Kyoto-based makeup brand Yojiya will release its popular Yuzu series of goods on October 3, 2022. The company is well-known for its aburatorigami, or facial oil blotting paper. Customers will be able to grab items containing yuzu and featuring autumn packaging, from hand cream to aroma oil. The scent of yuzu can be relaxing, easing anxiety and tension. In addition, special events and campaigns will be held at Yojiya stores for shoppers to enjoy this fall.
Yuzu Aburatorigami (Facial Oil Blotting Paper)
Yuzu Hand Cream
Yuzu Aroma Oil
Yuzu Bath Salts
Yuzu Aroma Set
The Yuzu Aburatorigami and Hand Cream, which were both extremely popular last year, will feature new packaging in 2022. The blotting paper is made of natural yuzu peel, while the hand cream contains natural yuzu peel oil.
After returning home from work or being out running errands, customers are invited to relax with the citrus scent of yuzu. New products perfect for home use are available this year, including bath salts and yuzu oil perfect for adding to your diffuser.
Many readers from overseas may have never enjoyed yuzu. The next time you’re in Japan, seek out this tasty and fragrant fruit!
Information
Yuzu Series – Yojiya
Release Date: October 3, 2022
Official Site: https://www.yojiya.co.jp
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Yojiya will be hosting the very first Yuzu Fair, an event combining cosmetics stores and cafes, on October 9 2021. Limited edition Yuzu oil-blotting paper and handmade Yuzu hand creams will be available at the beauty stores, while the cafes are full of tasty drinks and sweets. You can discover the charms of Yuzu at each Yojiya store!
Makeup & Miscellaneous Goods' Store Products
Yuzu Oil-blotting Paper
Yuzu Hand Cream
Yojiya Hand Cream Set
Yuzu Bath Oil
Aromatic Wood
Cafe
Yuzu Parfait
Yuzu Cheese Daifuku
Yuzu Maritozzo
Yuzu & Chocolate Shake
Tea Crepe - Yuzu Tea
Twitter Campaign Bonus: The first 500 people to enter will receive a special Yojiya Yuzu logo sticker.
In 2020, due to the Covid crisis, Yojiya had to make the tough decision to cancel their annual Yuzu series. While the customers were disappointed, Yojiya was convinced that in Autumn 2021, they would be able to welcome their customers into their stores once more for a care-free experience. The event took a year to organize, but has become something even more powerful than the regular Yuzu series. The cosmetics store staff and cafe staff joined together into one team to create the projects, which has the theme of "Yuzu at Yojiya ~ Enjoy Beauty and Food!~." Not only can you find limited edition products at the fair, you can also partake in the various campaigns that Yojiya has announced in order to spread the Yuzu love, so be sure to check them out. Fill your heart and stomach with Yuzu this Autumn at the Yojiya Yuzu Fair!Information
Yojiya “Yuzu Fair”
Date: October 9 2021
Online Shopping: https://www.yojiyacosme.com/
Official Site: https://www.yojiya.co.jp/
Yojiya Yuzu Fair Campaigns
- Twitter Retweet Campaign
The first 500 people to show that they have retweeted the campaign tweet on the Yojiya official Twitter (@yojiya1904) will receive a free Yojiya Yuzu logo sticker. *Only 500 stickers are available.
- Yellow Challenge
Those who wear yellow items to the fair and make a purchase can try their luck in a dice game. Players will receive small prizes depending on what number they roll.
- Stamp Rally
１．You will receive a stamp card with a ¥500 coupon upon purchasing select items in any of the event products at the Yojiya store or at their cafe and crepe stores.
２．Upon visiting both stores with your card and purchasing one or more items after receiving your card, you will receive a small prize. In addition, 10 lucky customers will receive a limited edition stainless steel bottle through a lottery.
Stamp Rally Duration: October 9 ~ November 30 2021
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The Yojiya Café, opened by the Yojiya brand famous for its Aburatorigami, or facial oil blotting paper, will be renewing its menu from September 13. The popular face parfait, which features the logo alongside a Kyoto woman with a mole, comes in three flavors available - Kinako, Matcha, and Milk Tea. Each parfait comes with a sauce, so you can adjust the taste as you eat.
Kinako Parfait: ¥1,200 (Tax Incl.)
Matcha Parfait: ¥1,200 (Tax Incl.)
Milk Tea Parfait: ¥1,200 (Tax Incl.)
The Yojiya Café is currently open in two locations, Gion and Sagano Arashiyama, offering a relaxing space to rest between shopping and sightseeing. The café has renewed their iconic Kinako Parfait, which combines Japanese Kinako and Western Maple Syrup, along with the Matcha Parfait, which is packed full of matcha ice cream, jelly, and cookies. The Milk Tea Parfait is made with a rich Japanese Tea and Earl Gray ice cream. Take a trip to Yojiya and find out which parfait is your favorite!Information
Yojiya Café – Parfait Renewal
Release Date: 14 September 2021
Availability:
Yojiya Café Gion
Address: Izawa Building 2F, 266 Gionmachi Kitagawa, Higashiyama-ku, Kyoto
Opening Hours:
Weekdays 11:00 ~ 17:00 (LO16:30)
Weekends/Holidays: 10:00 ~ 18:00 (LO17:30)
YOJIYA CAFE Sagano Arashiyama
Opening Hours:
Weekdays 11:00 ~ 17:00 (LO16:30)
Weekends/Holidays: 10:00 ~ 18:00 (LO17:30)
Address: 2 Tateishicho, Sagatenryuji, Ukyo-Ku, Kyoto
Official Site: https://www.yojiya.co.jp/
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Produced by art project production group WATOWA GALLERY, the YUZU x Shibuya Pixel Art YUZUTOWN Special Exhibition will be open at elephant STUDIO in Shibuya starting September 15! The theme of this year’s event is ‘bringing courage to Shibuya during the Coronavirus pandemic.’ SHIBUYA PIXEL ART, one of the world’s biggest pixel art contests and festivals, has been held in Shibuya each year since 2017. The area was called ‘Bit Valley’ in the late 1990s. The YUZUTOWN Special Exhibition will commemorate the release of popular J-pop duo YUZU’s 15th album, YUZUTOWN. A total of 24 artists will be exhibiting and selling their pixel art creations, including Kazuko Shibuya, who has provided works for some of Japan’s most famous fantasy RPGs such as Final Fantasy and Dragon Quest. Shigetaka Kurita, immortalized in the MoMA as the creator of ‘emoji,’, and eBoy, who provided the album cover for YUZUTOWN, will also be in attendance.
Information
YUZU × Shibuya Pixel Art “YUZUTOWN Special Exhibition”
Running: September 15 – September 30, 2021
Hours: 10:00-19:00
Location: elephant STUDIO (1&2F, 2-7-4 Shibuya, Tokyo)
Admission: ¥1,650 (Tax Included) *Reservations required.
Buy Tickets: https://artsticker.app/events/765 *Reservations now open.
Official Site: https://pixel-art.jp/reboot
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Kyoto-based cosmetic brand Yojiya is set to release its seasonal summer matcha cosmetic blotting paper online on July 1. Pre-orders opened on Monday along with a present campaign that's running until the release date.
Matcha Oil Blotting Paper
Free limited-edition slim clear bottle for the first 50 people who spend over ¥8,000
Exclusive pre-order set
Yojiya's oil blotting paper is a popular product. Every summer, they release it in special limited-time scents, with this year seeing the paper infused with Uji matcha leaves.Information
Yojiya Oil Blotting Paper Matcha
Release Date: July 1, 2021 (Online Exclusive)
Pre-Orders: June 21, 2021
Buy Online: https://www.yojiyacosme.com/
Present Campaign
Running: June 21, 2021 – June 30, 2021
Requirements: Spend over ¥8,000
Stock: 50
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Kyoto makeup brand Yojiya is now selling its own collection of snacks and drinks which it released via its website last week.
Yojiya Matcha Sandwich Cookies | ¥1,400 (Tax Included)
Yojiya Cafe Latte Chocolate Cookies | ¥1,350 (Tax Included)
Yojiya Matcha Milk | ¥950 (Tax Included)
Yojiya's snack line-up is made with the idea of being able to enjoy high-quality food products at home. Their collection includes crunchy matcha and cafe latte cookies along with matcha milk, the latter of which is made with famous Uji matcha from Uji, Kyoto. Perfect for a tea/coffee break or as a souvenir. -
Häagen-Dazs Japan will release their mini cup Yuzu orange Blancmange ice cream countrywide on 23rd July. This will be available for a limited period only. This cooling ice cream is made with milky blancmange. You will be hit by the sudden sourness of the yuzu orange which accents the flavour perfectly. Blancmange is a chilled French dessert which is perfect for the summer. It is made by boiling milk and adding milk, sugar, whipping cream, vanilla and gelatin. This is then cooled to solidify.
This ice cream is made using rich-flavoured milk and the juice of Japanese yuzu oranges. This is then combined with Häagen-Dazs ice cream. Yuzu oil is also added to the ice cream so that you immediately taste the deeply-flavoured and aromatic yuzu orange with your first mouthful. The refreshing fruitiness will instantly spread all over your mouth, simultaneously harmonising with the milky flavour. Even the sauce for the ice cream is made using the skin of Japanese yuzu oranges so that ice cream-lovers can fully enjoy the true flavour of yuzu oranges. The rich milky flavour is accented with the refreshing sourness of the yuzu orange. This summer, treat yourself to a mild and milky yet fruity and flavourful ice cream. Information
Häagen-Dazs Mini Cup Yuzu Blanc Manger (limited time ice cream)
Release: July 23, 2019
Price: ￥319 (RRP)
Available at: Supermarkets, convenience stores and department stores countrywide.
Special Edition Website: https://www.haagen-dazs.co.jp/yuzu_blancmanger/