Snow Miku has teamed up with Sanrio’s popular character Kuromi to promote the beautiful prefecture of Hokkaido! A new collection of goods went on sale starting December 14, 2022.    Goods

Clear Folder

Pen with Clip

Mini Sign Board

Mini Towel (Set of 2)

Pin

Framed Magnet with Stand

Sticker

T-Shirt

Tapestry

Acrylic Stand

Acrylic Keychain

Rubber Keychain

Silver Foil 2-Layer Magnet

　Snow Miku debuted during the Sapporo Snow Festival in 2010 when an incredible snow sculpture of Hatsune Miku was unveiled. Ever since then, Snow Miku festivals have popped up in Hokkaido each winter, and the character dons costumes designed by popular internet creators. Kuromi is back this year, with Miku’s outfit dyed black and tons of adorable art featuring the rock ‘n roll character. The life-size version of Miku was designed by illustrator PiPi, and the chibi character was designed by illustrator Yoi. Between Miku's cute idol energy and Kuromi's edginess, this is the perfect collab for all audiences!    The items are available in two versions: Day, featuring Hokkaido’s beautiful landscapes covered in snow, and Night, featuring twinkling winter lights.    Don't miss out on these exclusive items!

The #KuromifyTheWorld campaign is already one year old! Created to share the adorable Sanrio character Kuromi with the world, fans will be invited to celebrate this milestone from October 20 until October 31 with special events in Tokyo, Osaka, and Nagoya.    Kuromi’s Drink Stand will be open for a limited time in Tokyo and Osaka. Customers will be invited to choose the color of their drink according to their mood, and will also be able to customize it with tags, acrylic stands, and stickers! An original photo spot will also be set up beside each drink stand, and those wanting to attend can enter the lottery to win tickets now. Sanrio’s first and largest Kuromi ad truck will also be driving through the streets of Tokyo, Nagoya, and Osaka during the event week.    Kuromi will also be teaming up with (G)I-DLE, a popular five-member global idol group from South Korea. Campaigns are planned to appear in Hangzhou, Suzhou, Taiwan, Korea, North America, and Europe.Kuromi ranked in the top three in this year’s Sanrio Character Awards, and her popularity is steadily growing with Gen-Z. Keep an eye out for more Kuromi-inspired events in the future!

Pastel, a sweets brand known for its smooth pudding, has announced a collaboration with the Sanrio characters My Melody and Kuromi! Fans can snag some tasty treats from September 1 to October 31, 2022.   This year’s collaboration is based on a sweet circus. Fall is full of wonderful events like Halloween, and the company is ready to celebrate with these colorful desserts.   New items include limited edition puddings featuring illustrations of My Melody and Kuromi and sweet and sour treats made with strawberries that will crackle and pops in your mouth!

My Melody Mini Pudding: ¥430 (Tax Included)

Left 2 Puddings: September 1 - September 30 / Right 2 Puddings: October 1 - October 30, 2022

Kuromi Mini Pudding: ¥430 (Tax Included)

Left 2 Puddings: September 1 - September 30 / Right 2 Puddings: October 1 - October 30, 2022

  Pastel’s original mini puddings are topped with whipped cream and finished with a My Melody illustration in cocoa powder. Enjoy the smooth texture and soft whipped cream!

My Melody's Merry-go-Round Pudding: ¥600 (Tax Included) Top: September 1 - September 30 / Bottom: October 1 - October 30, 2022

  This exclusive pudding was inspired by My Melody. Smooth pudding is topped with sponge cake and diced strawberries, sweet and sour strawberry cream, and colorful marshmallows.

Kuromi's Circus Pudding: ¥600 (Tax Included)

Top: September 1 - September 30 / Bottom: October 1 - October 30, 2022

 

Smooth chocolate pudding is accented with raspberry sauce and finished with fluffy cream. This treat is perfect for fall, and the chocolate that crackles in your mouth is sure to amaze and delight!

  Come enjoy some autumn sweets decorated with your favorite Sanrio characters!   © 2022 SANRIO CO., LTD.　APPROVAL NO. L632735*AEON Mall Shin-Rifu South Building, AEON Mall Okazaki, and THE OUTLETS HIROSHIMA will only offer mini-puddings of each character. *All images are sample images.

The results are in! The annual Sanrio Character Award tallies millions of votes to discover which of the company’s 450 characters is the fan favorite for the year. In 2022, nearly 26.5 million people cast their vote, totaling up to 124% of last year’s turnout.Taking the top spot for the third year in a row is Cinnamoroll, almost reaching 3 million votes. The character is celebrating his 20th anniversary this year, so it’s fitting that he should take home the trophy!   Pompompurin came in second. The adorable dog has been in the top three for the past eight years and managed to rack up nearly 2.4 million votes. Surprisingly, Kuromi came in third, surpassing her rival My Melody for the first time ever. This was also the first time in the history of the competition that Kuromi has ranked in the top three. Hangyodon ranked eighth, becoming the first new character in the top ten in 34 years. The fish character has been seeing increased popularity over the past year.    All rankings are available to view on the official website, so be sure to take a look to find out where your favorite sits!   ©’22 SANRIO　　S/D·G　　S/F·G　　SP-M　　著作　（株）サンリオ

Cotomono Marche’s original brand ‘BUTTON&CUFFLINKS’ has released a selection of earrings and brooches inspired by popular Sanrio characters! These are available online and at select Cotomono Marche stores.    The accessories are inspired by Hello Kitty, Cinnamoroll, Pompompurin, My Melody, Kuromi, and Little Twin Stars, and are perfect for Sanrio fans of any age.   

Earrings: ¥2,750 (Tax Included) / Brooch: ¥1,650 (Tax Included)

Hello Kitty debuted in 1974 and continues to captivate fans around the world. The character peeking out from behind an apple is an original design for the collaboration.    Pompompurin and Cinnamoroll have been transformed into adorable accessories, while My Melody and Kuromi are featured in two different color palettes: seasonal pastel or vivid.    The Little Twin Stars accessories are perfect for wearing with a friend, with a different character on each ear!

MINI SOF, a shop specializing in soft-serve ice cream since 1980, is now offering products in collaboration with the popular Sanrio character My Melody! A limited number of sweets and goodies will be available until January 31, 2022, with New Year grab bags containing special coupons for sale until January 9, 2022.  

W Rich Soft-Serve Ice Cream

My Melody Collaboration Campaign

2022 Lucky Bag

Blanket

Desktop Calendar

Tote Bag

Soft-Serve Vanilla Ice Cream (with Strawberries and Chocolate) with Original Glass

Pink

Purple

Double Rich Strawberry Waffle Cone Soft-Serve with My Melody Collaboration Sleeve

Sleeve Design 1

Sleeve Design 2

Sleeve Design 3

Double Rich Strawberry Shortcake

My Melody Original Pouch

Design 1

Design 2

  My Melody Original Keychain

Acrylic Keychain Design 1

Acrylic Keychain Design 2

  Participating Characters

My Melody

Kuromi

My Sweet Piano