Create the perfect photogenic party with the 5th series of Daiso X Furyu’s collaboration goods “GIRLS’ TREND Kenkyujo”!
Daiso and Furyu will start selling the 5th series of their collaboration goods at Daiso stores nationwide from Saturday 7th October. This round of collaboration goods belong to the “GIRLS’ TREND Kenkyujo” series.
In January 2016, Furyu’s skill of designing for teens and young adults, and Daiso’s planning, marketing and product development skills lead to the creation of “GIRLS’ TREND Kenkyujo”. In August 2017, more than 27 million sales were made, and store after store, the shops gradually began to run out of stock. The main buyers were high school girls, with whom the series became extremely popular.
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The 5th series of goods includes many photogenic items that are perfect for a house party. These items are available in two colours – pink, which is popular with the girls, and cool monochrome. These party items include confetti balloons, garlands, paper plates, cutlery sets and much more! You can colour coordinate to create the perfect photogenic atmosphere!
The lineup includes their popular phone cases, lap blankets, knitted hats and other winter apparel. The collaboration plans to sell a total of 55 different types of product and will begin on Thursday 21st September.
You can single-handedly transform your room into a photogenic atmosphere with these cheep Daiso goods!
■ Information
“GIRLS’TREND Kenkyujo” collaboration goods (5th series)
Release date：Saturday 7th October 2017
Available at Daiso stores nationwide in Japan
RELATED ENTRIES
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Over at the MOSHI MOSHI BOX—the iconic tourist information center in Harajuku—we often get a lot of foreigners coming in saying they want to do some shopping at 100 yen stores. We’ve compiled a list of some of the popular items you can find at 100 yen stores.
Shuriken Magnets
Ninja memorabilia is very popular among overseas visitors to Japan. This shuriken is a magnet and has a unique design because if you attach it something magnetic it will look like it’s stuck right in there. They’re a cool little item to have and can even be used as decoration.
Mt. Fuji Merchandise
100 yen stores stock a lot of goods associated with Mt. Fuji. From labels to hand towels, paper napkins, chopsticks, coasters, glasses, socks and even iPhone cases! You can find just about anything with Mt. Fuji printed on it.
Hand Towels
“Tenugui” are Japanese hand towels. They’re one of the standard items bought by foreigners in Japan. They come in countless designs such as traditional Japanese patterns, like cherry blossoms, as well as sushi and more. They have many functions: you can use them for decoration such as hanging them up or putting them in the center of a table, but there are even ones you can use in place of a bandanna!
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DAISO will release items which are a perfect match for the summer season – from heart-shaped sunglasses to beach bags.
Fifty-six new “DAISO x FURYU – GIRLS’ TREND Kenkyujo” collaborative products will be released starting from July 1st (Sat.) at all DAISO stores throughout Japan. This will be the 4th collaborative campaign.
For this 4th collaborative campaign, 56 new cute and inexpensive products which will come in handy when you go to the ocean, the pool or on a picnic will be released.
・Metal heart-framed gradation lens sunglasses \200 sales will begin from mid-July
・Waterproof smartphone case \100
・Plastic bag \300 each
Beach sandals, heart-shaped sunglasses, colorful plastic bags and waterproof smartphone cases – lots of items which match this summer season.
・iphone case\200 each
The release of water-repelling silicone iPhone cases is a first time offer. Here is the bargain you’ve been waiting for, just \200 for this smartphone case.
Furthermore, the singer and entertainer, Hiramatsu Kanako has collaborated with “DAISO x FURYU – GIRLS’ TREND Kenkyujo” to produce 7 of the 56 items. These 7 items include the sunglasses mentioned above, a heart-shaped plastic pochette and a drink bottle. All these items will be sold.
All these items are between the price of 100 to 300 yen so they are very reasonable. Don’t miss this chance to purchase these inexpensive and cute summer items.
■Information
“DAISO x FURYU – GIRLS’ TREND Kenkyujo” 4th collaborative campaign
Sales date: July 1st *some items will not go on sale until mid-July
Official web site: https://sp.pictlink.com/sp/campaign/payment/tieup/daiso_vol_04
*suggested for smartphones
Related article：Lots of kawaii merchandise & souvenirs for just ￥100 at Daiso!
Related article：Figures depicting the motifs of Ueno’s culture such as panda bears will be released. “Ueno Land”souvenirs are so cute.
