Model and talent Kouma Takase is now starring in an ad for TITANAIL PRO, a professional nail care product from Titanist Laboratories.

Fashion brand badmood, a line of goods inspired by the anime BAD MOOD, has released its first cosmetic line! The anime itself was written by Fukase from SEKAI NO OWARI, who also designed the characters. Four products are available–a shadow palette, gel eyeliner, color change lip balm, and bright sun cream. Products are available at the CREE’MARE online store, 9 CREE’MARE by DHOLIC stores, and the DHOLIC Lumine Omiya store. 

badmood Shadow Palette

・Easily-portable eyeshadow palette with 4 colors

・Comes in two textures: Powder and Jelly

・Dense color offers complete coverage, even when applied with fingertips

・Orange-Brown: ¥2,600 (Tax Included)

badmood Gel Eyeliner

・Creamy texture gently adheres to the eye area

・Sure to keep lines firmly in place without smearing

・Includes a pencil sharpener for thinning the tip

・01 Matte Black / 02 Chocolate Brown: ¥1,800 (Tax Included)

badmood Color Change Lip Balm

・Offers a bright pop of natural color when applied

・Moisturizing for those with dry lips

・Smooth and easy to use without leaving sticky residue

・01 Orange / 02 Grape: ¥2,000 (Tax Included)

badmood Bright Sun Cream

・Moist texture for easy application

・Easy to match to any skin tone

・SPF50+ sure to block harsh ultraviolet rays

・Skin Color: ¥2,600 (Tax Included)

Customers will also receive a badmood original tattoo sticker for each product purchased!

*Available while supplies last.

*Not available at Rakuten or Qoo10 Official Store.

Japanese makeup brand Shu Uemura launched its new 2022 Spring/Summer Collection on April 22, 2022 in limited quantities. Kabuki actor Ichikawa Somegoro VIII, who became a Shu Uemura brand ambassador in March 2022, is seen in new visuals for the collection.

Collection

Limited Edition Eyeshadow Palette

Nude Punk Eye Palette (5 limited edition colors / 1 existing color)

Lilac Rebel Eye Palette (3 limited edition colors / 3 existing colors)

Lipstick Unlimited Kinu Satin

Tailored Nude, Limited Edition Color (Star Shade)

Auburn Tulle

Lipstick Unlimited Kinu Cream

Taupe Couture (Star Shade)

Sienna Silk

Ultim8∞ Sublime Beauty Cleansing Oil

Hard Formula Hard 9 Seal Brown

Petal 55 Foundation Brush

The Shu Uemura philosophy is that makeup is “fashion for the face.” From makeup that hides blemishes to makeup that helps people express themselves, every piece is important.

In 1968, Shu Uemura introduced ‘Mode Makeup,’ with the idea that just as there are patterns in clothing, there should be patterns in makeup as well. He proposed free expression using makeup and inspired people to be more fearless with their makeup application. Try expressing yourself more in 2022!

Shiseido’s makeup brand Integrate will launch three products inspired by the anime series Ojamajo Doremi on April 21, 2022 in limited quantities! Each will come in packaging designed in collaboration with Toei Animation. Fans can grab the Integrate Pro Finish Foundation Special Set D, the Integrate Pro Finish Liquid Special Set D, and the Integrate Nuance Eyebrow Mascara D while supplies last.

Those in their 20s and 30s remember Ojamajo Doremi fondly as a series they watched during their childhood. The series followed three elementary school girls–Doremi, Hazuki, and Aiko–as they become witch apprentices.

For the collaboration, a special set of two popular foundations and three limited-edition colors of eyebrow mascara will be available while supplies last. The character illustrations on the packaging were created exclusively for this release, so fans won’t want to miss it!

To celebrate the release, a Twitter and Instagram campaign is currently underway, and fans who take a test on the official Integrate website will be able to see which character is most like them and which makeup would suit them best. 

©東映アニメーション

Jill Stuart Beauty has launched a limited spring collection, ‘Crystal Bloom Sakura Bouquet.’ These items, inspired by beautiful double-layered cherry blossoms, are now available for purchase both in-store and online!

Jill Stuart Crystal Bloom Sakura Bouquet Eau de Parfum

Jill Stuart Crystal Bloom Sakura Bouquet Perfumed Hand Cream

Jill Stuart Sakura Bouquet Bloom Mixed Blush Compact

21 – Rosy Cherry Blossom

Jill Stuart Sakura Bouquet Lipstick – Lip Jewel Gemmy Satin / Jill Stuart Sakura Bouquet Lipstick Case

106 – Cherry Waltz

107 – Fluttering Petals

Jill Stuart Sakura Bouquet My Lips 01 – Fluffy Cherry

Cherry blossoms are a symbol of spring and continue to entrance people each year. Sakura in full bloom have the power to bring people together, and this spring, Jill Stuart hopes that this fragrance and beauty collection can do the same.

Artist Kyary Pamyu Pamyu has started a science-based hair care brand named ‘Curuput.’ The brand’s first product, the ‘Deep Damage Care Set (Shampoo, treatment, and hair mask)’ will be available for a limited time at beauty counters nationwide and online from November 1 2021. 

One of Kyary’s defining features is her vivid hair color. Behind the scenes however, she has been suffering with damaged hair to maintain her bleached hair. Her goal is to create a future where everybody, including Kyary herself, can dye their hair freely, without the worry of damage. With this in mind, she began production of her own science-based hair care brand that focuses on damaged hair and smells great too.

From the moment you wash off the ‘Curuput’ shampoo and treatment, your hair will feel silky and moisturized. By using the triple care routine, the products will not only care for your existing hair damage, but continue to repair your hair by preventing future harm.

Kyary’s tie-up song ‘Perfect Onei-san’ plays in the background of the official brand interview, and features on her upcoming 5th album “Candy Racer.’ The album is scheduled to be released on October 27. 

Why not try Kyary Pamyu Pamyu’s new haircare brand ‘Curuput’ for yourself?

Message from Kyary Pamyu Pamyu

“After many meetings, I think the shampoo is complete! I’m so, so excited for it to finally be released.

I have been having fun bleaching and coloring my hair since I was 18, but my hair would become damaged no matter what I did. I haven’t been able to enjoy my ‘ideal hair’ often, because I’d worry about the condition, and I’ve even been holding back from dying it due to damage concerns. But then I realized, “this isn’t me.” It’s the same with shampoos – I’d find a great shampoo but I’d dislike the smell, or vice versa.

This new shampoo was created over many meetings and every detail has been considered. In order to create the best hair product, we wanted to create something that made your hair go “Kyurun” (bounce). We also paid special attention to the scent! Each time I would test the prototype version, my hair would become even closer to my ideal hair, so I’m really happy that I had the opportunity to develop ‘Curuput.’ 

We put a lot of thought into this brand, so I would be really happy if everybody could give it a try!”

Japanese cosmetics brand Shu Uemura is releasing two new holiday collections in collaboration with beloved Sanrio character Hello Kitty! The first collection, featuring twelve items, will go on sale on November 1, 2021, and the second collection, featuring four items, will be available on November 15, 2021. Only limited quantities will be available. Preorders are now available on the official online store. Certain products will also be available at Sanrioworld GINZA 1F starting October 30 to celebrate the new collaboration. 

Bold, edgy, and chic makeup looks

Rich Collection Lineup

1st Collection Lineup

Rock the Party Palette (6 limited-time colors/ 4 existing colors): ¥9,900 (Tax Included) 

Discogram Eye Palette (6 limited-time colors): ¥7,150 (Tax Included) 

Unlimited Disco Glitz Lipstick (2 limited-time colors): ¥4,070 (Tax Included) 

Unlimited Satin Lipstick (2 limited-time colors): ¥4,070 (Tax Included) 

Unlimited Lacquer Shine Lipstick (1 limited-time color/1 existing color): ¥3,740 (Tax Included)

Unlimited Cream Lipstick (2 limited-time colors): ¥4,180 (Tax Included) 

Ulim8∞Sublime Beauty Cleansing Oil (Limited-time packaging) 450ml: ¥12,650 (Tax Included) / 150ml: ¥5,060 (Tax Included)

Limited-Time Channel Goods

*Available only at the official online store and Global Flagship Beauty Boutiques

Unlimited Satin Lipstick VIP Auburn: ¥4,070 (Tax Included) 

Hard Formula 9 Seal Brown: ¥2,860 (Tax Included) 

Rock the Party Premium Makeup Box: ¥35,200 (Tax Included) 

Rock the Party Mini Lipstick Set: ¥7,150 (Tax Included) 

*Available only at the official online store and Global Flagship Beauty Boutiques

The new collaborative collection is inspired by Tokyo nightlife and is perfect for creating both a glamorous rock ‘n roll look or something more soft and sweet. A number of new shades of eyeshadow and lipstick appear in this holiday collection, so why not snag some of these high-quality goods before they’re gone? 

© 2021 SANRIO CO., LTD. APPROVAL NO. L614617

Japanese cosmetic company Shiseido, sold in 88 countries around the world, has released a new conceptual video for its global “POWER IS YOU” campaign.

The short video features a star-studded cast of ambassadors from a variety of fields, including Megan Rapinoe, co-captain of the U.S. women’s national soccer team, known for her advocacy and creative style that defies stereotypes. The athlete has commented on her inclusion in the “POWER IS YOU” campaign, proud to show her authentic self and inspire others to live their truth.

Comment from Megan Rapinoe

“Shiseido makes so many of the products I use in my daily life, so when I was invited to collaborate on this new campaign, I didn’t even have to think about it. Partnering with such a great company means a lot to me. I deeply believe in the individual power of every human being, and I think that anyone has the power to change the world. “POWER IS YOU” represents the power each of us has to alter the world for the better, which is something that resonates with me personally. I want young people especially to know that it is possible to change things. I hope they do, and I hope that this campaign helps to inspire more people to feel the same.” 

Conceptual Videeo

The song used for the campaign is Utada Hikaru’s Find Love. The singer also appears in the video as an ambassador. 

Comment from Utada Hikaru

“The source of all power is believing in yourself.

It takes courage to know yourself, but being honest with yourself is the key to finding that inner beauty. Courage is beautiful.” 

Finally, Ursula Corbero, who gained international fame for her role in the Netflix series Paper House, appears as the final ambassador. The actress is an avid philanthropist and has long supported a number of causes including breast cancer awareness, childhood cancer awareness, and climate change awareness. She is also the founder of Ymas, a company of artists allowing people to attend movie premieres and special behind-the-scenes events. 

Comment from Ursula Corbero

“Inner beauty comes from positivity.
Tap into your individual energy, and if there’s something you want to do, do it!
It’s okay to make mistakes. Life is not perfect, and those imperfections make it beautiful.” 

Makeup brand KATE has produced the KATE iCON BOX, a contemporary digital experience for the New Normal where four personalized eye shadow colors are chosen through AI and released like a vending machine. The technology will be available for a limited time at the Matsumoto Kiyoshi Matsukiyo LAB in the Sagamiono Station Square store. Subsequent installation information can be found on the KATE website.

1. Face Analysis

STEP1. The AI analyses your skin

STEP2. The AI analyses the ratio of your facial features

2.Analysis Result ~ Customization

3. Enter Your Name ~ Purchase

The KATE iCON BOX offers a customized four-shade set and protective sheet using KATE eyeshadow. You can then purchase the four eyeshadows at the register and place them in an original ‘The Eye Color’ palette.

4. Save & Share

You can save and share your analysis results along with a photo of your original palette.

The KATE iCON BOX offers an original eyeshadow palette made up of four The Eye Color shades that were chosen just for you, based on an AI facial analysis and KATE’s makeup knowledge. You can also customize the palette to include your favorite color, with a choice of 26 The Eye Color shades, and print your name on the included protective sheet. This fun new experience allows you to use AI to find the colors that suit you while customizing colors to create a palette that suits you!

Find the eyeshadow color that suits you perfectly with the KATE iCON BOX!

Cosmetics brand KOSE has announced that popular girl group NiziU will act as brand ambassadors for a new collection of Visée eyeshadow, Glossy Rich Eyes N.

Visée Glossy Rich Eyes N  – Available in 8 shades + 2 limited edition shades

Photo Shoot

「Visée AVANT」Limited Edition Seasonal Visual with MAYUKA＆NINA

The theme for this year’s campaign was ‘Find the Color Just for You.’ By trying all possible shades, even those which seem out of the consumers comfort zone, they will absolutely find the perfect color. For this photo shoot, NiziU applied makeup inspired by their respective member colors, showing off their individuality.

A special web movie and visual for Glossy Eyes Rich N featuring the NiziU girls is available on the special product website and through the official social media channels. The eyeshadows will be available at drugstores and other retailers, as well as online, beginning September 16. Members Mayuka and Nina will also appear in limited season ads for Visée AVANT.

An original movie featuring all members is also available to view on the official TikTok brand account and the Glossy Rich Eyes N special product website.

Interview with NiziU

Q1. Visée has partnered with a number of women before, each symbolizing the current era. What are your thoughts on being chosen as brand ambassadors for Visée now?

Mako: I’m turning 20 this year, and I’ve really wanted to show a different side of myself now that I won’t be a teenager anymore. I was so happy when I was chosen for this project, since it gave me the perfect chance to do just that!

Maya: We’re so incredibly honored to be chosen as ambassadors for Visée! I use their products regularly, but there are so many different colors of product available. I think this will inspire people to make use of colors they may not use often, and to try new things!

Q2. How did you feel after shooting wrapped?

Ayaka: It felt like something totally different than what NiziU has tackled in the past. I typically wear more cutesy makeup, but this time I tried to show something more mature. It was refreshing. It was a blast getting close-up shots taken of my eye makeup!

Q3. The theme for this year’s campaign is ‘Find the Color Just for You.’ It calls on people to find a color that best matches their personality. After the first ad shoot, what were your impressions of your fellow members’ new makeup looks?

Riku: Maya was the one getting her pictures taken first, and she looked so gorgeous that Ayaka and I couldn’t stop staring at her! Honestly, we were staring at her so much that when she finally looked over at us, she did that typical Maya smile, and it was like we fell in love with her. (laugh)

Q4. This year’s visuals are impressive, with the NiziU members showing off very different expressions than usual. Is there anything you refer to or try to do personally, to find new facial expressions?

Mayuka: It can be really difficult, but I find it useful to look at photos of some of the more senior members and practice copying their expressions.

Q5. Again, this year’s theme is ‘Find the Color Just for You.’ Each of the nine members of NiziU have their own distinct personalities, so with that in mind, what do you think makes you stand out as an individual?

Rima: For me, it’s my different worldview. It allows me to converse in a very unique way, and to really adjust how I carry myself depending on the location. My member color is red, which also has many meanings: it can be powerful, or mature, or energetic, or mischievous. I’m like a chameleon. I hold many different personalities that I can switch to at the drop of a hat.

Q6. As a member of NiziU, you’ve had many different and unique experiences. Have you found any unexpected sides of yourself during your time as a member?

Rio: I used to think I was one of the cool girls, but during this photo shoot, I was given a makeup look and outfit that was more cutesy. That’s a side of myself I haven’t explored, and this is something that happens frequently during the many events and challenges we take on as a unit.

Q7. During the makeup shooting sessions, we were able to see very different sides of the NiziU members. Is there anything new you’ve learned about the other members recently?

Miihi: Compared to how we all were when we all joined, everyone is really starting to show their true selves! We’ve so close, there’s nothing that we don’t know about each other at this point!

Q8. The Glossy Rich Eyes N products that you used this time come in a wide variety of colors, making it possible for anyone to meet their perfect shade. Speaking of ‘meetings,’ what do the members of NiziU want to meet more than anything right now?

Nina: I want to meet with WithU (the name for NiziU fans). We haven’t been able to meet them face to face yet, and I hope we’re able to soon.

American cosmetics company Maybelline New York has released a special video for the new NYC x TYO collection, featuring brand ambassador Ryo Nishikido.

Since 2020, Ryo Nishikido has been a brand ambassador for Maybelline New York Japan. Continuing to promote the company, this diverse new collection asks customers to express themselves through eye makeup.

Special Collaboration Video

The video is set in a fictional city inspired by New York, with its excitement and sophistication, and Tokyo, with its incredible modernity. The central model is Tina Koyama, who also works as a TV personality and DJ. The project was directed by YUANN, a filmmaker from creative team kidzfrmnowhere, who is active both in Japan and abroad.

Comment from Ryo Nishikido

“This is my second year with Maybelline and I’m excited to start this new project! I wanted to build a bridge between this staple New York brand and the Japanese people. With that in mind, I was inspired to create metallic, glitter-filled mascara and eyeliner, partially inspired by Maybelline’s branding. If you happen to see these new products at the store, please pick them up! I want as many people as possible to enjoy them!”

Miss Dior, the fragrance and maison first started in 1947, is being reborn thanks to Dior perfume creator Francois Demachy.

A new MISS DIOR art event will be held to commemorate the new fragrance, inheriting the art and passion for women that inspired Monsieur Dior himself. Reservations are now open for the AS SEEN BY exhibition, held alongside the MISS DOOR MILLEFIORI GARDEN pop up store between September 1 and 12, 2021, at THE MASS/BA-TSU ART GALLERY/STANDBY in Omotesando, Tokyo.

Kojin Haruka: Reflectwo for Miss Dior 2021

Pop Up Store MISS DIOR MILLEFIORI GARDEN

The AS SEEN BY exhibition, held in Tokyo and several cities around the world, will feature MISS DIOR inspired artwork and creations from 10 female artists, including visual artist Kojin Haruka, sculptor Donna Ingrid, and designer Sabine Marcelis.

Experience the renewed MISS DIOR at the MISS DIOR MILLEFIORI GARDEN pop up store, where you can try the new Au De Perfume and it’s personalization service, alongside limited cosmetics that were inspired by the new fragrance.

Those who attend the MISS DIOR event will also be able to enjoy the guest-only cafe, which features Laudrée collaboration macaroons, with the original flavors each lined up in a package reminiscent of the colorful flowers at the MISS DIOR art event. Plus, a limited takeaway drink will be available at the exhibition cafe, allowing you to bask in the afterglow of the event even after exiting the venue. In addition, customers who connect their reservation to the official MISS DIOR Beauty LINE account will receive a free original tote bag.

A special film that delves into the history and charm of MSS DIOR will be screened at the exhibition, narrated by DIOR beauty ambassador Yoshizawa Ryo, who will guide you through the glamorous world of MISS DIOR.

You mustn’t miss the livestream with DIOR ambassador Araki Yuko, who will be attending the event via livestream to introduce the wonders of the new MISS DIOR. The stream will start on August 31 at 20:30.

Why not check out this flower-filled event where you can immerse yourself in the world of MISS DIOR for yourself?