Daikanyama is a popular little place located in a quiet residential area filled with stylish cafés and shops. It’s surrounded by big tourist areas including Shibuya, Ebisu, Nakameguro and Ikejiri-Ōhashi, so is very easily accessible. Today we head to Daikanyama with Rinko Murata-chan, a place where you can have all kinds of fun shopping, eating or simply strolling around, to visit “Coci la elle Swan,” a shop specializing in umbrellas.
“Coci la elle” – Umbrella Specialists
Coci la elle started originally stocked only one type of umbrella when it opened, a type made for protecting you from the sun. They now own a second shop in Daikanyama which opened in April this year in addition to the main shop and studio in Kiyosumi-shirakawa.
Today, we are visiting the newly-opened shop in Daikanyama, “Coci la elle2,” which goes by the name of the “swan” shop. It received this name as the number “2” looks like a swan. The closest station is Daikanyama Station via the Tōkyū Tōyoko Line. The station is only 1 stop from Shibuya and so is conveniently accessible, with Coci la elle only an 8-minute walk away from the front entrance.
Seize yourself a handmade umbrella
Coci la elle offers vibrant umbrellas in all types of colours and designs to brighten your day when those rainy days get you down. They also have umbrellas that will protect you from the blistering sun on those scorching days while also making you feel elegant at the same time.
The sun protection umbrellas are all made by hand, one by one, with their own individual designs and embroidery. The rain umbrellas are printed designs, but these are also all made by the head of the brand Chika Higashi, who makes collages out of photos and her own illustrations.
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Multifarious items at your disposal
The shop is decorated with all kinds of different umbrellas for you to pick from, whether you want one for the rain, the sun or both. Stepping foot in the shop is almost like going to a gallery. As soon as your foot is through the door, you are suddenly transported into a gorgeous world of colour.
Coci la elle doesn’t just stock umbrellas either. They also offer cute raincoats designed just like a classic raincoat, high quality big-sized scarves made from 100% silk, fun handkerchiefs with an original Coci la elle design, sun umbrellas all handmade by the staff, and more.
They also have their first visual book on display titled “Kasa” (umbrella) where you can enjoy looking at all the different photos and illustrations of all the different colourful umbrellas.
The perfect umbrellas for Daikanyama
The umbrellas at Coci la elle fit right in with the elegant town of Daikanyama. Saigōyama Park is close-by to the shop so it could be fun to take a stroll there after visiting. There are countless umbrellas to pick from, so you are sure to find one that fits perfectly with your outfit, or one that suits your hometown.
■Information
Coci la elle Swan
Address: 14-5 Hachiyama-cho, Shibuya-ku, Tokyo
Access: 8-minute walk from the front entrance of Daikanyama Station via the Tōkyū Tōyoko Line / 13-minute walk from the West Exit of Shibuya Station / 1-minute walk from the JR
Business Hours: 12:00-20:00
Holidays: No holidays
Telephone: 03-6277-5262
So, what did you think? Next time you’re free, head on over to Coci la elle and treat yourself to a gorgeous reward, or maybe pick something up for that special someone!
Model： Rinko Murata @rink0_
Rinko Murata works in fashion and is active on radio and TV. Sales of her first style book were so successful that it required extra printing during its first week. She also has a rapidly growing following on her social media. As well as modelling at big fashion events, she has her own column online at “She magazine,” and receives much attention for her work in the areas of culture and lifestyle.
Photo & Writer：Haruka Yamamoto
Editor：Sayuri Mizuno（ASOBI SYSTEM）
Translation：Joshua Kitosi-Isanga
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