Perfume Star in New Upcoming Sunstar Commercial for “Ora2” Teeth Products

20.July.2017 | MUSIC

“Ora2”, a company that promotes a healthy mouth and beautiful teeth, will release their new commercial “Ora2 to Dekakemashou” (“Let’s Go Out With Ora2”) in Japan on July 22, 2017.

 

Japan’s techno-pop trio “Perfume” have been chosen as the face for the new commercial to promote the brand’s “Kuchimoto Beauty Project”. The video will feature Perfume’s brand new song “If you wanna”.

The theme of the commercial is “Ora2 to Dekakemashou” which encourages people to use Ora2 before heading out somewhere. Each member of Perfume will be placed in a different scene for the video: Nocchi will be in an office, A~chan will be in the city, and Kashiyuka will be travelling. The three of them will be seen gleaming after making sure to use Ora2 before leaving the house.

The set includes a line-up of must-have items a girl takes out with her in addition to her manicure items, perfume, scarf and such. In one scene with A~chan and Kashiyuka, there is a camera set up overlooking them at 6.7m high. We see what looks to be a building, but upon closer inspection, it’s actually a table made up of items such as soap and present boxes to look like the window of a building. There’s a lot of attention to detail in this cute commercial.

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A limited edition product produced by Perfume is also set to go on sale. Not only did they produce the packaging design, but the flavour of the Ora2 Stain Clear Paste too. The product will hit shelves at shops around Japan in mid-July.

■Information

Ora2×Perfume – Kuchimoto Beauty Project: http://www.ora2-perfume.com/

Commercial Video: http://www.ora2-perfume.com/ (on air July 22, 2017)

 

Related Article:“Perfume’s” live footage of “Hamigaki no uta” is released. This song was composed by “Chatmonchy”

Related Article:Perfume release bubble-themed music video teaser for their new song “Everyday”!

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    a-chan
    “As a fan of the show, I’m happy The Masked Singer is being made in Japan! The show is making it possible for a lot of amazing people to come together too, so please look forward to it.”

     

    KASHIYUKA
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    NOCCHi
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    About the theme song Polygon Wave


    a-chan
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    KASHIYUKA
    “I am so honoured that we were picked to do the theme song for The Masked Singer! The song has an infectious and nostalgic melody that makes you relax your shoulders. It really pulls you in. That tantalising aspect of hearing the voice of someone whose face you can’t see for the mask links well with the feeling of this song. I want people to listen to it on the go while they’re gazing out of a window.”


    NOCCHi
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    ©2021 Amazon Content Services LLC

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    NiziU’z shoot for the commercial

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    NiziU | Interview

    How did the shoot go on this ‘New Summer Start’ commercial, and what were some fun moments?


    ―RIKU
    “We had fun being our normal, natural selves, and I think it shows in the commercial. I experienced at lot of first-time things in this one, so it was a lot of fun.”

    ―RIO
    “Drinking Coca-Cola by the beach makes tastes super good! I enjoyed how refreshed I felt after it took the heat away.”

    ―RIMA
    “I was able to enjoy feeling summer nice and early with the other members and some Coca-Cola!”

    All of you are your normal, natural selves in this commercial. How did you find doing the activities together?


    ―AYAKA
    “Everyone took the coke dropping way too seriously, it was a little scary <laughs>, but I enjoyed how natural we were!”

    ― MIIHI
    “It’d been a while since I flew a kite and the other stuff, so I was hypnotised. It was fun, so I’d love to go to a lodging house with everyone if we get time and do it all again! <laughs>”

     ―MAYA
    “It was my first time flying a kite. You need to be able to run a lot to keep it up high, so I was running around all over the place <laughs>.”

    What parts of the commercial would you want people to look out for?


    ―MAKO
    ‘New Summer Start’ was the theme, so we showed us enjoying the summer in the moment, so I hope people look out for that! I’d also love for it to encourage people to try something new!”

    ―NINA
    “You get to see all of us looking natural in this commercial, so I definitely want people to check that out!”

    ―MAYUKA
    “I personally think the part where we’re all enjoying drinking Coca-Cola at the beach is a must-see part.”

     

    With the core message of the commercial mind, is there anything you too want to try doing this summer?


    ―MAKO
    “Going to the beach with everyone!”

    ―MAYUKA
    “You’re here now, aren’t you? <laughs>”

    ―ALL MEMBERS
    <Laughs>

    ―MAKO
    “We’re here! <laughs> But I want to come here in our free time too! <laughs>”

     ―RIKU
    “I want to try dares! A lot of the members aren’t good with them, so I want to go and have fun doing that with everyone! <laughs>”

    ―MAYUKA
    “I want to eat a big shaved ice with everyone!”

    ―RIKU
    “We’re gonna get brain freeze! <laughs>”

     ―MAYUKA
    “It’ll make a good memory though!”

    ―ALL MEMBERS
    “For sure! Sounds fun!”

     ―AYAKA
    “I want to try making a watermelon dessert!”

    ―MAKO
    “I love that! You’re the best, AYAKA! <laughs>”

    ―NINA
    “I love ice cream, so I wanna try making some myself to enjoy with everyone!”

    ―RIO
    “I’m bad at swimming, so I want to learn to swim this summer!”

     ―MAYA
    “I want to go to a summer camp with all the members, with a BBQ and campfire, and to try out new things together!”

    ―MIIHI
    “I really love summer festivals, so I want to eat something at home with someone you can only get at summer festivals, like whole pickled cucumbers!”

    ―RIMA
    “Summer means nagashi somen noodles, so I really want those!”

    ―MAKO
    “Shall we go get some bamboo then? <laughs>”

    ―RIKU
    “Let’s all get some together! <laughs>”

     


    As part of the Coca-Cola Summer Challenge, NiziU had a go at the summer Coke mix challenge in a video which shows you how to best into Coke in summer.

  • LiSA & yama Appear in New Commercial For ZONe Energy Drink

    16.June.2021 | FOOD / MUSIC

    In promotion of their new Ver.2.0.0 energy drink, which hit shelves in Japan last Tuesday, ZONe released a TV commercial featuring Japanese artists LiSA and yama. The new beverage, which is advertised as putting people in the zone of invincibility, contains the highest amount of caffeine put in a ZONe drink yet: 150mg of the stuff, which is sure to keep people buzzing throughout the day. The packaging has also been updated to feature the new ‘ZONe EYE’ which symbolises that you’re in the zone and nothing will stand in your way.

     


    LiSA in the ZONe
         

    Dive into the zone with LiSA who knocks back her drink and immediately takes on the ZONe EYE. She grabs her mic and belts out a hardcore performance, showing off her incredible voice, before winking at the camera.

     

    yama in the ZONe

                             

    When yama chugs her can she says the words ‘Into the ZONe’ along with the futuristic-sounding voice. She is surrounded by a whirlpool of the energy drink which flows along to the sound of her gorgeous high-tone vocals. The track itself is titled Ketsuryu (‘Blood Flow’) and was written for this commercial.

     

    Interview

     

    LiSA

    ・What did you think of the commercial and your appearance?

    “For me, it was a live performance. Even I was surprised at the show of power that ZONe has [in the commercial] when it turns on your switch. I enjoyed it like a real live performance, since the part when I switch into that invincible zone was filmed just as I look in the video.”



    ・Tell us about the song RUNAWAY which features in your commercial.
    “The song is about quitting while you’re ahead in life. It’s the start of a new era, heading into that invincible zone to laugh lots, sing, dance, and enjoy everything.”

     


    yama

    ・Tell us about the song Ketsuryu which features in your commercial

    “ESME MORI kindly wrote this song for me. It’s a song that brings up the topic of being bored in life, and feeling lonely, but that you can still find someone special or something you can immerse yourself in to light up your life. It’s about keeping your heart moving even if those things disappear. I hope it encourages people, even if just a little.”

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