly Album Ranking chart on November 23, 2020. They also hit the top of the Yahoo Kids People’s Search Ranking in 2020! It seems that their popularity won’t end any time soon. 

 

A special AR Fireworks Display will also be held, where you can celebrate these two exciting anniversaries from the comfort of your own home! Just hold your smartphone over the package of your favorite participating Meiji sweets, and SutoPuri will appear in front of your eyes, with fireworks launching to the tune of ‘Strawberry Color Summer Fireworks!’ Not enough? You’ll also be able to take pictures of SutoPuri while you chat with the members! Using just one of the participating products will summon a member of SutoPuri at random, but using two will invite all six to enjoy the event together with you! Depending on the product, the fireworks will change, so be sure to experience them all!

 

Be sure to follow Kinoyama-san (@kinoko_meiji), the Takesato Brothers (@takenoko_meiji), and Apollo (@meiji_apollo_pr) on Twitter! During the event, post your favorite AR fireworks photos on Twitter with the tag #KinokoTakenokoSuperStrawberryFestival (#きのこたけのこ超いちご祭り), and 450 people will be selected at random to receive the original goods set! 

 

With many fireworks displays cancelled this year due to the Coronavirus pandemic, this is a way to still create some happy summer memories at home with SutoPuri!

 

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