To commemorate the 5th anniversary of Sanrio’s avatar app Hello Sweet Days, a cafe collaboration with Sanrio Characters Honey Toast Cafe in Yokohama, the Pompompurin Cafe in Harajuku, and the Cinnamoroll Cafe in Shinjuku will begin on August 20, 2022. This is the first collaboration to take place at all three stores at once.
Collaboration Cafe
Each location will offer a different collaborative drink for a limited time only. Those who purchase these tasty beverages or show the Hello Sweet Days app screen to the staff will receive exclusive goods while supplies last! Music from the app will be played in each cafe, so be sure to check it out!
Collaboration Drinks
Exclusive Merch
Limited-Time Event
The Sugoroku Event is a popular part of the Hello Sweet Days app. This year’s event will begin on August 21 and will take a look at the history of the app, given that it is celebrating its 5th anniversary. Players will be able to take look back on past additions and earn a variety of special rewards!
Running: August 21 – August 30 at 23:59
The Smile Festival SNS Contest will also be going on, inviting fans to participate to win Sanrio goods. More details on how to submit an entry are available on the app.
There will be many other special events and campaigns both inside and outside the app during the month of August to celebrate the 5th anniversary, so keep an eye out for more!
Ⓒ 2022 SANRIO CO., LTD. APPROVAL NO. L633389 Ⓒcocone
Information
Hello Sweet Days 5th Anniversary Event
App Download: https://app.adjust.com/rrm18ss
Official Site: https://www.sweetdays.jp/
Smile Festival SNS Contest
Running: August 21 – August 31 at 23:59
Details Available in the App
Collaboration Cafe
・Sanrio Characters Honey Toast Cafe (Yokohama)
Running: August 20 – August 31, 2022
Collaboration Drink – Pochacco’s Banana Latte: ¥990 (Tax Included)
Shop Details: https://www.paselaresorts.com/collaboration/sanriocharacters-honeytoastcafe/
・Pompompurin Cafe (Harajuku)
Running: August 20 – August 31, 2022
Collaboration Drink – Pompompurin’s Tropical Float: ¥990 (Tax Included)
Shop Details: https://pompompurincafe.com/
・Cinnamoroll Cafe (Shinjuku)
Running: August 20 – August 31, 2022
Collaboration Drink – Hello Sweet Milk: ¥990 (Tax Included)
Shop Details: https://www.cinnamorollcafe.com/shinjuku/
RELATED ENTRIES
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To commemorate the 20th anniversary of Rilakkuma and his adorable friends, the Rilakkuma 20th Anniversary Cafe will open in Omotesando, Tokyo from March 9 until April 16, 2023. You’ll want to come and spend a peaceful time looking back at two decades of everyone’s favorite lazy bear! The menu features colorful and festive dishes inspired by Rilakkuma, Korilakkuma, Kiiroitori, and Chairoikoguma. The characters express their thanks for 20 successful years, and fans can enjoy floats topped with Rilakkuma and friends wearing ribbons and topped with ice cream, a jelly soda inspired by Chairoikoguma and his friends in the honey forest, and a hot drink inspired by Rilakkuma's favorite pudding.
Menu
Rilakkuma’s Honey Mustard Hamburger
コリラックマのクリームパスタ
Korilakkuma’s Cream Pasta
Kiiroitori’s Egg Burger
Chairoikoguma’s Cheese Curry
Rilakkuma and Friend’s Celebratory Cake
Congratulatory Flower Parfait
You Can Choose♪ Rilakkuma and Friends Mini Ice Cream
You Can Choose♪ Rilakkuma and Friends Floats
Honey Forest Jelly Soda
Relaxing Pudding Drink
Take-Out Drink Bottle
Original Merch
Acrylic Clip (7 varieties, random)
Acrylic Keychain (5 varieties, random)
Mini-Bottle / Muddler with Charm (4 varieties)
Lunch Tote / Drawstring Bag
Acrylic Stand with Clip / Cork Coaster
Stuffed Animal
In addition, the cafe will offer original goods, special offers, and a Twitter campaign to celebrate Rilakkuma's 20th anniversary.
Come enjoy the elaborate original menu and goods while sharing memories at this limited time themed cafe!
©2023 San-X Co., Ltd. All Rights Reserved.Information
RILAKKUMA 20th Anniversary Cafe
Venue: BOX cafe&space Omotesando
Running: March 9 – April 16, 2023
Address: Pine Under Flat B1F (5-13-2 Jingumae, Shibuya-ku, Tokyo)
Reservation Fee: ¥715 (Tax included) *Reservations include bonuses.
*Reservations can be made for up to four guests per application.Online Shop: https://rilakkuma20th-cafe.jp/online_store/
Sales Open: March 9, 15:00 – April 16, 23:59
(Items will ship starting in early May 2023.)
Official Site: https://rilakkuma20th-cafe.jp -
GOODGLAS released two double-wall insulated glasses featuring the popular Sanrio character Cinnamoroll along with a glass straw and cleaning kit on December 16, 2022. The items are available from GOODGLAS Japan’s Official Online Store or from Kita-Senju Marui, Ueno Marui, Tokyu Department Store Tama Plaza, and Niigata Isetan. Cinnamoroll Glass
Due to incredible fan demand, these Cinnamoroll glasses are now available just in time for the holidays! Each glass is heat-resistant, making them perfect for sipping hot winter drinks. Each product is handmade and can also be used to decorate your home! The lineup includes two types of Cinnamoroll–one with his mouth open and the other with his mouth closed. Cinnamoroll Glass Reusable Straw Silicone Carrying Case and Cleaning Tool for Easy Transport In addition to these adorable glasses, a reusable glass straw is also available! Sure to make each day more adorable, using these straws will help cut down on plastic waste. Each comes with a silicone case and a cleaning brush. Like the glasses, the straw comes in two designs. Information
Cinnamoroll Double-Wall Insulated Glass (2 varieties)
Price: ¥4,950 (Tax Included)
Cinnamoroll Glass & Straw Set (2 varieties)
Accessories: Silicone Case, Cleaning Brush
Price: ¥3,300 (Tax Included)
Release Date: December 16, 2022
Where to Buy:
GOODGLAS Japan Official Online Store (https://www.r-kj.com)
Kita-Senju Marui, Ueno Marui, Tokyu Department Store Tama Plaza, Niigata Isetan
Official Site: https://www.r-kj.com -
To celebrate the return of Urusei Yatsura after 36 long years, a themed cafe will be coming to four cities in Japan for a limited time! The first cafe will open on December 1, 2022. Urusei Yatsura is a manga series by Rumiko Takahashi that ran in Weekly Shonen Sunday from 1978 until 1987. An anime series aired in 1981 and became a massive hit with audiences, and understandably, it is still loved by anime and manga fans today. The cafe features newly-drawn illustrations of six main characters including Ataru Moroboshi, Lum, and Ten.
Menu
[Ataru Moroboshi] Don't Look This Way, Don't Look That Way Set
[Lum] Lum's Onion Gratin Toast Packed with Love
[Ten] Ten's Fire Curry
[Ataru Moroboshi x Lum] Shocking Pancakes
[Shinobu Miyake] A Girl's Monsterous Parfait
[Mendo Shutaro] Jiggly Octopus Pudding
Lum's Tiger-Striped Soda
Colorful Floats (Purple/Yellow/Green)
Ten-chan's Cotton Candy Soda
Coffee / Viennese Coffee
Drink in a Bottle with Charm (4 varieties)
Goods
Acrylic Keychain (6 varieties, Random)
Acrylic Magnet (6 varieties, Random) / Pin (6 varieties, Random)
Coaster (Lum, Ten-chan) / Sticker Set (7 pieces)
Long Sleeve T-Shirt (M, L) / Clear Pouch
Mug / Tote Bag
Hand Towel (2 varieties)
The cafe’s menu features a variety of items inspired by characters from the series, including a hilarious pancake that recreates the scene in which Lum throws electricity at Ataru. Be sure to take a photo before you dig in!Lum & Ten-chan Life-size Figure
Cafe Bonus for Guests with Advance Tickets: Original A4-size Clear File (7 varieties, Random)
Drink Purchase Bonus: Original Coaster (6 varieties, Random)
Life-size figures of Lum and Ten-chan will also be on display and guests are invited to take photos with them.
Come enjoy the world of Urusei Yatsura while you can!
©高橋留美子・小学館／アニメ「うる星やつら」製作委員会Information
Urusei Yatsura Cafe
Venues
■Harajuku, Tokyo: BOX cafe&space, Harajuku Alta / December 8, 2022 – February 5, 2023
Harajuku Alta 3F (1-16-4 Jingumae, Shibuya-ku, Tokyo)
■Abeno, Osaka: Abeno contact / February 9 – March 12, 2023
Abeno Q’s Mall 4F (1-6-1 Abenosuji, Abeno-ku, Osaka)■Nagoya, Aichi: BOX cafe&space, Nagoya LACHIC / March 16 – April 9. 2023
LACHIC B1F (3-6-1 Sakae, Naka-ku, Nagoya)
■Sendai, Miyagi: BALLER:S AEON Mall Shin-Rifu South Building / June 1 – June 25, 2023
AEON Mall Shin-Rifu South Building 2F (3-1-1 Shinnakamichi, Rifu, Miyagi)Online Shop: https://uy-allstars-cafe.jp/online_store
Official Site: https://uy-allstars-cafe.jp/ -
A collection of must-have goods featuring Chiikawa and Sanrio characters has been announced! The items will be available at the Sanrio Online Store on November 24 and Sanrio shops nationwide, including department stores, starting November 25. The popular character Chiikawa, created by illustrator nagano, has been invited into the world of Sanrio, and the results are perfectly adorable. The merch lineup includes 21 items from plush toys to acrylic keychains. Purchase bonuses will also be given to those snagging any of the items on offer.
Goods at a Glance
This marks the second collaboration between Sanrio characters and Chiikawa. Fans will want to grab these limited-edition goods, including fluffy plush toys, a mascot-style brooch set, pouches, tote bags, clear folders, and handy cases perfect for storing small items. These items feature completely original designs. Which one is your favorite? Information
Available at Sanrio stores, Sanrio corners in department stores, etc. (*Products are not carried at all locations.)
Release Date: November 25, 2022
Sanrio Online Shop
Available: November 24 at 10:00
Sanrio: https://shop.sanrio.co.jp/
Rakuten Marketplace: https://www.rakuten.co.jp/sanrio/
Yahoo! Shopping: https://store.shopping.yahoo.co.jp/sanrio/Official Site: https://www.sanrio.co.jp/
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The Metaverse event that was a smash hit in 2021 will be returning in 2023! Sanrio Virtual Festival 2023 in Sanrio Puroland, one of the world’s largest music festivals blending both the real and virtual worlds, will be held starting January 13, 2023. A lineup of high-profile performers has been announced, including Airi Suzuki, SKY-HI, Yabai T-Shirts Yasan, and Aoi Fuji. Popular Sanrio characters such as Hello Kitty, Cinnamoroll, and Kuromi will also appear, and visitors will be able to experience the virtual Puroland by utilizing unique avatars and taking part in a number of exciting events. The 2021 event was incredibly popular, and the 2023 version will increase the duration and amount of content available. To do this, Puroland has joined forces with VRChat, a well-known US company and social platform. Artists, VTubers, and Sanrio characters will perform in a massive space on B5 of Virtual Sanrio Puroland, and fans can enjoy live performances while also communicating with other guests!
Highlights of SANRIO Virtual Festival 2023 in Sanrio Puroland
・Inspired by PURO VILLAGE at Sanrio Puroland, VIRTUAL PURO VILLAGE is now available in the Metaverse!・The popular Sanrio Puroland parade will be performed in the virtual space with an original story! ・Starting January 13, 2023, visitors will be able to chat and play in an open space before the concert, and special events–like radio calisthenics–will be held. ・Guests can enjoy mini concerts featuring Sanrio characters every day from January 14 until January 20 (*Fee required.) The event can be accessed via smartphone, PC, or other devices. Guests can have fun creating their own unique avatars and immersing themselves in the Sanrio Puroland atmosphere no matter where they are! Come experience this state-of-the-art Metaverse space while you can. Experience Mini Live Shows Featuring Popular Sanrio Characters Every Day
A daily mini concert will be held daily from January 14 until January 20 with a different Sanrio character appearing each day. The mini-concert ticket allows guests to watch all seven mini-concerts and also includes digital items to use with your avatar, including a fan and a T-shirt.17 Artists Announced (So Far) to Perform During Virtual Music Festival!
Artists like Airi Suzuki, SKY-HI, and Yabai T-Shirts Yasan will take to the LUNA STAGE (*fee required), with virtual artists including Aoi Fuji appearing on the FUTURE STAGE (*fee required.)Hello Kitty and other Sanrio characters will also appear at CHILL PARK, each giving a mini live performance. The second artist lineup and performance timetable will be announced in early December. Free areas will be open to the public. More details and ticket information is available on the official website. Information
SANRIO Virtual Festival 2023 in Sanrio Puroland
Running: January 13 – January 22, 2023
Venue: Virtual Sanrio Puroland
Official Site: https://v-fes.sanrio.co.jp
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60th Anniversary Sanrio Exhibition: The Beginning of Kawaii to Open at Hokkaido Museum of Modern Art in February 2023
The word ‘kawaii’ is now commonly used around the world. Sanrio is largely to thank for this, and the beloved company has announced that the 60th Anniversary Sanrio Exhibition will open at the Hokkaido Museum of Modern Art from February 11 until April 2, 2023. Advance tickets will include a discount and will be available until November 14 online. “Sanrio celebrated its 60th anniversary in 2020, and the company continues to share Japan’s character culture with fans around the world,” Sanrio said in a comment. “Kawaii is now a universal language, and this is very much thanks to the over 450 characters that are part of Sanrio’s history, from Hello Kitty to My Melody. This exhibition traces the history of Sanrio and guests can enjoy seeing rare materials including merchandise, publications, and early designs from the company’s founding. We want to continue to grow and develop our characters while valuing communication with our fans, ensuring that our adorable characters are loved by generations to come.” The Sanrio exhibition is something that generations of fans can enjoy, so come immerse yourself in this kawaii world! For more details, visit the official website.Information
60th Anniversary Sanrio Exhibition: The Beginning of Kawaii
Running: February 11 – April 2, 2023
Hours: 9:30 – 17:00 (Last entry at 16:30)
Venue: Hokkaido Museum of Modern Art (17-chome Kita 1 Jonishi, Chuo-ku, Sapporo, Hokkaido)
Official Site: https://stv.jp/event/sanrio